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September 10, 2024 • 16 mins
Darryl Ray Griffin CEO, of Neal Brothers
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Episode Transcript

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Speaker 1 (00:00):
iHeartMedia Presents CEOs. You should know.

Speaker 2 (00:03):
Welcome to iHeartMedia Charleston CEOs. You should know where we
highlight great people doing big things right here in the
low Country Today. I'm excited about this one. We got
Daryl Ray Griffin of Nil Brothers. Welcome Darryl heehu heyhu
hey huh. And the donkey has a big story, right.

Speaker 1 (00:18):
That's right, that's right, Daryl Ray Griffin. Glad to be here.

Speaker 2 (00:21):
Internationally recognized name in the export packing industry and knowing
the low Country. You see those big container ships going by.
A lot of people are amazed by the size of them,
but there's a lot more implications to those big containers
coming by. You package, you warehouse, you handle the cargo.
Tell us a little bit for those who don't know
about Neil Brothers.

Speaker 3 (00:39):
Well, Neil Brothers is a one stop shop for shipping.
You know, once the ship comes in and the containers
come off the vessel, then it comes to us. And
what we do is we unload the container, store it
until the customer needs it, then we ship it to them.
You know, it could be anywhere in the southeast. And
then we also do boxing and Creighton for a big
customers like Boeing and Ge and people like that, companies

(01:03):
like that. What we want to do is we want
to be when they come to us. We want them
to know that we can do it all for him.
We don't want to say no to nothing. It's it's
very important for us to say yes to everything.

Speaker 2 (01:17):
And earlier you talked about do you even wash cars?
So you'll do anything that makes the customer happy.

Speaker 1 (01:21):
Correct, Yeah, it doesn't matter.

Speaker 3 (01:22):
If he comes up and he's come to a meeting
with us and we're going to lunch, we'll ask him
if he wants his car washed.

Speaker 1 (01:28):
It don't matter.

Speaker 3 (01:29):
If we want to do anything, and I'll wash it myself,
I don't care. We're all in this together. Neil Brothers
is a team family.

Speaker 2 (01:35):
So it's interesting. So if you live in the Low Country,
if you've visited, you're you're always just all inspired. When
you see a container ship, just the size of them,
You're just being that close to it. You know, you
wonder where's that coming from, where's that going? You know,
that's kind of your the job that you're in.

Speaker 3 (01:51):
Correct, right, right when I first started on the waterfront,
and so my son Buster did as well as we
started out as this. We went on ships and unloaded
the ships, taking the containers off with cranes and stuff
like that. So that was my first job on the waterfront,
so I got to see that firsthand. So I knew
that there was going to be a moving forward to

(02:12):
do something else with it, and so that's why I
got into where I'm in now.

Speaker 1 (02:16):
With Neil Brothers.

Speaker 3 (02:17):
What we do is we're just we want to make
sure the customer knows that we are going to get
their cargo to where they need it on time and
same as when it left the factory.

Speaker 2 (02:29):
Well, with names like Boeing and ge on your resume,
that tells you how professional you are in the level
of service that you provide. So that's instant credibility right right.
Tell us about you, like your background, What is your
trajectory to where you are today with Neil Brothers.

Speaker 3 (02:42):
Well, I started out, you know, growing up in West Ashley,
me and my two brothers. We grew up in a
subdivision down seventeen called pon Rosa and it was a
tough neighborhood. You had sometime had to fight your way
back in the house. So it gave us that toughness
and my mom and dad were completely Uh. They pushed

(03:02):
me every day and pushed all of us every day
to be the best we could be. So I ended
up going to football scholarship and went to college at
Gardner Webb. And that's where my evolution started. When you know, I,
you know, I was an athlete, and then I decided
I like people more there as well as I wanted
to respect people more. So I went there and uh

(03:24):
and uh left there loving people, loving people. Let me
just say it one more time, loving people. I wanted
people to succeed every day. So we uh we started
Neil Brothers. Uh. Neil Brothers has already started for years,
and I came on board and we just uh we
as a team grew at so much. We're well over

(03:46):
one hundred people now in Charleston and we're close to
about three million square feet in Charleston. We got about
six hundred thousand in Savannah and in about three hundred
thousand in Jacksonville. But the bottom line is it hasn't
been me, it's been we. It's turn it upside down
as we.

Speaker 2 (04:05):
So did you how much of that did you bring
from being a college athlete, being on a team. You
know at a high level. How much of that do
you bring over to Neil Brothers.

Speaker 3 (04:11):
I would say ninety five percent of it. Ninety five
percent of it is when you're in a team sport,
it isn't you, it's everybody. It's being a team. So
when you're a team, you succeed as a team or
you fail as a team. Now, we don't how much
much failures at Neil Brothers, but we do have failures
and we sit down and we figure out what we

(04:32):
got to do to make sure it doesn't happen again.
It's all about we.

Speaker 2 (04:37):
So you employ a lot of people in the low Country.
You're a huge employer for the local market. How do
you find someone when you recruit talent or interview someone
to see if they fit the culture of the family
that you're talking about.

Speaker 3 (04:49):
We interview everybody, when I say we mostly me and
my and my management team. We want to see the
tenacity of wanting to get better. I don't I really
care about education. When it comes to education. I want
to see tenacity. I want to see somebody that wants
to be better. If somebody wants to be better, they're
going to be better and they're gonna.

Speaker 1 (05:10):
Make us better.

Speaker 3 (05:11):
So when we go into meeting, we hire people out
of prison because they want to do better.

Speaker 1 (05:18):
And that's what it's all about.

Speaker 3 (05:19):
It isn't about you know, Harvard or Yale or anything
like that. It's about which you want to be in life.
If you want to really be good, come to Neil
Brothers because we're going to make you better.

Speaker 2 (05:32):
So who in your past has driven your leadership a lot? Like?
Who do you consider an influential person in your life?

Speaker 3 (05:39):
Well, first and foremost my mom and my father. My
father was up at five and he had us up
at five almost every morning. He was very big into
if you start something, you're not quitting it, and he
didn't believe in failure. If you know, I could have
four or five sacks in a game in high school football,
and I'd come to my dad and say, hey that

(06:01):
out of Playugaus, I saw you loaf and two play son,
So could you could have had eight? So it's not
it's not being satisfied with what you're getting. You got
to push yourself even more. And so also I would
say it would be uh An. Another gentleman would be
Woody Fish, my coach in college, and uh and uh

(06:24):
Ike Bullard, he's a Charlestonian here he's he told me
I could play college football because everybody said you're too small,
You're too small, you can't play it, you can't play it.
But coach Bullard was my defensive coach at St.

Speaker 1 (06:37):
Andrew's.

Speaker 3 (06:37):
He said, son, you can play at any level you
want to be at. And he gave me that confidence
to to really and I went up there and started
as a freshman. So from not going to college and
saying I couldn't go to college until starting your first
game against Georgia Southern or whoever, I think it was
Georgia Southern, it just meant that, you know, people that

(06:59):
want to pull you up are going to always succeed,
and you're going to succeed from that. If you always
listen to naysayers, you ain't gonna do jack crap. You're
not gonna do it. You got to listen to people
that are thinking positive and wanting to pull you up,
not push you down. But there's a lot of push
your pushdowns out there, so you got to get yourself

(07:20):
away from.

Speaker 2 (07:20):
It, a lot of them. And I think that leads
me into what I wanted to talk about next. And
you know your background with that and having that influential
person in your life, somebody who's pushing you forward, kind
of leads into what you do for the community.

Speaker 1 (07:32):
Right.

Speaker 2 (07:32):
That Community Resource center is a passion point of you
and your families, right, not just the company. So can
you talk a little bit about how important that is
to you?

Speaker 1 (07:41):
Well, it's very important to me.

Speaker 3 (07:42):
I met a gentleman at the Community Resource Center's name
is Lewis Smith. Super guy gives one hundred hours a
week at least, and he's just going and going going.
He's like seventy years old, and I'm going, if this
man can give it, give us one hundred hours a week,
I sure, and heck could give some as well. So
we started with them about four years five years ago,

(08:05):
and we've did everything we can for him. And let
me tell you something, he's grown that from a small
little building to multiple buildings at multiple cities. So he's
really he feeds about fifteen hundred families a week for
groceries for a solid week. I'm very proud of him.
I'm proud to call him my friend and he's also
a part of my family.

Speaker 2 (08:26):
Wow, fifteen hundred families a week.

Speaker 1 (08:28):
Fifteen hundred families a week.

Speaker 3 (08:30):
We pass out three thousand turkeys on Thanksgiving and with
the dressing and everything and the fixings and.

Speaker 2 (08:37):
All to full mills.

Speaker 1 (08:38):
Yeah, and then we give.

Speaker 3 (08:39):
Out Christmas presents at Christmas time with Santa Claus and
anybody that comes to the Resource Center gets a Christmas present.

Speaker 1 (08:45):
A child does.

Speaker 2 (08:47):
So how does someone listening if they haven't heard of
the Community Resource Center? It sounds very impactful. How would someone.

Speaker 3 (08:52):
Help contact us? On the website of Community Resource Center?
And there's a phone number there for it, and I
don't have it, but if anybody needs it, I'll we'll
have it here at the radio station.

Speaker 1 (09:04):
But the bottom line is is I think it's.

Speaker 3 (09:08):
Important in any day of life to try to pick
at least one person up. If we all try to
pick one person up, then everything's going to be fine
in America or in the world. So I really believe
that you got to try to pick something. You know,
I go in a restaurant and uh, I try to
you know, hit four five tables and let them know

(09:29):
that I care about them, you know, shake their hands,
and it's.

Speaker 1 (09:32):
Just we got to get back to that.

Speaker 3 (09:33):
You know, our parents brought us up that way, and
I think we've lost control of Now let's push pulling
everybody up, pulling them up.

Speaker 2 (09:43):
Yeah, I agree. I mean that's a message that we
can continuously send in the volatility, I guess you could
call it. We live in right now. So Neil Brothers
is kind of a family affair, right how many how
many of the Griffins are involved with Neil Brothers.

Speaker 3 (09:57):
Well, it's a Neil Brothers owned by mister David Neil
and his family. Neil Brothers has about four or five
Griffins there because it's a family. It's we have four
or five other other members, family members of another family.
We just were family oriented. But I want to say
that I wanted you to hear this out. Everybody's my

(10:20):
family at Neil Brothers. I don't care what their name is.
There are family and we're going to make sure we
take care of them. We've had issues of house fires
and all we always come through. It's about family, It's
about caring about each other.

Speaker 1 (10:36):
We have a Christmas party.

Speaker 3 (10:37):
And we have a ninety nine participation at our Christmas party.

Speaker 1 (10:42):
That says a lot.

Speaker 2 (10:44):
You know how many people dread their Christmas party and
you have a ninety nine percent show rate.

Speaker 3 (10:48):
People looking forward to it. Oh yeah, they're already talking
about it now.

Speaker 2 (10:51):
It must be. I mean it sounds like a tremendous
place to work. What would you say? There's a lot
of people who aspired to be in leadership that want
to start a business. Maybe what advice would you give
someone who has aspired to be in top leadership or
starting something of their own?

Speaker 3 (11:07):
The first thing I would say is don't fake it.
Be yourself. You can't only be who you are, and
if you fake it, you'll never succeed. You got to
be yourself, push yourself, learn the business, and be a
leader every day, each and every day. Don't fake it
some days you got to really do it. If you
really want to be a true leader or something, you

(11:29):
make sure that you get up and you jump out
of bed and you get to work. Now, some of
our employees they tell me all the time, they jump
out of bed.

Speaker 1 (11:38):
They just love to work at Neil Brothers. I believe them.

Speaker 3 (11:41):
I really do believe them, and that's the way it
should be.

Speaker 2 (11:46):
Well, that ninety nine percent show rate at the Christmas
party shows they're not lying. No, they really enjoy work.
So what do you do when you're not working. What's
your hobbies? What do you like to do in the loco?

Speaker 3 (11:55):
Well, I have three boys. I have Harry who's twenty nine.
I have Busser who's twenty sive Evan, and I have Timber,
my ten year old and ten. Timber keeps me pretty
busy on the weekends with with stuff that we have
to do.

Speaker 1 (12:08):
Uh. We we do like to ride.

Speaker 3 (12:10):
Four wheelers and stuff like that, but we also go
He likes going to the mountains, and so we have
a little place up in the mountains that we go
up to and just enjoying ourselves.

Speaker 1 (12:20):
It's about family as well away from work.

Speaker 3 (12:23):
You know, if you're going to appreciate during the week,
you got to do it on the weekends too.

Speaker 1 (12:27):
That's right. I don't really drink and I don't you know,
So I just I really.

Speaker 3 (12:31):
Am about family and I'm really about all of us prospering.
But I also spend time with people at work on
the weekends as well, so you know we're all family.

Speaker 1 (12:42):
Right.

Speaker 2 (12:43):
Well, I would ask you who your favorite kid is,
but Buster's sitting right beside me.

Speaker 3 (12:46):
How to be careful, right, I would say Buster's probably
the most favorite, because all three of them are most favorite.
So that's what I'd say. If there's a favorite, I'd
say Busser, Harry, and Timber.

Speaker 2 (12:59):
Right it Timbers a cool, cool dude. I like Timber
a lot. I love the name too.

Speaker 3 (13:04):
Yeah, we named him after This is another part of
the business. Right We have lumbers, you know, fifty percent
of our business. So I couldn't name him lumber, so
we all came up with the name Timber.

Speaker 1 (13:13):
It's great. So it's it's really good.

Speaker 2 (13:16):
The Timbers is on that list. I have energy, oil
and gas, mining, electrical, machine tool, automotive construction. I mean,
is there anything that you don't handle?

Speaker 1 (13:24):
Pack?

Speaker 3 (13:25):
We handle everything, man, it doesn't matter. We say no
to nothing. But here's the thing, not me personally says
no to nothing. The whole hundred and some people at
Neil Brothers say no to nothing. They say yes to everything.
It is a big, family oriented company.

Speaker 2 (13:41):
And he's spending in the Jacksonville right, brand new.

Speaker 3 (13:44):
We started up in July first, and we really believe
that Jacksonville is, you know, a target market, so we're
down there, yes, sir, And we had a very very
good first.

Speaker 2 (13:56):
Month outstanding and how many square footage total do you have?

Speaker 3 (14:00):
You said three million, about three million in Charleston, and
we have about six hundred thousand, seven hundred thousand in
Savannah and about three hundred thousand in Jacksonville's that's unbelieva.

Speaker 2 (14:13):
What's a lot of places to put some more clients
and some more customers if they're looking for help.

Speaker 3 (14:17):
Right, Yeah, I will say this, but Charleston's my family.
You know, I love Charleston. I've always loved Charleston. We
have a billboard that says Neil Brothers loves Charleston. So
we don't We're not advertising for Neil Brothers. We're advertising
for Charles, right. So the bottom line is we live
in a great place right now in Charleston, and we

(14:39):
got to you know, continue that.

Speaker 2 (14:41):
Well, you know, you're not only located here, you're in
an important industry, but you're from West Ashley, you're local.
You know, you give amounts of time and food fifteen
hundred meals a week, you know, with the Community Resource Center.
It's just phenomenal what you do here. So if I
had two takeaways, I would say number one. I could
tell if I as a customer, a client of yours,

(15:02):
that it would be a forever relationship just because of
how you operate. But also if I working for you
would be awesome. You know, you know, knowing your family,
how you treat everybody as family, the servant leadership that
you have. So if I had two takeaways, I would
say that was it. Is there anything we missed Daryl, No.

Speaker 3 (15:17):
I would say, I would say one other thing. It's
everybody at Neil Brothers. It's just not me and everybody
you know a lot of times over the years has said, Daryl,
You've built a great business, But no, I haven't. It's we,
It's all of us. We've all done it and it's
a great we wouldn't you say, bus.

Speaker 2 (15:35):
Got ahead, nod at a buster? Well we at iHeart.
Thank you for coming on, cheering your time with us.
Thank you for the things you do for the community,
all the people you employ, all the things you do
for the Community Resource Center. Keep Charleston moving. So, Darryl
Ray Griffin, thank you for joining the iHeart Radio CEOs.

Speaker 1 (15:52):
You should know, Thank you, sir, Thank you so much.
Have great jous to having me.

Speaker 2 (15:55):
You've been listening to iHeart Radio CEOs you should know
heard every two Tuesday and Saturday morning, right here on
this iHeartRadio station.
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