Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
The following is a paid podcast.iHeartRadio's hosting of this podcast constitutes neither an
endorsement of the products offered or theideas expressed. Welcome to a Moment of
Zen. Time to sit back andrelax. As model, actress, mentor
and super mom, Zen SAMs takesyou on a sexy and wild ride covering
(00:20):
the latest in film, fashion,pop culture, cryptocurrency, fintech, cannabis,
and entertainment from the millennial mom's perspective. Here's your host, Zen SAMs.
Hello, my beautiful Tri State area. Welcome to our one hundred and
sixtieth episode. It's always such apleasure to spend my time with you on
the airwaves. Thank you for listeningand interacting with me on social media.
(00:42):
That truly does make it all worthwhile. Please make sure to follow me at
Zen Sam's That's Zen with an X, not a Z. And also remember
that all episodes of a Moment ofZen stream twenty four to seven on your
home TV. That's Kathy Ireland Worldwide. You can always find us on our
YouTube channel at Zen SAMs. Inour Hydration with Heart segment brought to you
(01:03):
by Once Upon a Coconut. Todaywe're featuring pro basketball player Dayron Sharp of
the Brooklyn Nets. It was afirst round draft pick in twenty twenty one
in the NBA Draft. He's goingto join us today to chat his incredible
journey, how pro ball has changedhis life, social activism, and the
motivation behind his nonprofit foundation, Sharp'sWarriors. In our Going Deep segment,
(01:26):
brought to you by CO two Lifton Expert on the Microphone series, we're
featuring doctor Kimberly Evans, a Boardcertified OBGYN with over twenty two years of
experience in feminine health. She's revolutionizedfor practice to specialize in treating women with
sexual dysfunction, low libido, andfeminine wellness issues. She's going to join
(01:46):
me today to chat about sexual dysfunctions, feminine wellness, and evidence back treatments
that will reignite the bedroom scene.In the Express Beautiful segment, we're featuring
Sarakat's celebrity cosmetic and allergand trainer andfounder of Skin by Sari. She's going
to be covering viral and vaccine relatedcomplications of injectables and discovering your Potential.
(02:09):
Segment brought to you by The WellnessWay. We're joined by our regular contributor
and podcaster Dan Gilman. Today he'sjoined by Luca Panesi, co founder and
executive director at Small New York,with his partner Luca Lorenzini. Yes you
heard that right to Lucas. Withalmost twenty years in the communication industry,
(02:30):
Luca has worked with major major companieslike Coca Cola and Tayota. Today they're
going to join me to chat aboutcreating positive change through advertising, balancing creativity
and message clarity, and of course, raising awareness. Stay tuned for the
Hydration with Heart segment brought to youby One Spawn a Coconut featuring Dyron Sharp
of the Brooklyn Nets. You're listeningto a moment of Zen right here on
(02:53):
seven to ten WR the voice ofNew York iHeartRadio. We'll be right back
after this. A Moment of Zenis brought to you. Buy once Upon
a Coconut one hundred percent pure coconutwater. Imagine a drink that's new train
rich, powerfully refreshing, naturally sweet, with no added sugars, not from
concentrate, zero additives, low incalories, absolutely no artificial flavors, and
is so tasty that it will becomeyour new favorite beverage. Enter Once Upon
(03:15):
a Coconut, the absolute best tastingcoconut water you will ever try. Available
in four refreshing flavors, pure chocolate, pineapple, and sparkling with energy.
Do your taste, what's a favorand pick up some today at once upon
acoconut dot com. Welcome back,beautiful Tri State area. You're listening to
a Moment of Zen right here onseven to ten WR, the voice of
New York iHeartRadio. I'm your host, Zen. Sam's up next in the
(03:38):
Hydration with Heart segment, brought toyou by Once Upon a Coconut. We're
featuring pro basketball player Dayron Sharp ofthe Brooklyn Nets. A first round draft
pick in the twenty and twenty oneNBA Draft, he was selected twenty ninth
overall. Born in Greenville, NorthCarolina, and played high school ball for
nationally ranked Monteverity Academy, where heearned All American honors and was selected for
(04:02):
the Jordan Brown All American Game.Dayron earned a scholarship to play collegiate ball
at North Carolina University, but heonly stayed a short time before he entered
the NBA Draft. He joins ustoday to discuss his incredible journey, how
pro basketball has changed his life,social activism, and the motivation behind his
non profit foundation, Sharp Warriors.Welcoming now to the show is day Ron
(04:26):
Sharp. Welcome, superstar. I'mglad to be here. Thanks for having
me. Thank you so much forcoming on right. Let's dive right in.
So, as a first round draftpick in the twenty twenty one NBA
Draft, how was your experience transitioningfrom collegiate basketball to the pro level.
Well, I had like a bumpypre draft process. You know, usually
(04:46):
guys when you like prejected between midfirst round a lottery to like mid second
round, you know, you dolike fifteen or twenty workouts all he did
four. You know, I gothurt during the pre draft, so my
process got put behind, you know, So just like going into it off
of the rip, I was alreadyhurt. You know, I was scared
I was gonna get drafted because Icouldn't work out like I wanted to,
(05:09):
I couldn't move like I wanted to. But you know, I just kept
going worked hard. You know,it paid off, you know, and
the Brooknecks took a chance on me. But I say the biggest thing just
you know, that you're professional.Everything is on you. It's not like
they gonna sit here and tell youwhat to do every day or give you
a plan out schedule every day ofexactly what you got to accomplish. It's
(05:33):
like everything on you. You dowant and got to be there, you
do want and got to put thework in, you know. And then
like just off the court life,you know, just I'm nineteen becoming an
adult for real. So bills,missing Laney's things, family, family matters,
you know, just all those typeof things just hit you at one
time. So I probably say thisit was the biggest thing for me.
(05:55):
Yeah, you have to grow upreal fast. But as a rookie,
you know, the difference with youis that you showed so much is on
the court. You had these strongrebounding instincts and the ability to finish around
the rim really efficiently. And youalso had this remarkable tenacity in watching your
videos and the playbacks in the paintand willingness to do the dirty work that
made you a secret weapon without adoubt. And now you're a vital piece
(06:15):
of this roster. So you've comefull circle. Nick Claxon is the undisputed
starter for the Brooklyn roster, butyou, my dear, have become a
valuable piece of the system. Andcoach Jacques Vaughn was quoted saying, you
can trust Dayron to play fifteen totwenty five minutes of pure hustle and stability.
Now, what were your expectations headinginto your NBA career and how have
(06:38):
they aligned with the reality of playingin the league. I wasn't expecting myself
to go to the NBA as earlyas I did, you know, but
it played out that way. Sojust my expectations was just coming in,
was just working hard. You know, I already knew I was coming to
a team that had three All Stars, all all stars for real, like
probably Seeks, Evan Guys, RickyYear. It was all stars, a
(07:01):
lot of them. Basically, mywhole team was all thirteen year players.
So I knew coming in that Iwasn't gonna play. So, you know,
I just wanted to get in shape, get my body right, lifting,
just getting a lot of reps seeingso when my time do come to
play, that I can be ready. You know, I got at a
chance to play this year. Youknow I've been I did. I'm doing
(07:21):
my little thing, but I justfeel like it's a lot. I got
like a lot of more steps togo to be who I really want to
be. You're just getting started,and now we all know, we all
know of your struggles of missing gamesdue to your hyper extended left knee.
Congrats on progressing well in that recovery. By the way, Now can you
share what aspects of being a professionalbasketball player you enjoy the most, and
(07:44):
perhaps how you deal with the physicaland all the unexpected challenges you faced.
The things I enjoyed the most,I would say the lifestyle, I guess,
you know, just you know,the money, you know, get
paid to do what I love todo, play basketball, traveling. You
know, I get to go tocities that I probably never had would have
got a chance to go to unlessI was in NBA. People, you
(08:07):
know, you just meet so manypeople that you never thought you would meet.
I'd have met so many people thatI done grew up looking up to
and like they actually giving you gymsand giving you knowledge just meeting them.
So it's just I say, that'sthe most important thing, the best thing
that I've had since I've been tothe NBA. And the physical challenges,
(08:28):
I know, You've had some hardones there, especially physical challenges. Man,
just every day, you know,it's an everyday thing, you know,
I think people just look at itas basketball, but it's really like
a lifestyle. Like every day.You're doing it every day, seven days
a week. You know, yougotta do it that. You gotta do
it that way if you want tosustain and last in the NBA, because
(08:50):
if you don't, you know,you're doing two days a week, three
days a week just working out.Any think you're just gonna get bother with
it. It's Guy's doing this everyday all day. So like guy's gonna
catch up. So I just say, like is doing it every day and
it's probably the well, the best, the biggest thing physically. Yeah,
And you know you stay consistent andthat's extremely important. Despite the physical setback,
you have stayed consistent and your yourrebounding numbers have been really impressive.
(09:13):
I mean, you seem to alwayscrash the boards and provide these second chance
opportunities for all of your team members. I mean, you're a super nova.
Additionally, your defensive presence we can'twe can't not talk about that can't
be overlooked. I mean you've shownthese flashes of shot blocking ability and the
ability to the capability really to alteryour opponent shots in the paint. That's
that's impressive. You keep doing thatdespite that little hiccup on the on the
(09:37):
knee. Now, what's your primarygoal for this off season in terms of
skill development and preparation for the upcomingseason. I think my primary goal is
just getting a more condition I haven'tplayed twenty five minutes a night or thirty
minutes a night, nothing like that, And I just feel like the way
the league is like me personally,I gotta take that next step in my
(09:58):
conditioning. I'm trying to be ableto play nat shit like full speed all
the time, you know, Sojust got conditioning my body still of I
say, like my jumper, mytouch, and just like slowing myself down
in the game, you know,just trying to press all day and like
perimeter defense too. I mean,you continue to adjust to the speed and
physicality of the NBA game in sucha unique way, and you know people
(10:22):
are watching you. Other teams arewatching you, brands are watching you,
everyone's watching you. But your potentialfor growth just keeps multiplying. So that's
pretty impressive. But now let's chatoff court. So off off the court,
how do you intend to grow yourpersonal brand? Because you've got to
start building that you've already started,but now growing it and what avenues are
you exploring in that regard. Ithink I'm still lost there. I'm still
(10:46):
trying to figure it out myself.But I think I just got to put
myself out of there more high I'mas a person, I gotta let this
show more. I'm really like,if I don't know you, I'm like
to myself, but like, onceI know you, I won't shut up
talking. So you know, it'sjust I got to get let everybody see
who I really am and just buildfrom there. Well, you have a
lot going on, you know,you have so much going on, But
(11:07):
once you get under the hood,then we really see how the mechanics work.
And I love that. I lovethat. Now, beyond your achievements
on the court, you've been recognizedfor your positive influence amongst the community,
your social activism. What drives youto make a difference in the community,
and how do you balance career withyour foundation, and more importantly, can
you tell us a bit about thisfoundation and what motivation came with it behind
(11:30):
it. I say, for mycommunity. It's just like because of where
I came from, I'm from asmall city, not a lot of people
had like a chance to go placesor do anything, or if they do,
they fall into the trap or youknow, go into the streets.
So I just, you know,want to try to inspire the young kids
where I'm from that you know,you can be anything that you want to
(11:50):
be. And when it comes tomy foundation, you know, it's called
Sharp Warriors. Warriors started win.My cousins they all got cancer. Three
of them, like all got cancer. He was young and like one of
them was a hooper, like hecould shoot the lights out the ball.
And my cousin Trey, he couldn'thoot nowhere after that, you know,
and he beat cancer. The otherbrother beat cancer, and then his younger
(12:11):
brother, you know, he diedduring the pre draft, my pre draft
year. He died from the cancer. And his dad before he died started
a warrior's life. We called athing called gold Rush during leukemia mutt.
You know, we try to supportand give awareness during that time. So
we started. I wanted to bea part of that, and we started
Short Warriors, you know, tryto bring awareness today. And we had
(12:33):
like two kids on my team thatcommitted suicide these past two years too,
for like bullying, just like strugglesin life. So you know, we're
just trying to have like outlets forkids that they don't have to you know,
go through that or think about thoseoptions, you know, if they
need help. You know. Sothat's really not the main thing for short
(12:54):
wars. Well, it seems likeyou have built a great foundation and you're
giving back, which is so importantbecause it goes a long way. And
you are a great role model.Now, best effort, be a good
teammate, stay committed to improving everyday on and off the court. It's
about dedication and professionalism, and thosequalities can take you a long way in
this game and in life. Now, what words of encouragement would you offer
(13:18):
to young athletes who aspire to followin your footsteps and make it to the
NBA. I'll say, first,believe in yourself. That's the main thing.
Like, no matter how much youwork out, how much you in
the gym, how much you efter, you're putting in, Like, if
you don't believe in yourself and haveconfisence yourself, like you're not gonna better
(13:39):
accomplish anything for real. So I'llsay, just believe in yourself Indian,
just go hard at whatever you wantto do. So you believe yourself and
go hard at whatever you want todo, I feel like you can't you
can't lose. Yeah, that's greatpiece of advice. Now let's chat coconut
water and health benefits. So coconutwater is refreshing and love coconut water in
my shakes, right, And it'sa nutritious beverage that offers really very various
(14:03):
health benefits. Right, It's notjust a drink. So we're going to
educate the public here when we talkabout hydration. It's an excellent natural hydrator.
It contains electrolytes like potassium and sodiumand magnesium, and this makes it
a great way to rehydrate the body, especially after exercise. Also, compared
to many commercial sports drinks, coconutwater is low in calories and contains no
(14:26):
added sugars or artificial ingredients, makingit a healthier option for hydration. Now,
Dayron what health benefits other than themedical terms I just described, do
you what health benefits do you drinkcoconut water for? And was there an
instance that it aided in your recovery. I can't really tell you the benefits
other than what you just said.But for me personally, it's just you
(14:50):
know, that's why I was taughtfor The nutrition is, you know,
just the coconut water better for you, just water in general. So I
lied to put it in my shapewith some collagen, you know. So
I try to put it in myshave with collogy to help me recover faster
at their long day. That's whata lot to use it for. I
really don't know all the benefits.No, you just said it. Well,
(15:11):
your nutritional expert who advised you oncoconut water told you to put it
in your shakes for a reason,and that's exactly why. But more importantly,
when you drink it, you actuallyfeel the hydration. I drink it
every single morning. I drink theraw. It's only seventy calories, but
it has three hundred and eighty sixpiligrams of potassium. That's the equivalent of
three bananas. And who wants allthat sugar. So there's a laundry list
(15:37):
of proprietary health benefits for this.Now I'm going to go one step further
and we're going to go back tosocial activism. So it's one thing to
introduce a premium coconut water that tastesbetter than anything you've ever tried before.
So once upon a Coconut. Haveyou tried this coconut water? I tried
the chocolate one they may act itwas pretty good. I was down there
first because I ain't never heard oflike coconut water and chocolate together, so
(15:58):
I ain't think it was going totaste it good. But it tasted What
kind of chocolate drink did it remindyou of? Of? Let me tell
you a chocolate you who yeah?Yahoo? Or or true move? You're
true true move for me. Butthose are like laced in sugar, and
this is just natural coked really talkingmilk for real. Yeah, it was
so good. Now, this particularbrand, Once upon a Coconut. For
(16:22):
every case of once Upon a Coconutthey sell, they donate ten percent to
a charity every single month, whichbrings it full circle. You know,
we might be doing something with yousoon. You know, Sharp Warriors.
You know we're always backing amazing.Yeah, Well, donations are everything.
Once Upon a Coconut is about.They're really all about helping the community,
(16:42):
being socially active, and really kindof just giving back. Now we have
one minute left. If you cangive a piece of advice to your younger
self, what would it be?Uh, man, you should have started
when you was twelve years old?It till you turn nineteen. You know
you waited till you turn nineteen.Should have started when he was twelve.
You know, that's the one advicei'd give myself. You feel you started
(17:04):
too late? Yeah, I wishI would have known everything I know when
I was younger. I feel likeI ought have been ahead of the game.
Oh you know, but you're soahead. There's nineteen year olds that
don't really get started. Told hertwenty nine, what are you talking about?
Two? So you are doing justI'm again. Oh oh boy,
you're getting old. Yeah, ohgosh, okay, no, you're my
(17:26):
stepdaughter. Is your age twenty two? Kylie's at the University of Georgia.
She's graduating. Boy, I feelso old, right, I would be
graduating this year. That's so crazy. Okay, Well, we are at
the end of our segment. Mydear friend, thank you so much for
coming on and joining us. Thankyou for having me. That was our
Hydration with Heart segment brought to youby Once Upon a Coconut that was the
amazing pro basketball player Dayron Sharp.You could head directly to their foundation at
(17:49):
Sharps Warriors dot com, or youcould check them out on the ground at
d dot Sharp twenty three. You'relistening to a Moment of Zen right here
on seven to ten WR the Voiceof New York iHeartRadio will be right back
after this. A Moment of Zenis brought to you by your Home TV
with Kathy Ireland and their channel partners. Head to your Home TV dot com
(18:10):
for free family friendly programming streaming twentyfour to seven. Do you have the
dream of starting and owning your ownbusiness or know of someone who does.
If so, check out your HomeBusiness program where they inspire, equip and
encourage those who dream of owning andoperating their own business. Check out your
Home Business on your Home TV dotcom. Tune into a Moment of Zen
(18:32):
Saturday nights from nine to ten PMon seven to ten wor the Voice of
New York. A Moment of Zenis brought to you by Co two lyft.
As we age, our skin losesmoisture and elasticity, causing wrinkled skin.
You can reverse this aging process withCO two Lift. CO two Lift
utilizes the powerful benefits of carbon dioxideto lift titan and regenerate your skin.
This simple, painless, at homecarboxy therapy treatment is scientifically proven to reverse
(18:56):
the aging process. You will seereduction in wrinkles increasingly and improved pigmentation,
sagging skin tone, and radiance.For more information or to order coeo to
Lift, go to CO two lyftdot com. Welcome back, beautiful Tri
State area. You're listening to amoment of Zen right here on seven to
ten WR the voice of New yorkiHeartRadio. I'm your host, Zen.
(19:17):
Sam's up next in our Going Deepsegment, brought to you by CO two
Lift. In our Expert on theMicrophone series, We're featuring doctor Kimberly Evans.
She's a Board certified obgyn with overtwenty two years of experience in feminine
health. She's revolutionized her practice tospecialize in treating women with sexual dysfunction,
low libido, and feminine wellness issues. She offers surgical and non surgical options.
(19:41):
She sure notes her stuff. She'sa member of all the majors the
American College of Obstetrics and Gynecology,American Medical SPA Aesthetic Multi Specialty Society,
the International Society of Cosmetogynecology. That'sjust to name a few. And then
to top it off, she's akeynote speaker across the major Duram and aesthetic
conferences. Today she joins me tochat about sexual dysfunctions, feminine wellness,
(20:06):
and evidence back treatments that will reignitethe bedroom scene. Welcoming now to the
show is the beautiful doctor Kimberly Evans. Welcome to the show stander. I'll
thank you. K who's talking?God bless you? And how are you
doing today? So excited to chatwith you. I'm doing great. Okay,
let's dive right in. So Iwas. Interestingly enough, there was
the study published in the Journal ofSexual Medicine. Approximately forty three percent of
(20:29):
women experience some form of sexual dysfunction. Now, this research suggests that psychological
factors like stress and depression can significantlyimpact the women's sexual health. And we
know that around ten to twenty percentof cases are attributed to psychological causes.
Doctor Evans, in your extensive experience, what are the most common sexual dysfunctions
(20:51):
that you encounter in your practice,and what are some lesser known factors that
can contribute to these sexual dysfunctions.Absolutely, one of the key things I
always tell my lady is that aswe age, your bodies are going to
change, So how you feel aboutyourself, how you look, your hormones
change. All those things contribute toyou know, aging and having that lower
(21:14):
libido status. And of course,because that's how you then show that to
your partner, that in turn ithow your partner reacts. So long story,
short, key things like low energy, lower hormones, they all contribute
to lower libido as well as vaginalaxity. So those are all important things when
it comes to dealing with women's sexualhealth issues. It's interesting because we statistics
(21:41):
and surveys are at the basis ofa lot of the work that you do.
But one of the surveys conducted bythe American College of Obstetricians and Gynecologists
found that while many women are opento discussing sexual health concerns with their healthcare
providers, less than half actually doso. So there's still shame and stigma
in adjusting these iss So how doyou approach sexual dysfunction treatments in feminine wellness
(22:03):
issues when considering both the surgical andthe non surgical options, absolutely key thing
is to figure out, you know, I start all my conversations with how
can I help you? So havingthat provider that listens, that understands,
you know, that opens the doorto let them know that, hey,
there's a lot of women that aresuffering. A lot of women actually don't
say that they're suffering. They're like, oh, I'm fine, you know,
(22:23):
there's no problems, when really athome they're secretly suffering. So having
a variety of things and saying hey, it's okay to open the door and
not make this taboo subject that's hugeand just being able to adjust these issues.
So first thing is just opening thedoor to how can I help you?
Well, I think that's a greatstart. It becomes even most doctors
(22:44):
they skip that part right. Theygo straight into what are the tangible malfunctions
of a human body and then theyaddress those without really going into you know,
looking under the hot And it's funnybecause the global market right for feminine
sexual wellness products is projected to reachfour point six billion dollars by the year
twenty twenty five indicating this really growingdemand for innovative solutions in this area.
(23:07):
So it's going to bring me tothe next topic, car carbon dioxide therapy
for vaginal rejuvenation. Studies have shownthat carbon dioxide therapy and you know this
better than anyone, can improve vaginallaxity and dryness and urinary in continance and
women with a reported satisfaction rate ofover ninety percent among patients. Could you
explain how carbon dioxide therapy works forvaginal rejuvenation and what specific benefits it offers
(23:32):
compared to other treatments. Absolutely,so, the carboxy therapy is really cool.
In a nutshell, what happens isthat when you apply the carboxy therapy,
it tricks the body into thinking thatit has a low oxygen state.
So in that state, your bodynaturally responds by causing bhasodilation. Basodilation helps
increase blood flow to the area,It helps with healing, it helps with
(23:53):
making more moisture, adding more sensitivity. So it's like a little mini faithlift
for the volva. So, ina nutshell, that's how it works.
But what's also cool is that itcan actually be combined with multiple therapy with
multiple therapies and modalities, so thingsyou know such as like the O shot,
things such as radio frequency in themthree sixty, or even affecting those
(24:14):
muscles things like the msula, oreven formale balancing. It can really compliment
and actually enhance what you're already doingto get even more of a beneficial bet.
So I love using a combination ofthese therapies to really help optimize what
we're doing. PA Combo therapies aredefinitely on the rise. I actually use
the CO two lift V. Itlifted and hydrated. It rejuvenated in just
(24:37):
three applications. It was phenomenal likenothing I've ever seen before. And I
even had an encounter with my husband. He's like, you look tighter.
I was like, well, thankyou for noticing. It was saying is
that right? Yes? When weran this study, we did a recent
study on it with doctor Lebachok,doctor Red islands On and literally on the
study it proved that yes, thereis not only an enhancement, but the
(25:00):
ladies were coming back. This islike a It was a great study.
It was randomized. I know whichyou know the patient has evil or the
actual drug and the patient didn't know. But when they were coming back saying,
hey, you're right, my husbandnoticed. You know, everybody know
it, and they're like, whatdid you do? It's just phenomenal,
phenomenal experience for the ladies to feelbetter. Yeah, totally, and clinical
(25:21):
aid us the jets that combining toyour point, apartment dock side therapy with
other modalities and this is again clinicaldata such as hormone therapy right, or
the pelvic floor exercises we had thevagina whisper on she was talking about public
floor exercises. Those can lead tosynergistic effects and improved outcomes for women seeking
comprehensive treatments for vaginal rejuvenation and sexualhealth issues. Now, cardboxy therapy,
(25:41):
let's go back. How does carboxytherapy compliment because you just said in combo
therapies, how does it compliment orenhance other treatments for feminine wellness or dysfunction
that you offer in your practice.So for a lot of ladies, the
reasons why they're coming in, it'skind of compounded. Like some ladies complain
of veto, some ladies complain ofpaining your intercourse. Some ladies are breast
(26:03):
cancer survivor some ladies. You know, they have other issues that are going
on. But the key is toowhen talking to them, figure out,
you know, exactly what are theysuffering from, and then to say,
okay, great, now you're someoneyou can have hormones, or you're someone
can have hormones. CIBIL would forthe people that can have any hormones,
here go they're corboxic therapy or sayForranciple, someone with urinarian continents, so
(26:26):
we would actually combine that electromagnetic youknow, the inmsula machine with that in
order to help her with incontinence.But then she can also say, but
hey, I need a little lifttoo, So then during those treatment she's
also doing her coboxic therapy and combination. So it's kind of like you're getting
the two and one expect or definitelymore of a dance. And I love
that you're all about clinical research.Over seventy percent of women who typically seek
(26:49):
treatment for sexual dysfunction reported improvements afterreceiving and we're talking about evidence based intervention.
So the and again, the waywe learn how to prevent, diagnose,
and treat illness is via clinical research. Many different elements of scientific investigation
are involved and it involves human participantsand helps translate basic research done and lads
(27:11):
into new treatments and information to benefitparents. So what is your expectation as
a provider on clinical research and whatstudies? You mentioned the study for the
V, but have you have youconducted any subsequent studies involving the CO two
left V Yes, yes, sincethat one, since that study just started.
But the key thing is that youknow, we as providers having a
(27:34):
medical pice as well as a medicalspam, being able to combine those we
want the best, the best,we want the best treatments. That's SETI
driven. So if I'm combining somethingthat I know that works and you know,
you can only enhance the results.This is this is a course.
It's the most valuable for the peoplebecause really it's an investment. It's an
investment in your body. You know, it's an investment and if I say,
(27:56):
hey, this is going to helpyou with O shot, you know,
I'm sorry with having orgasms, youknow, and also enhance the way
that it looks. I want stuffthat works. So that's how we're able
to do it in our practice.And let's go one step further. Are
there any potential risks or side effectsassociated with carbon dioxide therapy for vaginal ejuvenation.
Yeah, great question. Only alittle bit of mild irritation and sometimes
(28:21):
ripe bits. But what we alsosee is an increase in sensitivity in the
area the two which can then alsobe to enhancement and orgasms. So usually,
again the side effects are very minimal. It's very easy as a godecologists
to treat most of these things.But literally, the you know, the
data, what the patients are saying, with their spouses are saying, it's
all positive stuff. So it wasreally like a good good that's a great,
(28:45):
great want it. I'm sold.I'm sold now without a doubt.
A multidisciplinary approach that involves collaboration betweenecologists, psychologists, physical therapists, and
other healthcare professionals definitely leads to morecomprehensive and effective treatment outcomes for women with
sexual dysfunctions. Doctor Evans, whatrole do you see interdisciplinary collaboration playing in
(29:07):
the field of feminine wellness and sexualhealth? Absolutely so. The feminine wellness,
the whole space is fairly new,no longer is it just you know,
you can only take vaginal estrogen andyou know you just have to be
happy with that. And no longeris it that you know, women they
don't have choices or options that areout there. There's a whole ton of
stuff they're out there that are definitelystudy proven. With a lot of my
(29:30):
patients, you know, they usuallya lot of them actually have their own
gynecologists, and then they meet meand I get to say, hey,
I'm the fun doctor because I'm goingto take you know, we're all working
together, We're all on your team. We all wantless best for you.
But how can we enhance what's alreadygoing on to make you better and you
feel more whole. It sounds likeyou're a psychologist on top of everything else.
(29:52):
No, no, no, no, no, no, we we
just you know, I love whatwe do. I think with you know
everything. You know, getting oldersucks, but it honestly, tole movations,
it doesn't have to. It doesn'thave to suck as badge. You
know. We're here for a reason, you know, and I feel very
blessed to be able to provide theservice that we do. Well. You
are amazing, a pioneer in yourfield, a trailblazer. We are at
(30:14):
the end of our interview, Thankyou so much for coming on and being
so transparent and explaining it all andgiving us so much insight. Thank you
so much. It's my pleasure.Thank you so much for having absolutely stick
around. We need a little testimonialteaser from you guys. Truly proprietary products.
When infused into the scan COEO twoimmediately diffuses at the cutaneous and muscular
microcircuitary levels, resulting in higher tissueoxygenation. The good doctor just said it
(30:38):
herself. The blood vessels widen,increasing the transport of oxygen body tissues for
cellular regeneration and anti inflammatory effects.The the science is the thiets. You
have to head to co two lipdot com to check out these amazing products.
That was our going Deep segment,and that was the amazing Doctor Kimberly
Evans. Check her out on theGram at doctor Kimberly Evans or at g
(30:59):
yn Deva. You're listening to aMoment of Zen right here on seven ten
WR, the Voice of New YorkiHeartRadio. We'll be right back back to
this. A Moment of Zen isbrought to you by your Home TV with
Kathy Ireland and their channel partners.Head to your home tv dot com for
free, family friendly programming streaming twentyfour to seven. Join Jimmy Jimbo Temple
on Cowboys, Trailers and Ranches andget ready for a crazy ride from up
(31:25):
and coming country Western performers to rancherswith purpose, Jimmy takes you behind the
scenes with a front row seat toall of the action. Cowboys Trailers and
Ranches is dedicated to celebrating and preservingall things Western. Check them out on
your home TV dot com. Tuneinto a Moment of Zen Saturday nights from
(31:45):
nine to ten pm on seven toten wr The Voice of New York.
A Moment of Zen is sponsored byFintech TV. Fintech TV, the newest
streaming channel focused exclusively on the businessof blockchain, digital assets and sustainability.
Broadcast from our studio on the floorof the New York Stock Exchange with daily
reports from Nasdaq Global Expansion and twentyfour to seven coverage. Become part of
(32:07):
the launch. Head to Fintech dottv slash Invests Fintech dot TV slash invest
Tune into a Moment of Zen Saturdaynights from nine to ten pm on seven
to ten WOOR, the Voice ofNew York, Hi. This is Sarah
Katzper this week's beautiful segment on amoment of sent has here. Botoxs just
not been lasting as long or kickingin as well as it used to.
(32:30):
While recent studies in the last fewyears have shown that actually the covid vaccination
or viruses themselves can interfere with ourbotox treatments, how is that so?
Well, These vaccinations create an immuneresponse that act as almost a blockade against
the boatox at its receptor, oreven creates a neutralizing antibody that stops botox
(32:53):
from working altogether. And these resultsaren't exclusive to Botox brand but can be
seen amongst all the neurotalks. Well, what do we do? Good news
is that this isn't really a commoneffect and these studies are few and far
between, so we'll find out moreand keep you updated with more research.
(33:14):
But in the meantime, we suggestas a community putting a distance between your
COVID vaccination or being sick and yourbotox treatment. We usually recommend waiting at
least two weeks, but to beon the safe side, three to four
weeks between these events to create thebest effect of your botox and That is
my recommendation for you on today's beautysegment for a moment of Zen. A
(33:38):
moment of Zen is brought to youby the Wellness Way, your trusted partner
in health restoration. Now you canfeel amazing at any age. With their
foundational testing and mind body approach,The Wellness Way offers in clinic and telehealth
support when you're ready to test,not guess, what your body needs.
Discover your best health by visiting theirwebs the Wellnessway dot com and selecting a
(34:01):
clinic near you. Do health differentlyat the Wellnessway dot com. Welcome back,
beautiful Christate area. You're listening toa Moment of Zen right here on
seven ten wor the voice of NewYork iHeartRadio. I'm your host, zen
Zam's up next and discover your potential. Segment brought to you by the Wellness
Way. We're joined by our regularcontributor, podcaster and author Dan Gilman.
(34:27):
Today he's joined by Luca Panesin,co founder and executive creative director at Small
New York with his partner Luca Lordnzini. Yes you heard that right, Luca
and Luca. In almost twenty yearsin the communication industry. Luca has worked
with companies like HP, Timberland,Tayota, Netflix, Coca Cola. That's
just to name a few. He'swon thirty five con Lyons in addition to
(34:51):
over one hundred international awards at themost prestigious advertising festivals in the world.
In twenty twenty one, just toyears after Small was founded, his agency
was awarded Best Boutique Agency of theYear by the New York Festival's Advertising Awards.
They joined me today to chat aboutcreating positive change through advertising, balancing
(35:13):
creativity and message clarity, and ofcourse raising awareness. Welcoming now to the
show are my superstars on the microphoneexperts on the microphone, Dan and Luca.
Welcome to the show. Hi,Hey guys, Heluca, Nice to
see you. Nice to meet youhere. So, Luka, while you've
created quite the career for yourself today, it is to my understanding that you
(35:37):
first started out on a very differentpath as a techwe do professional athlete enroll.
Can you tell us a little bitmore about your journey and how you
ended up as an advertising man.Oh, founding your agency is small?
Yes, you're right, I meanI started as a tekwondo athletes. I
was in the national team, andyou know, when you're an athlete,
you have some time to lay outon the bed and relax. You have
(35:58):
muscles relaxing. But then I rememberone day I was looking at one of
these computer magazines and I figured outthere was an opportunity to do some graphic
design school and advertised in school.And that's where I thought, well,
why don't I think about this alittle bit more seriously, maybe when I
finished my athlete career, I couldbe doing this. And I wasn't really
(36:20):
good at school, to be honest. But when I found what I really
wanted to do in advertising, Iyou know, I became one of those
guys that is actually the first onthe first seat and he always with his
hand eye because I wanted to bethe peace. And after six seven years,
I found myself in working in andforroper advertising industry for more than twenty
(36:45):
years, in the big network,the big corporations, the big places that
you might be familiar with, sucha SUCHI, why are publicises all the
biggest companies in the world. Andafter a few years of that, me
and my partner looking not in SIwhich I know and work with since year
(37:06):
two thousand, we decided, whydon't we try to do something ourselves.
Maybe there's an opportunity to do somethingdifferent. Maybe it's an opportunity to bring
the creating work that we do onthe smaller level more flexible. That'll be
nimbler, faster, but with thesame results, with the same kind of
outcome. Wow, and small wascreated. Now you've had quite the journey,
(37:29):
and I think you've garnered more respectthan you've thought in such a short
period of time and success. Thereality is just the beginning for you,
and I'm actually hearing I'm really excitedto see what else is in store for
you down the line. Now,I know Dan has some questions as well,
So Dan, I'll hand it overto you. Yeah, reflecting on
your career, is there a particularmoment or project that you consider a turning
(37:51):
point for you personally or even professionally? Can I name too, Dan?
I think there's two moments, sure, absolutely, Tanya. Now the very
first moment is strongly related to whatwe're talking about today. It was our
very first campaign for core DOWN.Core Down is the Italian assocition the Champions
of People for Dallad Syndrome, andit was our first campaign. The campaign
(38:15):
was called Integration Day. A friendof mine, Federico, came to us
and was like, can you guyshelp us with this campaign. At the
time, we were working at Sachiand Sachi and we're like, sure,
let's do it. And they wereasking for a poster. But then we
said, do you think we cando a little bit more than just a
(38:36):
poster. We may have an opportunityto create a bigger campaign, and they
were like, yeah, sure,and so we created this campaign that's called
Integration Day and that was the mostsuccessful campaign we've ever done until that moment.
That opened our eyes and way ofworking and approach to ideas and creativity
(39:01):
completely. The campaign was really strongerworded. In all the creative festivals still
today's been mentioned as one of thegroundbreaking campaigns that somehow introduced a new way
of making ideas. And I guessthat's when we decided, yeah, maybe
this is what we should be tryingto do every time and beautiful And what
(39:23):
was the other moment you said too? The other moment is when we decided
together with Luca to drop the bigcorporations in twenty eighteen and start small and
everything changed. Also again once again. You know, when you have your
own company, somehow everything feels alittle bit more real, a little bit
(39:46):
more it's your own thing. You'renot you're not helped by anybody, and
everything starts to be a little bitme heavier, but at the same time
more joyful. It's a special time, It's a special And now focusing on
one of your most recent campaigns,you collaborated, you just said, with
(40:08):
Cordowan to create an ad campaign forWorld Down Syndrome Day, which turned out
to be an instant viral hit andyou gathered the attention of many outlets like
CNN and People and CBS all oversocial media. I'd love to learn more
about what went into creating the assumethat I can campaign and can you share
with us the inspiration behind this initiative. Cordon is an association that is made
(40:32):
of parents and people that are actuallyleading the life of together with people without
sydrome every day. In Martina Fugawas the communication manager of Cordao. Martina
Manchel. There was a speech fromMarta Sodano, who's an Italian woman without
(40:53):
syndrom in twenty nineteen that happened atthe un where she was talking about this
self fulfilling prophecy. And this wasvery inspirational for us because she was actually
explaining how when you teach someone,you actually help them learning the thing.
(41:15):
But when you don't teach someone something, the person that doesn't recede education cannot
learn because you're assumed that they cannotlearn. So it's like a like a
virtuous circle. It's a vicious circle, yes, exactly, a vicious circle.
And and that was for us akind of a revelation. We thought,
(41:35):
maybe maybe there's something in this topic. And together with the inside of
Martina, we started exploring how wecould bring this to life. And when
the idea was written and we allat the script and what we thought it
was an interesting speech for a personwith Down syndrome to say, we started
(41:57):
looking for the right person. Weneeded someone with Down syndrom or could speak
in a way that could be veryunderstandable, fluid, and that could speak
fast, because you know, inadvertisings sometimes you have to stay within a
certain amount of time. And whenwe found Medicine Tablin, which is this
(42:19):
Canadian actress, model sport and shedoes everything, we didn't have any doubts.
We knew that she was the rightperson. Fantastic. Now, looking
at Small portfolio of work, Whileyou utilize a variety of advertising models,
there seems to be an emphasis onvideo advertising, and as the digital world
(42:39):
continues to expand, online video consumptionhas grown massively over the past decade.
That's indisputable, so much so thatmany studies even predict a continual shift towards
online video consumption over traditional TV astime goes on. What does this mean
for advertising? Well, According tobitable, advertising is the second most common
(43:01):
reason for marketers to create video content, and the data reportal January twenty twenty
four, Global Overre reported that morethan half the world now uses social media,
with two hundred and sixty six millionusually joining within the last year.
Now, with this seemingly never endinggrowth of online users and a clear desire
(43:21):
for video content based on the riseof apps like TikTok, video advertising is
clearly the way to go. Nowback to your pastwork at Small, you've
created many socially conscious campaigns such asthe assume that I Can campaign we just
spoke of, amongst many others.But in working on socially conscious campaigns,
(43:42):
having balance the line between raising awarenessand ensuring the message isn't lost in the
creativity of the advertisement. Well,I think you cannot divide them. A
good advertisement always start with a clearmessage. You always want to have your
clear message stay throughout the whole story. Creativity is always then used to craft
(44:07):
that message into something that is moreinteresting. But if you lose the message
and all of a sudden, thenit becomes just crafting and beautiful executions.
That's when the advertisement is probably notless. It works less, it's less
impactful if you just because we're talkingabout downs and round the community and campaigns
(44:32):
I can if I just tell youthe title of the campaigns we did in
the last three years, those arebasically messages. The latest one is assume
that I can. The previous onewas ridiculous excuses not to be inclusive.
That's another message, right, andthen we crafted it away. The other
(44:53):
one was the hiring chain, whichmeans the more you hire people without syndrome,
the more they will be hired by. So you keep the message at
the core of the area and thenyou crust around it. Guess that's always
what you need to do to makeimpactful and compare the stay in the mind
of the audience and they can associatethem to meaningful point view. Yeah,
(45:16):
then my question goes into actually thatwhat role do you believe that advertising,
the advertising industry plays in shaping societalattitudes towards disabilities and inclusion. That's very
interesting. There's two ways for advertisersto integrate and include every sort of gender,
(45:38):
color, people, abilities, disabilities. The very first one is when
you actually do an awareness campaign,which is the one that we do for
core Down for example a year,which is a campaign that is meant to
be telling people about the situation thisshell and what can people can do to
(45:59):
make whoever more included in a society, for example, And that's the approach
we did with this campaign. Theother approach is the approach where you don't
see anything by you just include,but you just do what it should be
done. We've seen so many campaignslately and I'm really happy about it where
(46:22):
people with doubt syndrome are used asactors models from brands that are not connected
with the doubts and DROMP community atall, and they don't even say anything
about that. And that's another beautifulway. Yes, that's a very powerful
inclusivity make ser Yeah, and accordingto the CDC, because I always go
(46:44):
back to statistics, one and fouradults have some type of disability, right,
So it's incredibly important to spread awarenessand promote inclusion for such a large
amount of population that are often forgottenor misunderstood. So it's great work what
you're doing at Small. And it'sinteresting that agency is called small because this
seems like no easy feat. Now, for aspiring advertisers who want to make
(47:07):
a positive impact with their work,like you, what advice would you offer?
My advice will always be the same. Look for insights that are meaningful
for people. Look for ideas thatwill make people either laugh or cry or
think. Make ideas where people canlook at whatever you're doing and go like,
(47:31):
oh wow, this is interesting,Oh wow, I never thought about
this, Oh wow, this isan interesting perspective. Oh this is an
angle that I never consider. Youwant people to always react to something in
such a way because there's so manyother things happening on the devices that we
use. Your best friend posting something, the latest streaming TV show that the
(47:57):
billion dollars a movie. So tocompete with all of that, you have
to have a point of view.You always have to have a point of
view that is interesting and less sceneand of course crafted in a majestic way
that that's always another thing that ithelps. Now, finally, beyond the
(48:20):
professional sphere, what personal values orexperiences do you think you have most shipped
your approach to your work and leadershipA small I think starting as an athlete
and being competitive and always wanted toput the hard work to try to obtain
something and most of the time notgetting what you wanted to do because you
(48:42):
don't train to always win. Sometimesyou train to lose at the first round
got me into this will of Idon't know, maybe always try to do
my best to try to get towhatever you want. Figuring out an objective,
say I want to really make acampaign about these or I really would
(49:04):
like to do something for this kindof community. If you really know where
you want to go, where youwant to go, what you want to
do. I think this is alwayshelpful and being an agonists allow me to
keep pushing no matter what. Youhave come full circle, my dear,
and with that we are out oftime. What an incredible journey, what
an incredible career, What a brilliantand creative mind you have. I'm so
(49:29):
so honored to have interviewed you today. I'm harder to be here. Thank
you so much for your words andfor giving the community el Syndrama, this
spotlight and to us as well.That was our Discover Your Potential segment sponsored
by the Wellness Way. That wasthe incredible Luca Panisi, co founder and
(49:49):
executive creative director at Small definitely besure check them out. They are large
Smalllyagency dot com or on the groundat Small the Agency, And of course
you can check out Luca's personal igpage at Luca Panesi and of course see
more of Dan by heading to Discoveryour Potential show dot com. You're listening
to a Moment of Zen right hereon seven to ten WR, the voice
(50:10):
of New york iHeartRadio. We'll beright back after this. A Moment of
Zen is brought to you by yourHome TV with Kathy Ireland and their channel
partners. Head to your Home TVdot com for free family friendly programming streaming
twenty four to seven. Are youlooking to building you home? Think about
building a barn Dominium. There's justsomething about getting away from it all country
(50:31):
living, fresh air and outdoor entertainment. Watch Luxury Barn Dominium Tours on your
home TV and let Stacey Lynn,the Barn Dominium Lady, take you on
a journey through her barnominium designs.Tune into a Moment of Zen Saturday nights
from nine to ten pm on seventen WOR, The Voice of New York.
A Moment of Zen is brought toyou by your Home TV. Hi,
(50:54):
this is Kathy Ireland here on aMoment of Zen, brought to you
by your Home TV. We've developedand all inclusive, subscription free network that
you're going to love, whether it'sfinancial freedom, fashion, beauty, health
and wellness, wonderful weddings, traveland culture, cooking, entertainment and short
form documentaries, programming for everyone,classic films and new shows, including Kathy
(51:15):
Ireland Presents American Dreams. We've developedthis network just for you. Please check
out your home TV dot com.Tune in to a Moment of Zen Saturday
nights from nine to ten pm onWOIR, the Voice of New York iHeartRadio.
Well that's a rap, my dearfriends. Remember to join me right
here on seven ten WOR the Voiceof New York every Saturday night from nine
(51:37):
to ten pm. Or you couldhead to seven ten wor dot iHeart dot
com forward slash a Moment of Zen. Remember that we're live on Traverse TV
Sundays at one pm Eastern, YouTubeSundays at two pm Eastern, and all
episodes of a Moment of Zen streamon your Home TV and Kathy Ireland worldwide.
You can head directly to our channelat MX your home TV dot com.
(52:00):
Thank you for listening to us.It's been an absolute pleasure being your
host. Thanks again to all ofour sponsors that continue to make the show
possible. And remember, happiness isthe only thing that multiplies when you share
it. We'll see you next week. The proceeding was a paid podcast.
iHeartRadio's hosting of this podcast constitutes neitheran endorsement of the products offered or the
(52:22):
ideas expressed.