Make Your Business Work for You

Make Your Business Work for You

Join Brooke Monaghan and her most trusted sources on small business ownership as they go beyond just advice and discuss how you can make it work for you given the often inconvenient, messy, complex reality of being a real person running and growing a business.

Episodes

May 15, 2024 10 mins

Welcome to Re-imagining Online Business, a new podcast from Brooke Monaghan and Tristan Katz. Join us as we discuss topics like digital marketing, pricing, content creation and more, all through a lens that acknowledges the state of our current world, the real circumstances of ordinary people trying to grow their work online, and the fantasy that we have been sold by the business development industry.

Learn more about Re-Imagining O...

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Welcome to episode one of the new Re-imagining Online Business podcast! Join Brooke Monaghan and Tristan Katz in this initial conversation as they explore the complicated landscape of online business in 2024.

Topics discussed:

  • The vulnerable truth that running a business right now is often hard and scary
  • What’s changed in the last 4+ years and where are we now, particularly when it comes to service-based online business
  • What kind o...
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What stops the scroll in 2024? And how do we actually make our lives easier when it comes to our business and marketing when the landscape keeps shifting, our brains are literally being changed by smartphones, the internet, and social media, and attention and engagement are at an all-time low?

As two business consultants and coaches obsessed with content marketing, we are in regular inquiry and real-life client study about how to re...

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January 2, 2024 2 mins

We're taking a quick break in the new year. If you're not already following on IG @joinfruition or @briggsmonaghan , make sure you come find us so you know when we're back!

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Running a business often reveals things to us that we didn't even know about ourselves. We are forced to look at our patterns and growth edges, what is holding us back from our goals, and who we are as a leader. In this tension, it is critical that we are able to get curious about how we can move forward differently and not fall back into old habits. This is where mindful self compassion comes in.

In this episode, Kristen Genza...

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November 28, 2023 50 mins

There is so much information available for staying organized, prioritizing, and being productive as a business owner. But what if you are not neurotypical and the standard approach does not actually jive with how your brain operates? 

Today I am joined by Justine Clay (she/her) who is a business coach and ADHD life coach to answer a listener question on how to get stuff done as someone with ADHD who has realized their old ways of op...

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How do you keep showing up to your work when the demands of your life and the horrors of current events are beating you down? Well as much as you might groan when I say this, self care is a big part of it.

This week I am joined by Steff Gallante (she/her) to talk about basic self care practices that might not seem like they will have a profound impact on your work, but if they are neglected, are absolutely negatively impacting how y...

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October 31, 2023 2 mins

Hi friends! In the aftermath of what turned out to be a pretty awful month, this is just a heads up that we are moving to an every other week episode structure for a bit. Once I'm caught back up on recording, we'll be back to weekly! 

Thank you and see you in 2 weeks!

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Growing your business will almost definitely require you to grow your team. Many online business owners default to hiring multiple independent contractors in specialized roles to meet their needs, but that's not always the best choice. There are important differences between independent contractors and employees that you should be aware of before growing your team.

In this episode founder of Hire Breakthrough, Kimone Napier (sh...

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October 24, 2023 44 mins

A couple of weeks ago I put up an instagram post about the reality that many established online business owners are currently experiencing some of the most challenging months of their career right now, at the end of 2023.

I got a significant response to this post, so we are here to have an expanded conversation on the topic. And my hope is that you walk away from this with a a fresh perspective on how to approach problem solving in ...

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Getting a new business off the ground is a big task, as is adjusting to having a brand new baby at home. In today's episode, 3 entrepreneurs share their perspectives and guidance on getting a new business off the ground while adjusting to being a new parent.

In this episode you will hear from:

-Kimone Napier (she/her) who built her recruiting business while on maternity leave.

-Michelle Ward (she/her) who guides entreprenewbies o...

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You've probably heard about repurposing content as a strategy to make your marketing more effective (in fact, we talked about it with Angie Jordan in this episode). But if you've tried repurposing content yourself, maybe you're wondering:

  • How do I choose which content to repurpose?
  • Why is repurposing my content not moving the needle?
  • Is my content really going to be impactful for my audience if I'm just repeati...
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Katherine Sleadd (she/her) is a trauma informed coach and the author of the book How to Be a Bad Friend . She has developed a deep body of work around friendship breakups, community loss, and family of origin. 

In this episode, I asked Kat to join me in a conversation about:

  • Why clients, or potential clients, may ghost. Especially when it seems like things are going so well.
  • Why being in the field of offering change or t...
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In this episode, we will be answering a listener question about how to maintain SEO when changing the name of a business and creating a whole new website.

I am joined by my go-to SEO source, Meg Casebolt.

You can connect with Meg at https://loveatfirstsearch.com/

To read the blog post on this topic referenced in this episode

Submit your questions for a future episode by joining us at http://www.j...

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When you find yourself thinking that everyone has it figured out except for you, that people are going to find out that you are not qualified, or that you are incapable of repeating results, there are a few things we can glean from this information - and it is not that you are unqualified.

This is the voice of the imposter complex (commonly referred to as imposter syndrome), and in this episode, Tanya Geisler fills us in o...

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September 19, 2023 52 mins

In this Q+A, we are joined by podcast launch and growth expert Angie Jordan. Here are the questions we will dive into in this conversation:

1. Is there anything you should consider when naming your podcast?
2. How do you decide which topics to cover in your podcast and keep yourself organized so you make sure to cover all of your bases?
3. What are the best practices for podcast growth after the show is launched?

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Welcome to Make Your Business Work for You! In this first episode, join your host Brooke Monaghan for a candid conversation with her business friend Audrey Holst. They'll discuss the origin of the show, how they are currently thinking about content creation, and why it is time to create space for more nuance and complexity in the business development space.

Resources from this episode
Connect with Audrey

Join us i...

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September 4, 2023 1 min

Welcome to Make Your Business Work for You. Join us every Tuesday starting September 17.

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