October 27, 2023 • 28 mins
Have you ever wondered why our schools don't focus much on nurturing our creative sides?
What possibilities could have happened if we were given more time to explore our creativity?
Today, I am going to share with you some insights on why many of us don’t pursue our creative interests, the different ways to respark our creativity, and what we can do to hone our creativity despite our busy schedules.
It's a thought that's crossed many of our minds, and today, we're going to explore it together.
As we go along, you'll discover eight practical ways to reignite your creativity, and they're as fun as they are effective. From browsing a bookshop to asking thought-provoking questions, from giving your living space a creative twist to engaging your friends in the process, there's something here for everyone.
With this episode, learn how to break free and get those creative juices flowing. It's time to embrace your inner artist and find the inspiration you've been looking for.
In this episode, you'll learn:
How to develop creativity
Steps to be more creative
How to challenge yourself to be more productive
With Love and Gratitude,
Jay Shetty
What We Discuss:
00:00 Intro
01:28 Developing creativity is not prioritized in educational institutions
04:43 How Schools Kill Creativity
06:13 #1: Walk Into A Bookshop
11:34 #2: Asking Better Questions
14:52 #3: Imagine Solving a Real Live Problem in Your Mind
17:59 #4: Think About the Next Place You’re Traveling
20:22 #5: Play With Toys
21:29 #6: Ask Your Friends What You Can Do Next
23:42 #7: Redecorate More Intentionally
25:40 #8: Find Random Friends
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
What has happened for most of us is that our
minds are now trained to think in limited, restricted, compartmentalized ways,
and we want to change that. What you want to
do is become a critical thinker and ask yourself what
is a problem that you're facing, and I want you
to deeply think about what it would take to solve
that problem. But in imagination, with no limits on time, energy, money,
(00:24):
you may say, well, Jay, that's stupid because I won't
be able to do that because I'm not limitless in time, energy, money.
Speaker 2 (00:28):
But what you're doing is you're training your mind to
think that way.
Speaker 1 (00:37):
Hey, everyone, welcome back to On Purpose. I'm your host,
Jay Sheddy, and I am so grateful that you've decided
to tune in again. I'm so deeply moved by your commitment,
your consistency, your dedication to growing and bettering yourself because
we as humans are wired to keep progressing, to keep moving,
(00:57):
to keep evolving, and when we used to do it intentionally,
life can become phenomenal.
Speaker 2 (01:03):
I want to thank you all for being here, for
trusting me. I appreciate you.
Speaker 1 (01:08):
I've loved seeing all your reviews of late keep those
coming on Spotify and Apple.
Speaker 2 (01:12):
They helped the podcast so much.
Speaker 1 (01:14):
Please subscribe on YouTube and now a lot of you
been watching this show as well, and we've had segments
that are only there. Thank you so much again for
being a part of this growing community. I am so
grateful for you, and I couldn't do this without you.
And today I want to dive into something because I
find that creativity is such an important part of life.
(01:36):
Yet we were never taught in school how to be
more creative. If you think about how school worked, it
was learning to know the answer to something, and the
answer is either right or wrong. Now, this makes sense
in subjects like math, but it doesn't necessarily make sense
in subjects like English. Like if you were reflecting or
(01:57):
you were introspecting about a paragram that you read, and
you were doing a comprehension exercise where you had to
write about how you felt about it or what you
thought about it, there was still a finite number of answers,
Whereas in life it's so important to have that freedom
to be creative, to be curious, and so everything in
school was pushing us towards having a right answer, having
(02:20):
a final answer, having a conclusive answer, and creativity is
anything but being conclusive or final. The point of creativity
is that it's open, that it's abundant, that it's seeking, discovering,
revealing itself. But we've been trained to think the opposite.
(02:41):
We've been trained to believe that it's either yes or no,
when in fact it could be well, why is it yes?
Or why is it no? That's a far more interesting question.
We've been told it's either there or it's there, it's
either this or it's that, But it's like, well, why
is it this?
Speaker 2 (02:57):
And why is it that? Is a far more in questions.
Speaker 1 (03:00):
So our creative proclivities have been limited from our education,
and therefore we ask less questions. Therefore we feel stupid
when we ask questions. How many times have you ever
said stupid question? But I had to ask right or
you're saying it in your head? And so often we
feel scared or judged. And how many of us push
(03:23):
to judge and assume? How many of us is judging
and assuming our first reaction to something as opposed to
curiosity and questioning, as opposed to being creatively thinking about
an idea that's put in front of us. How many
of you hear an idea from one of your friends
about a business or a podcast or an app, and
straight away your mind goes, no, that's not possible, instead
(03:46):
of being creative and thinking how could that be possible?
Speaker 2 (03:49):
When and where.
Speaker 1 (03:50):
Could it be possible? What could we do to make
that a reality? And what I find is that just
as we shut down other people's creativity, we often shut
down our own. How many times have you said in
your own mind, oh, that's a stupid idea. Where does
that voice come from? How many times were you told
growing up that your idea was a stupid idea, or
(04:11):
it was a bad idea, or that it would never work,
or that it was guaranteed to fail. How many times
did you hear that? I remember when I was starting
this podcast, I remember people saying to me, Jay, people
like listening to you for four minutes. People don't want
to listen to you and a guest or a friend,
or whoever it was, for an hour. People don't want
to hear that. And the reason I'm sharing that with
(04:32):
you is just to help us recognize that if you're
limited in your creativity, if you've been restricted in your
creativity internally or by others around you, you're not alone
Sir Ken Robinson and his TED talk, which is called
How Schools Kill Creativity, talks about how we need to
reconstitute our conception of the richness of human capacity and
(04:58):
says that creativity is now now as important in education
as literacy. And he talks about this idea of how
we shouldn't be making people feel they're wrong just because
they're thinking differently. And if you think about all the
things that we love, all the things that we admire,
all the things that we think are incredible in the world,
are usually fresh, they're new, they're enlivening, they're abundant. They've
(05:23):
come from a place of someone being creative. Right, when
you look at a building and it looks different to
all the other buildings, we're like, Wow, that's special, that's amazing. Right,
there was creativity there. When you see a book cover
that's different, it's like, oh, there's creativity there. When you
are looking for furniture for your home or a color
that's different, there's creativity there. Creativity is so much of
(05:46):
what we notice as being special or beautiful or admirable,
yet we often restrict our own creative capabilities. Now there's
an incredible book by Keith Sawyer called Zigzag the Surprising
Path to Greater Creativity, and if you really want to
dive into this subject, I highly recommend it. Keith Sawyer
(06:07):
is a research psychologist and an author, and I think
some of his advice in this book is fantastic. So
I want to start off with what is one way
that you can start to get that creative spark going,
that creative juice flowing. And I want to start really
small because I think sometimes when we think of being creative,
we think I've got to build something big or I've
got to come up with something unique, and that can
(06:28):
feel quite intimidating. I feel like me, it can definitely
feel intimidating. And I love the idea of watching Ted Talks.
I love the idea of listening to podcasts. I love
the idea of learning as a form of creativity. But
I want to try and give you something specific. One
of my favorite things to do is to walk into
a bookshop. I love being in a bookshop because I
feel like the titles, the covers, the amount of research.
(06:51):
If you just think about what you're doing when you're
walking into a bookshop, you're actually walking into decades of research.
Speaker 2 (06:59):
Learning and art.
Speaker 1 (07:01):
That's literally what it is. Like, let's really think about that.
And I know bookshops are getting less and less popular,
but hey, I love going to a good bookshop. And
finding a good bookshop is really really awesome because, like
I said, the covers, the titles, the work that's gone
behind them. Even though people say, don't judge your book
by its cover, one of the reasons I love bookshops
(07:22):
is because you feel you're surrounded by some mu's thought
and intelligence. Now, if you think about it, a bookshop
is marketing you ideas. When you're on the streets, you're
being marketed products. Think about that for a second, Right,
when you're walking down the streets and you see a billboard,
or you see a bus stand, or you see an
advert on the train or of course on your phone,
(07:45):
you're being marketed products. In a bookstore, you're being marketed ideas. Now,
products improve your life in a certain way, for sure,
but ideas define your life. Ideas teach you how to
navigate life. Ideas teach you how to make decisions on
even the products that you'll use. Right, it's the idea
(08:05):
that's almost like a compass to your life. And so
while products do improve our lives, and buying products is
a part of our day to day life. We all
need to eat, drink, and live and everything else. The
ideas are what helps us make better decisions in our
life and for the products and everything else. And so
I love the idea of being marketed ideas. When I'm
(08:26):
in a bookshop, and one of my favorite things to
do inside a bookshop is to try to pick two
random books, and what I'll do is I'll flick to
a chapter in one book that seems exciting. I'll go
down the contents page. I'll be like, Okay, which chapter
is something I'm struggling with, something I'm working on. Let
me go to that chapter. Let me do the same
in another book that maybe on a completely different topic.
(08:48):
But what am I fascinated by? And I'll try and
find what is similar about those two chapters or how
are they connected? How do they agree or disagree? How
can I reflect on them both together? Maybe there's context
that crosses over, Maybe there isn't. Maybe I've just learned
about two new ideas that are completely disconnected. But the
(09:10):
point being that what you're doing is you're actually pushing
your brain. You're pushing your mind to connect dots where
otherwise there is no connection. And Steve Jobs famously said
creativity is just connecting things. If you look at what
Steve Jobs did with Apple, he combined calligraphy with technology.
(09:30):
He wanted shape things like calligraphy. He wanted the type
font to be beautiful. He wanted everything to feel like
art and calligraphy, even though it was technology. He wanted
it to feel that fluid and that beautiful. When you
think about the rise of Pokemon Go, if you remember
Pokemon Go, I'm sure some of you played it. I'm
sure you forced your parents to play it with you.
(09:51):
If you don't know what it was, it was an
augmented reality game where you could go out under the
streets and augmented reality would help you catch pokemon on
the streets. What's really interesting about this game is that
the founder talked about why he created it, and the
reason he created it is that he said that when
he was young, his father would take him out and
observe wildlife, insects, animals, and they would talk about them
(10:14):
and he would learn about them, and he said that
he missed the fact that parents were no longer going
out with their children. So he wanted to find a
way that technology could make people more interested in going
outdoors and being outside. So it's really interesting that when
you're connecting two ideas that seem opposite, Like at that time,
people said kids just want to stay indoors and play
(10:36):
video games. That was what society was saying, and he said, well, no,
maybe we can find a way of getting them outdoors
through a video game. Right, maybe that is a possibility,
And that's creativity. So when you go into a bookshop
and you pick two random books and you see how
they can relate, that's what you're doing. You're pushing your
mind in a very small way. Next time you hear
two opposing arguments, try and see if you can find
(10:58):
the similarities by and see if you can find the
connection as opposed to the opposition. Because it's not hard
to tell the difference between something, right, it's not complicated
to be like, that's different from that.
Speaker 2 (11:12):
That makes sense.
Speaker 1 (11:13):
But to find the correlation where other people see anomalies
is a real art and a real skill. People may
not have seen art and technology together. People may not
have seen the digital world and nature through the same lens,
but that's what creativity is about. So this is a
really sharp, smart, small way that you can start to
(11:33):
do that. Now number two is really really interesting for me,
and Sawyer talks about it in the book quite heavily.
And what I want to talk about or address here
is this idea of asking better questions of yourself and
of others. The reason why we struggle with creativity is
because we ask the wrong questions. And I actually want
(11:55):
to take that back. You're never asking the wrong question.
We just need to ask more questions. We need to
ask deeper questions, and we just need to ask more questions. Right,
We often just limit it to what do you do?
How do you like it? Do you enjoy what you do?
Notice how all those questions are very very basic. We
don't necessarily ask, well, what do you enjoy about it?
(12:16):
Or on a scale of one to ten, how enjoyable
it is? What could make it more enjoyable, what could
make it more fun? What is it that makes it
so complicated or difficult? Notice how all those questions are different.
Now Sawyer talks about the beginning of Starbucks. Now, this
(12:36):
is really really interesting because the first question that they
were trying to answer was how can I recreate the
Italian espresso bar in the United States. That was the
original goal, That was the original target of Starbucks. Now,
think about what question you have. Maybe your question is,
how do I start a huge podcast, how do I
(12:58):
build my YouTube following, how do I launch my own brand,
how do I get a promotion, how do I move
to this city, or.
Speaker 2 (13:05):
How do I live in this place? Right?
Speaker 1 (13:07):
Maybe that's your question, and maybe you've just been banging
your head against the wall. Maybe you've just said, you
know what, I can't figure this out. It's just not
working for me because every time I ask that question,
I get stuck. How many of you have ever felt
that way that whenever you ask the question you've been asking,
You've been asking the same question for a long time,
and you keep getting stuck. I have a friend who
(13:28):
really really wants to launch a YouTube channel, and he's
always getting stuck because he's thinking, well, how do I
do it? When do I start? When's the right time?
That's the question he's asking, when is the right time? Now,
if he was listening to this episode, what I would
say to him is, well, instead of asking when is
the right time, what's a better question. How do I
(13:48):
make now the right time? What does the perfect time
look like? Right? What am I waiting for? What is
good timing?
Speaker 2 (13:57):
In my eyes?
Speaker 1 (13:58):
Let me talk to people about whether the time is
the right thing that matters when it comes to social
media at all. Right, So what ended up happening with
Howard Shortz is the question changed from how can I
recreate the Italian espresso bar in the United States? To
how can I create a comfortable relaxing environment to enjoy
(14:18):
great coffee? Think about the difference in that question, how
can I create a comfortable relaxing environment to enjoy great coffee?
Speaker 2 (14:26):
Now?
Speaker 1 (14:26):
Kevin's sistrom also did the same with Instagram, where initially
he just wanted to create a better location sharing app,
but the question turned into how can we create a
simple photo sharing app? And that slight change made all
the difference. So what problem are you trying to solve?
What are you trying to create? What are you trying
to build? What is it that has been blocking you
(14:49):
because you're asking the wrong question?
Speaker 2 (14:52):
Now?
Speaker 1 (14:53):
Number three, A great way to get creative, to get
your creative mind working, is to solve the real problem
in your life, but in your imagination, so you don't
need to go raise money. You don't need to go
in build a website or an app, But how would
you solve it? So what you want to do is
become a critical thinker and ask yourself, what is a
(15:14):
problem that I'm really truly struggling with. Maybe it is
to come up with podcast episode ideas, right, Maybe that's
something you're struggling with. Maybe something you're struggling with is
I don't know how to communicate with my toxic family members.
Maybe that's what you're struggling with. Maybe what you're struggling
with is I want to be more focused at work,
(15:34):
but I keep getting distracted. Right, what is a problem
that you're facing? And I want you to deeply think
about what it would take to solve that problem. But
in imagination right, with no limits on time, energy, money.
Now you may say, well, Jay, that's stupid because I
won't be able to do that because I'm not limitless
in time, energy, money. But what you're doing is you're
(15:55):
training your mind to think that way. See what has
happened for most of us is that are my are
now trained to think in limited, restricted, compartmentalized ways, and
we want to change that for our minds to think
in limitless, unrestricted, infinite ways. Right. I had a mentor
(16:17):
called Thomas Power, who's a good friend, and when I
first met him, he presented this idea to me about
how a lot of people are what he called CSC closed, selective,
and controlling. They're closed, They're thinking is very very closed
into what's possible. They're very selective. They selective about who
(16:39):
they spend time with, them who they don't spend time with,
and that often leads them to miss out on incredible possibilities.
And finally they're controlling. Right, there's a sense of a
know it all or they know what's going on. And
then on the other side, he said, there are people
that are open, random and supportive. They're open to new ideas,
They're open to their ways of thinking being changed. Really
(17:00):
important part of being creative that how open are you
to saying I know my values, i know what's important
to me, but I'm still open to new ideas. And
I find this to be one of the most fascinating
things in life is that you can have a philosophy,
you can have a set of principles and guidelines that
you agree with, yet you can be open to better ones. Random.
(17:20):
He talked about this idea of being random, like, how
many times have you just bumped into someone in a
random way? How many times have you come across an
idea because of something random? Some of my best ideas
are random and then supportive. How many of us actually
come up with great ideas because we're helping someone else.
While we're supporting others. While we're helping others, we may
create something phenomenal. So solve a real problem in your
(17:43):
life to expand your thinking. Again, you're not going to
solve it. You may not create the products. You may
end up creating the product, but you're gearing and guiding
and training your mind to think limitlessly about a problem
that makes you feel limited. Now, question number four, think
about the next place you're traveling. Where are you going
(18:05):
to next? Maybe you've booked a vacation to Ballei. Maybe
you've booked a vacation to Australia. Maybe you've booked a
local weekend get away right like a staycation. Almost what's
the next place you're traveling. Here's a couple of things
I want you to think about. Learn some of the
language of your local area to ask for basic things,
(18:28):
just the local language, so you could get about in
the local language, maybe to order your favorite food, maybe
to ask where the bus stop or the train station is,
maybe to ask to get to the restroom. Learn some
of the basic language that can help you operate. This
gets your creative juices flowing. The second thing is learn
about the history. Maybe there's something you can learn about
(18:50):
a building, the area, something that is a bit random, right,
something that you may not even care to learn about.
I remember when I first moved to La I was
being told about so much history, so many events that
happened there. And when you think of La you think
of Hollywood and you think of movies, but you forget
the history of entertainment. There's so much history of Hollywood there.
(19:10):
I remember when I watched this movie Babylon maybe you
saw it with Margot, Robbie and Brad Pitt. They show
what bel Air was like before it became bel Air.
You see what Hollywood movie sets look like before they
look like they do now, And that idea is incredible
to look into the past, right. And the third thing
is read a local paper or listen to a local
(19:31):
radio station. What this does is it disrupts your pattern.
Speaker 2 (19:34):
Right.
Speaker 1 (19:35):
The way we live our life currently is you get
into your car to go to work, you listen to
the same radio station, you walk in the same direction,
you take the same train, you take the same route
to work, or you walk down your stairs, or you
sit at the laptop at your bedroom. Right, we have
a very routine life that doesn't get disrupted often. And
(19:55):
allowing yourself to disrupt it by reading a local paper
or listening to a local radio staf to discover some
local music of a place you're about to visit, or
a place that you're going to visit, or maybe the
last place you went to, it disrupts that pattern. It
starts allowing creativitis seeds to be planted. That's a really
powerful one. As you can tell. I'm giving a really practical,
(20:16):
simple things that you can all do. That doesn't mean
learning a new skill or trying something crazy.
Speaker 2 (20:22):
Now.
Speaker 1 (20:23):
Number five playing with toys. George Bernard Shawce famously said,
we don't stop playing because we get old. We get
old because we stop playing. I found that when I
try and play with legos, when I'm playing with my
niece and nephew, or I'm playing with one of my
friend's children and we're playing with their toys, We're building
a tower, we're building a car, whatever it is. All
(20:45):
of a sudden, the tangible physicality of that is so
powerful if you think about it. Right now, we don't
really build anything with our hands anymore. We don't do
a lot of If you're not doing pottery, or if
you're not doing painting, we're not actually engaging that part
of our brain. When we were at school, you were handwriting, right,
We're not really using that much anymore. So if you
(21:07):
can do pottery and painting, great, But at the very minimal,
helping your niece or nephew, and if you have children,
helping them build something, create something can be a great
way of getting your creative juices flowing. And watching how
they look at things, right, I think that's what's really fascinating,
is observing how they observe things. This is something that
(21:27):
I actually happened to me this weekend. So number six
is ask your friends what do you think I should do?
Speaker 2 (21:34):
Now?
Speaker 1 (21:34):
I say this not because they're going to have the
best ideas, but you're going to be thrown a lot
of different ideas that help you connect dots. So I
didn't ask this of my friend. I didn't say, what
do you think I should do? But one of my
friends this weekend was like, Jay, I can't wait for
you to start a school one day.
Speaker 2 (21:50):
And I was like, what way do you think of that?
Speaker 1 (21:51):
I've never thought about that, and by the way, I
really have not thought about that. I was like, that's
not something that I envision doing. I think schools are
very difficult to I think we need to do a
lot of research around child psychology to get it right.
I think there's a lot of a lot of work
that needs to go into that and so much to
be improved. And so that was my reaction. I was like,
I'm not qualified to start a school. And that's fascinating though,
(22:14):
I was like, that's really exciting. And then I thought,
wait a minute, maybe that's what I want to study.
Maybe I'm really fascinated by how our education system has
developed our brains and why it's made us so limited.
And maybe even though I don't have the answers to
build a school, maybe that's what I want to do.
Maybe I want to go and study schools. Maybe I
want to go and spend time with children who are
(22:36):
a part of alternative schools. Maybe I want to map
people's trajectories when they're taught about mindfulness, creativity, abundance from
an early age. Maybe that's what I'm really passionate about.
And so it wasn't that his idea was the idea
I thought I should do. It was actually completely the
opposite that instead of building something, I was like, that's
what I want to study. And so sitting down and
(22:56):
asking your friends what do you think I should do?
Is a really great way of then reworking it. Right,
So your friend says to you, you should start a restaurant.
You're amazing. You may think, oh, you know, I do
really enjoy food. Maybe I should go and take a
culinary course. Maybe one of your friends says to you, oh,
you should start a YouTube channel where you talk about football,
because that's all you do is talk about football on
(23:17):
the weekends. And you go, well, maybe I should find
a friend and maybe we will start recording something together,
just because we have so much of.
Speaker 2 (23:23):
A passion around it.
Speaker 1 (23:24):
Right, what is that idea that sometimes you don't see
in yourself that your friends might do. So today I
want you to ask your friends, if I could do
anything in the world, what do you think I should do.
What is it that I do well for you that
you think I could do for the world. And like
I said, it may not be the exact answer, but
when you flip it you might discover something. Number seven
is redecorate. And what I mean by this is I'm
(23:46):
not telling you to go spend tons of money and
do a full home makeover. I'm saying, how can you
place things strategically. So one of my favorite things to
do is I found a few years ago that when
I was tired and coming back from work, I wanted
to sit in front the TV and switch it on.
And I wanted to stop doing that because I never
felt fulfilled after watching TV. That's a personal thing.
Speaker 2 (24:08):
It's me.
Speaker 1 (24:08):
I kind of felt dissatisfied. I felt like a wasted time.
I didn't feel like I gained anything from it, whether
it be rest, refuel or whatever it may be. And
so for me, what I started to do was, first
of all, I've removed TVs from every room where I
would spend time after my work days over and we
(24:28):
only have a TV in one room. And on top
of that, I placed books strategically in places where I
would want to often do something else. So I put
a book open next to my work table. I have
a book by my bedside table. I have a book
open by my living room area, and so naturally I'm
(24:50):
being pushed to pick up a book and read a
page as opposed to something else.
Speaker 2 (24:54):
So read.
Speaker 1 (24:54):
Decorating doesn't mean changing your wallpaper. It means repositioning things
so you feel differently. You may find you want to
see a piece of art when you wake up. Maybe
you want to smell a certain candle and light it
when you slide down on the couch. Right, whatever that
may be, how can you redecorate more intentionally? And that
(25:15):
starts creativity as well, because you're now again disrupting the pattern.
That's the key to creativity is disrupting patterns that have
become machine like. Right, So we start off as humans,
we then become machines, and then it's about becoming human again. Now,
there is something to be said for machine like discipline,
which is really powerful in your life. But at the
(25:37):
same time you need these disruptions of creativity. And that's
why point number eight is find random friends. We need
friends who have different backgrounds, different languages, different walks of life,
different cultures. I realized as I started to do that.
As I started to expand my friend network. I recognize
what cultures I'd missed out on, what foods had missed out,
and what music and movies had missed out on. As
(26:00):
I grew up in my own bubble, It's time to
burst that bubble as we get older, not just for creativity,
but for community. I want to thank you so much
for listening to this episode. This segment about inspiring creativity
is brought to you by AT and T. AT and
T believes connecting changes everything. I'm always looking for new
ways to get my creativity going. With technology. It's like
(26:23):
an ongoing adventure where each day brings a chance to
find something fresh, whether I'm calling a friend to chat
about cool book ideas or sharing interesting videos. I've noticed
that my creative energy peaks the more I bounce ideas
off people in my life. I want to share with
you a few quick methods that are going to help
you be creative with other people connecting via technology. I
(26:44):
love taking calls from different settings because you see, creativity
can hit you anywhere. If you keep taking a call
from the same place, you're gonna have the same ideas.
But if you choose to take it outside, maybe while
you're on a treadmill or actually walking back and forth
or taking a walk in the park. Changing your atmosphere
and connecting changes the ideas that flow to you. One
(27:07):
of my other favorite ways to be creative through technology
is I'm always writing notes, and I'm always searching for things.
So I write notes about ideas that come to my mind,
and then I'll search them. I'll literally just put it
in and say where's that? Maybe I'll search it into
chat GPT right to be like, what does this look like?
Or what research have I not read on this? I
find asking questions and jotting down, copying and pasting answers
(27:30):
into my notes is a great way to document that.
Speaker 2 (27:33):
And here's one last one.
Speaker 1 (27:35):
Try and learn an idea and then teach it to
a group of friends over a zoom call and get feedback.
The more you share the ideas you're learning, even the
ones on this podcast, the more likely you are to
remember them and practice them in your own life. Remember
it's not just about learning. The more you share and
teach them as well, the better you'll practice them. This
(27:56):
has been brought to you by AT and T. AT
and T believes connecting in spires unites, heals, and helps
us grow. Connecting changes how we live our lives for
the better
What has happened for most of us is that our
minds are now trained to think in limited, restricted, compartmentalized ways,
and we want to change that. What you want to
do is become a critical thinker and ask yourself what
is a problem that you're facing, and I want you
to deeply think about what it would take to solve
that problem. But in imagination, with no limits on time, energy, money,
(00:24):
you may say, well, Jay, that's stupid because I won't
be able to do that because I'm not limitless in time, energy, money.
Speaker 2 (00:28):
But what you're doing is you're training your mind to
think that way.
Speaker 1 (00:37):
Hey, everyone, welcome back to On Purpose. I'm your host,
Jay Sheddy, and I am so grateful that you've decided
to tune in again. I'm so deeply moved by your commitment,
your consistency, your dedication to growing and bettering yourself because
we as humans are wired to keep progressing, to keep moving,
(00:57):
to keep evolving, and when we used to do it intentionally,
life can become phenomenal.
Speaker 2 (01:03):
I want to thank you all for being here, for
trusting me. I appreciate you.
Speaker 1 (01:08):
I've loved seeing all your reviews of late keep those
coming on Spotify and Apple.
Speaker 2 (01:12):
They helped the podcast so much.
Speaker 1 (01:14):
Please subscribe on YouTube and now a lot of you
been watching this show as well, and we've had segments
that are only there. Thank you so much again for
being a part of this growing community. I am so
grateful for you, and I couldn't do this without you.
And today I want to dive into something because I
find that creativity is such an important part of life.
(01:36):
Yet we were never taught in school how to be
more creative. If you think about how school worked, it
was learning to know the answer to something, and the
answer is either right or wrong. Now, this makes sense
in subjects like math, but it doesn't necessarily make sense
in subjects like English. Like if you were reflecting or
(01:57):
you were introspecting about a paragram that you read, and
you were doing a comprehension exercise where you had to
write about how you felt about it or what you
thought about it, there was still a finite number of answers,
Whereas in life it's so important to have that freedom
to be creative, to be curious, and so everything in
school was pushing us towards having a right answer, having
(02:20):
a final answer, having a conclusive answer, and creativity is
anything but being conclusive or final. The point of creativity
is that it's open, that it's abundant, that it's seeking, discovering,
revealing itself. But we've been trained to think the opposite.
(02:41):
We've been trained to believe that it's either yes or no,
when in fact it could be well, why is it yes?
Or why is it no? That's a far more interesting question.
We've been told it's either there or it's there, it's
either this or it's that, But it's like, well, why
is it this?
Speaker 2 (02:57):
And why is it that? Is a far more in questions.
Speaker 1 (03:00):
So our creative proclivities have been limited from our education,
and therefore we ask less questions. Therefore we feel stupid
when we ask questions. How many times have you ever
said stupid question? But I had to ask right or
you're saying it in your head? And so often we
feel scared or judged. And how many of us push
(03:23):
to judge and assume? How many of us is judging
and assuming our first reaction to something as opposed to
curiosity and questioning, as opposed to being creatively thinking about
an idea that's put in front of us. How many
of you hear an idea from one of your friends
about a business or a podcast or an app, and
straight away your mind goes, no, that's not possible, instead
(03:46):
of being creative and thinking how could that be possible?
Speaker 2 (03:49):
When and where.
Speaker 1 (03:50):
Could it be possible? What could we do to make
that a reality? And what I find is that just
as we shut down other people's creativity, we often shut
down our own. How many times have you said in
your own mind, oh, that's a stupid idea. Where does
that voice come from? How many times were you told
growing up that your idea was a stupid idea, or
(04:11):
it was a bad idea, or that it would never work,
or that it was guaranteed to fail. How many times
did you hear that? I remember when I was starting
this podcast, I remember people saying to me, Jay, people
like listening to you for four minutes. People don't want
to listen to you and a guest or a friend,
or whoever it was, for an hour. People don't want
to hear that. And the reason I'm sharing that with
(04:32):
you is just to help us recognize that if you're
limited in your creativity, if you've been restricted in your
creativity internally or by others around you, you're not alone
Sir Ken Robinson and his TED talk, which is called
How Schools Kill Creativity, talks about how we need to
reconstitute our conception of the richness of human capacity and
(04:58):
says that creativity is now now as important in education
as literacy. And he talks about this idea of how
we shouldn't be making people feel they're wrong just because
they're thinking differently. And if you think about all the
things that we love, all the things that we admire,
all the things that we think are incredible in the world,
are usually fresh, they're new, they're enlivening, they're abundant. They've
(05:23):
come from a place of someone being creative. Right, when
you look at a building and it looks different to
all the other buildings, we're like, Wow, that's special, that's amazing. Right,
there was creativity there. When you see a book cover
that's different, it's like, oh, there's creativity there. When you
are looking for furniture for your home or a color
that's different, there's creativity there. Creativity is so much of
(05:46):
what we notice as being special or beautiful or admirable,
yet we often restrict our own creative capabilities. Now there's
an incredible book by Keith Sawyer called Zigzag the Surprising
Path to Greater Creativity, and if you really want to
dive into this subject, I highly recommend it. Keith Sawyer
(06:07):
is a research psychologist and an author, and I think
some of his advice in this book is fantastic. So
I want to start off with what is one way
that you can start to get that creative spark going,
that creative juice flowing. And I want to start really
small because I think sometimes when we think of being creative,
we think I've got to build something big or I've
got to come up with something unique, and that can
(06:28):
feel quite intimidating. I feel like me, it can definitely
feel intimidating. And I love the idea of watching Ted Talks.
I love the idea of listening to podcasts. I love
the idea of learning as a form of creativity. But
I want to try and give you something specific. One
of my favorite things to do is to walk into
a bookshop. I love being in a bookshop because I
feel like the titles, the covers, the amount of research.
(06:51):
If you just think about what you're doing when you're
walking into a bookshop, you're actually walking into decades of research.
Speaker 2 (06:59):
Learning and art.
Speaker 1 (07:01):
That's literally what it is. Like, let's really think about that.
And I know bookshops are getting less and less popular,
but hey, I love going to a good bookshop. And
finding a good bookshop is really really awesome because, like
I said, the covers, the titles, the work that's gone
behind them. Even though people say, don't judge your book
by its cover, one of the reasons I love bookshops
(07:22):
is because you feel you're surrounded by some mu's thought
and intelligence. Now, if you think about it, a bookshop
is marketing you ideas. When you're on the streets, you're
being marketed products. Think about that for a second, Right,
when you're walking down the streets and you see a billboard,
or you see a bus stand, or you see an
advert on the train or of course on your phone,
(07:45):
you're being marketed products. In a bookstore, you're being marketed ideas. Now,
products improve your life in a certain way, for sure,
but ideas define your life. Ideas teach you how to
navigate life. Ideas teach you how to make decisions on
even the products that you'll use. Right, it's the idea
(08:05):
that's almost like a compass to your life. And so
while products do improve our lives, and buying products is
a part of our day to day life. We all
need to eat, drink, and live and everything else. The
ideas are what helps us make better decisions in our
life and for the products and everything else. And so
I love the idea of being marketed ideas. When I'm
(08:26):
in a bookshop, and one of my favorite things to
do inside a bookshop is to try to pick two
random books, and what I'll do is I'll flick to
a chapter in one book that seems exciting. I'll go
down the contents page. I'll be like, Okay, which chapter
is something I'm struggling with, something I'm working on. Let
me go to that chapter. Let me do the same
in another book that maybe on a completely different topic.
(08:48):
But what am I fascinated by? And I'll try and
find what is similar about those two chapters or how
are they connected? How do they agree or disagree? How
can I reflect on them both together? Maybe there's context
that crosses over, Maybe there isn't. Maybe I've just learned
about two new ideas that are completely disconnected. But the
(09:10):
point being that what you're doing is you're actually pushing
your brain. You're pushing your mind to connect dots where
otherwise there is no connection. And Steve Jobs famously said
creativity is just connecting things. If you look at what
Steve Jobs did with Apple, he combined calligraphy with technology.
(09:30):
He wanted shape things like calligraphy. He wanted the type
font to be beautiful. He wanted everything to feel like
art and calligraphy, even though it was technology. He wanted
it to feel that fluid and that beautiful. When you
think about the rise of Pokemon Go, if you remember
Pokemon Go, I'm sure some of you played it. I'm
sure you forced your parents to play it with you.
(09:51):
If you don't know what it was, it was an
augmented reality game where you could go out under the
streets and augmented reality would help you catch pokemon on
the streets. What's really interesting about this game is that
the founder talked about why he created it, and the
reason he created it is that he said that when
he was young, his father would take him out and
observe wildlife, insects, animals, and they would talk about them
(10:14):
and he would learn about them, and he said that
he missed the fact that parents were no longer going
out with their children. So he wanted to find a
way that technology could make people more interested in going
outdoors and being outside. So it's really interesting that when
you're connecting two ideas that seem opposite, Like at that time,
people said kids just want to stay indoors and play
(10:36):
video games. That was what society was saying, and he said, well, no,
maybe we can find a way of getting them outdoors
through a video game. Right, maybe that is a possibility,
And that's creativity. So when you go into a bookshop
and you pick two random books and you see how
they can relate, that's what you're doing. You're pushing your
mind in a very small way. Next time you hear
two opposing arguments, try and see if you can find
(10:58):
the similarities by and see if you can find the
connection as opposed to the opposition. Because it's not hard
to tell the difference between something, right, it's not complicated
to be like, that's different from that.
Speaker 2 (11:12):
That makes sense.
Speaker 1 (11:13):
But to find the correlation where other people see anomalies
is a real art and a real skill. People may
not have seen art and technology together. People may not
have seen the digital world and nature through the same lens,
but that's what creativity is about. So this is a
really sharp, smart, small way that you can start to
(11:33):
do that. Now number two is really really interesting for me,
and Sawyer talks about it in the book quite heavily.
And what I want to talk about or address here
is this idea of asking better questions of yourself and
of others. The reason why we struggle with creativity is
because we ask the wrong questions. And I actually want
(11:55):
to take that back. You're never asking the wrong question.
We just need to ask more questions. We need to
ask deeper questions, and we just need to ask more questions. Right,
We often just limit it to what do you do?
How do you like it? Do you enjoy what you do?
Notice how all those questions are very very basic. We
don't necessarily ask, well, what do you enjoy about it?
(12:16):
Or on a scale of one to ten, how enjoyable
it is? What could make it more enjoyable, what could
make it more fun? What is it that makes it
so complicated or difficult? Notice how all those questions are different.
Now Sawyer talks about the beginning of Starbucks. Now, this
(12:36):
is really really interesting because the first question that they
were trying to answer was how can I recreate the
Italian espresso bar in the United States. That was the
original goal, That was the original target of Starbucks. Now,
think about what question you have. Maybe your question is,
how do I start a huge podcast, how do I
(12:58):
build my YouTube following, how do I launch my own brand,
how do I get a promotion, how do I move
to this city, or.
Speaker 2 (13:05):
How do I live in this place? Right?
Speaker 1 (13:07):
Maybe that's your question, and maybe you've just been banging
your head against the wall. Maybe you've just said, you
know what, I can't figure this out. It's just not
working for me because every time I ask that question,
I get stuck. How many of you have ever felt
that way that whenever you ask the question you've been asking,
You've been asking the same question for a long time,
and you keep getting stuck. I have a friend who
(13:28):
really really wants to launch a YouTube channel, and he's
always getting stuck because he's thinking, well, how do I
do it? When do I start? When's the right time?
That's the question he's asking, when is the right time? Now,
if he was listening to this episode, what I would
say to him is, well, instead of asking when is
the right time, what's a better question. How do I
(13:48):
make now the right time? What does the perfect time
look like? Right? What am I waiting for? What is
good timing?
Speaker 2 (13:57):
In my eyes?
Speaker 1 (13:58):
Let me talk to people about whether the time is
the right thing that matters when it comes to social
media at all. Right, So what ended up happening with
Howard Shortz is the question changed from how can I
recreate the Italian espresso bar in the United States? To
how can I create a comfortable relaxing environment to enjoy
(14:18):
great coffee? Think about the difference in that question, how
can I create a comfortable relaxing environment to enjoy great coffee?
Speaker 2 (14:26):
Now?
Speaker 1 (14:26):
Kevin's sistrom also did the same with Instagram, where initially
he just wanted to create a better location sharing app,
but the question turned into how can we create a
simple photo sharing app? And that slight change made all
the difference. So what problem are you trying to solve?
What are you trying to create? What are you trying
to build? What is it that has been blocking you
(14:49):
because you're asking the wrong question?
Speaker 2 (14:52):
Now?
Speaker 1 (14:53):
Number three, A great way to get creative, to get
your creative mind working, is to solve the real problem
in your life, but in your imagination, so you don't
need to go raise money. You don't need to go
in build a website or an app, But how would
you solve it? So what you want to do is
become a critical thinker and ask yourself, what is a
(15:14):
problem that I'm really truly struggling with. Maybe it is
to come up with podcast episode ideas, right, Maybe that's
something you're struggling with. Maybe something you're struggling with is
I don't know how to communicate with my toxic family members.
Maybe that's what you're struggling with. Maybe what you're struggling
with is I want to be more focused at work,
(15:34):
but I keep getting distracted. Right, what is a problem
that you're facing? And I want you to deeply think
about what it would take to solve that problem. But
in imagination right, with no limits on time, energy, money.
Now you may say, well, Jay, that's stupid because I
won't be able to do that because I'm not limitless
in time, energy, money. But what you're doing is you're
(15:55):
training your mind to think that way. See what has
happened for most of us is that are my are
now trained to think in limited, restricted, compartmentalized ways, and
we want to change that for our minds to think
in limitless, unrestricted, infinite ways. Right. I had a mentor
(16:17):
called Thomas Power, who's a good friend, and when I
first met him, he presented this idea to me about
how a lot of people are what he called CSC closed, selective,
and controlling. They're closed, They're thinking is very very closed
into what's possible. They're very selective. They selective about who
(16:39):
they spend time with, them who they don't spend time with,
and that often leads them to miss out on incredible possibilities.
And finally they're controlling. Right, there's a sense of a
know it all or they know what's going on. And
then on the other side, he said, there are people
that are open, random and supportive. They're open to new ideas,
They're open to their ways of thinking being changed. Really
(17:00):
important part of being creative that how open are you
to saying I know my values, i know what's important
to me, but I'm still open to new ideas. And
I find this to be one of the most fascinating
things in life is that you can have a philosophy,
you can have a set of principles and guidelines that
you agree with, yet you can be open to better ones. Random.
(17:20):
He talked about this idea of being random, like, how
many times have you just bumped into someone in a
random way? How many times have you come across an
idea because of something random? Some of my best ideas
are random and then supportive. How many of us actually
come up with great ideas because we're helping someone else.
While we're supporting others. While we're helping others, we may
create something phenomenal. So solve a real problem in your
(17:43):
life to expand your thinking. Again, you're not going to
solve it. You may not create the products. You may
end up creating the product, but you're gearing and guiding
and training your mind to think limitlessly about a problem
that makes you feel limited. Now, question number four, think
about the next place you're traveling. Where are you going
(18:05):
to next? Maybe you've booked a vacation to Ballei. Maybe
you've booked a vacation to Australia. Maybe you've booked a
local weekend get away right like a staycation. Almost what's
the next place you're traveling. Here's a couple of things
I want you to think about. Learn some of the
language of your local area to ask for basic things,
(18:28):
just the local language, so you could get about in
the local language, maybe to order your favorite food, maybe
to ask where the bus stop or the train station is,
maybe to ask to get to the restroom. Learn some
of the basic language that can help you operate. This
gets your creative juices flowing. The second thing is learn
about the history. Maybe there's something you can learn about
(18:50):
a building, the area, something that is a bit random, right,
something that you may not even care to learn about.
I remember when I first moved to La I was
being told about so much history, so many events that
happened there. And when you think of La you think
of Hollywood and you think of movies, but you forget
the history of entertainment. There's so much history of Hollywood there.
(19:10):
I remember when I watched this movie Babylon maybe you
saw it with Margot, Robbie and Brad Pitt. They show
what bel Air was like before it became bel Air.
You see what Hollywood movie sets look like before they
look like they do now, And that idea is incredible
to look into the past, right. And the third thing
is read a local paper or listen to a local
(19:31):
radio station. What this does is it disrupts your pattern.
Speaker 2 (19:34):
Right.
Speaker 1 (19:35):
The way we live our life currently is you get
into your car to go to work, you listen to
the same radio station, you walk in the same direction,
you take the same train, you take the same route
to work, or you walk down your stairs, or you
sit at the laptop at your bedroom. Right, we have
a very routine life that doesn't get disrupted often. And
(19:55):
allowing yourself to disrupt it by reading a local paper
or listening to a local radio staf to discover some
local music of a place you're about to visit, or
a place that you're going to visit, or maybe the
last place you went to, it disrupts that pattern. It
starts allowing creativitis seeds to be planted. That's a really
powerful one. As you can tell. I'm giving a really practical,
(20:16):
simple things that you can all do. That doesn't mean
learning a new skill or trying something crazy.
Speaker 2 (20:22):
Now.
Speaker 1 (20:23):
Number five playing with toys. George Bernard Shawce famously said,
we don't stop playing because we get old. We get
old because we stop playing. I found that when I
try and play with legos, when I'm playing with my
niece and nephew, or I'm playing with one of my
friend's children and we're playing with their toys, We're building
a tower, we're building a car, whatever it is. All
(20:45):
of a sudden, the tangible physicality of that is so
powerful if you think about it. Right now, we don't
really build anything with our hands anymore. We don't do
a lot of If you're not doing pottery, or if
you're not doing painting, we're not actually engaging that part
of our brain. When we were at school, you were handwriting, right,
We're not really using that much anymore. So if you
(21:07):
can do pottery and painting, great, But at the very minimal,
helping your niece or nephew, and if you have children,
helping them build something, create something can be a great
way of getting your creative juices flowing. And watching how
they look at things, right, I think that's what's really fascinating,
is observing how they observe things. This is something that
(21:27):
I actually happened to me this weekend. So number six
is ask your friends what do you think I should do?
Speaker 2 (21:34):
Now?
Speaker 1 (21:34):
I say this not because they're going to have the
best ideas, but you're going to be thrown a lot
of different ideas that help you connect dots. So I
didn't ask this of my friend. I didn't say, what
do you think I should do? But one of my
friends this weekend was like, Jay, I can't wait for
you to start a school one day.
Speaker 2 (21:50):
And I was like, what way do you think of that?
Speaker 1 (21:51):
I've never thought about that, and by the way, I
really have not thought about that. I was like, that's
not something that I envision doing. I think schools are
very difficult to I think we need to do a
lot of research around child psychology to get it right.
I think there's a lot of a lot of work
that needs to go into that and so much to
be improved. And so that was my reaction. I was like,
I'm not qualified to start a school. And that's fascinating though,
(22:14):
I was like, that's really exciting. And then I thought,
wait a minute, maybe that's what I want to study.
Maybe I'm really fascinated by how our education system has
developed our brains and why it's made us so limited.
And maybe even though I don't have the answers to
build a school, maybe that's what I want to do.
Maybe I want to go and study schools. Maybe I
want to go and spend time with children who are
(22:36):
a part of alternative schools. Maybe I want to map
people's trajectories when they're taught about mindfulness, creativity, abundance from
an early age. Maybe that's what I'm really passionate about.
And so it wasn't that his idea was the idea
I thought I should do. It was actually completely the
opposite that instead of building something, I was like, that's
what I want to study. And so sitting down and
(22:56):
asking your friends what do you think I should do?
Is a really great way of then reworking it. Right,
So your friend says to you, you should start a restaurant.
You're amazing. You may think, oh, you know, I do
really enjoy food. Maybe I should go and take a
culinary course. Maybe one of your friends says to you, oh,
you should start a YouTube channel where you talk about football,
because that's all you do is talk about football on
(23:17):
the weekends. And you go, well, maybe I should find
a friend and maybe we will start recording something together,
just because we have so much of.
Speaker 2 (23:23):
A passion around it.
Speaker 1 (23:24):
Right, what is that idea that sometimes you don't see
in yourself that your friends might do. So today I
want you to ask your friends, if I could do
anything in the world, what do you think I should do.
What is it that I do well for you that
you think I could do for the world. And like
I said, it may not be the exact answer, but
when you flip it you might discover something. Number seven
is redecorate. And what I mean by this is I'm
(23:46):
not telling you to go spend tons of money and
do a full home makeover. I'm saying, how can you
place things strategically. So one of my favorite things to
do is I found a few years ago that when
I was tired and coming back from work, I wanted
to sit in front the TV and switch it on.
And I wanted to stop doing that because I never
felt fulfilled after watching TV. That's a personal thing.
Speaker 2 (24:08):
It's me.
Speaker 1 (24:08):
I kind of felt dissatisfied. I felt like a wasted time.
I didn't feel like I gained anything from it, whether
it be rest, refuel or whatever it may be. And
so for me, what I started to do was, first
of all, I've removed TVs from every room where I
would spend time after my work days over and we
(24:28):
only have a TV in one room. And on top
of that, I placed books strategically in places where I
would want to often do something else. So I put
a book open next to my work table. I have
a book by my bedside table. I have a book
open by my living room area, and so naturally I'm
(24:50):
being pushed to pick up a book and read a
page as opposed to something else.
Speaker 2 (24:54):
So read.
Speaker 1 (24:54):
Decorating doesn't mean changing your wallpaper. It means repositioning things
so you feel differently. You may find you want to
see a piece of art when you wake up. Maybe
you want to smell a certain candle and light it
when you slide down on the couch. Right, whatever that
may be, how can you redecorate more intentionally? And that
(25:15):
starts creativity as well, because you're now again disrupting the pattern.
That's the key to creativity is disrupting patterns that have
become machine like. Right, So we start off as humans,
we then become machines, and then it's about becoming human again. Now,
there is something to be said for machine like discipline,
which is really powerful in your life. But at the
(25:37):
same time you need these disruptions of creativity. And that's
why point number eight is find random friends. We need
friends who have different backgrounds, different languages, different walks of life,
different cultures. I realized as I started to do that.
As I started to expand my friend network. I recognize
what cultures I'd missed out on, what foods had missed out,
and what music and movies had missed out on. As
(26:00):
I grew up in my own bubble, It's time to
burst that bubble as we get older, not just for creativity,
but for community. I want to thank you so much
for listening to this episode. This segment about inspiring creativity
is brought to you by AT and T. AT and
T believes connecting changes everything. I'm always looking for new
ways to get my creativity going. With technology. It's like
(26:23):
an ongoing adventure where each day brings a chance to
find something fresh, whether I'm calling a friend to chat
about cool book ideas or sharing interesting videos. I've noticed
that my creative energy peaks the more I bounce ideas
off people in my life. I want to share with
you a few quick methods that are going to help
you be creative with other people connecting via technology. I
(26:44):
love taking calls from different settings because you see, creativity
can hit you anywhere. If you keep taking a call
from the same place, you're gonna have the same ideas.
But if you choose to take it outside, maybe while
you're on a treadmill or actually walking back and forth
or taking a walk in the park. Changing your atmosphere
and connecting changes the ideas that flow to you. One
(27:07):
of my other favorite ways to be creative through technology
is I'm always writing notes, and I'm always searching for things.
So I write notes about ideas that come to my mind,
and then I'll search them. I'll literally just put it
in and say where's that? Maybe I'll search it into
chat GPT right to be like, what does this look like?
Or what research have I not read on this? I
find asking questions and jotting down, copying and pasting answers
(27:30):
into my notes is a great way to document that.
Speaker 2 (27:33):
And here's one last one.
Speaker 1 (27:35):
Try and learn an idea and then teach it to
a group of friends over a zoom call and get feedback.
The more you share the ideas you're learning, even the
ones on this podcast, the more likely you are to
remember them and practice them in your own life. Remember
it's not just about learning. The more you share and
teach them as well, the better you'll practice them. This
(27:56):
has been brought to you by AT and T. AT
and T believes connecting in spires unites, heals, and helps
us grow. Connecting changes how we live our lives for
the better
Host
Jay Shetty
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