Episode Transcript
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Speaker 1 (00:00):
Hi, this is Carolyn Whitman with another episode of CEOs
You Should Know. Today, I am sitting down with Evan Bass,
the CEO and founder of Men's Pro Health. Evan, welcome,
Welcome to the podcast.
Speaker 2 (00:10):
Thank you so much for having me.
Speaker 1 (00:11):
No, we're super excited. I feel like if you're listening,
if you're tuning in on video, you're probably like, this
guy looks pretty familiar to me. Evan, Why do they
know you?
Speaker 2 (00:20):
Well, I had a run on reality TV. Yeah, Bachelor
at and Bachelor in Paradise for a few years there.
Speaker 3 (00:25):
Yeah, so cool.
Speaker 1 (00:26):
But you have such a multifaceted life, So you have
this whole other side of you that we're going to
dive into today, which is Men's Pro Health. Can you
tell us a little bit about what Men's Pro Health is.
Speaker 2 (00:35):
Yeah, So, Men's Pro Health is a group of anti
aging practices where neurology based like Concierge clinic that you, yeah,
we help like men's sexual health of anti aging. We're
doing ed right, tell dysfunction, low testosterone, and then we're
doing some pretty cool eurology stuff too, like girth enhancement. Yeah,
and some new procedures that are that are coming down,
(00:55):
So it's pretty cool.
Speaker 3 (00:56):
That's awesome. Yeah, and it's a topic.
Speaker 1 (00:58):
I feel like it's a topic we need to talk
about because sometimes topics like this are a little taboo,
but it's something that men need to know.
Speaker 2 (01:03):
About, absolutely no. And it's I mean, men's health has
been talked about more and more recently. Like I've been
doing men's health for almost twenty years, and back in
the day, I was like, what do you do? Yeah, well,
what are you talking about? Rerectel dysfunction? That's kind of weird.
And now it's like, oh yeah, Like it's like becoming
more common knowledge and realizing kind of what's happening to men,
especially their testosterone. Like, yeah, male testosterone has decreased over
(01:27):
the past twenty years, like dramatically, Like it's in the
gutter compared to what it was when I first started
helping guys out.
Speaker 1 (01:33):
Yeah, and how how are you like helping elevate that testesterone?
So hypothetical situation. I'm a man, I'm listening right now,
or maybe I'm a wife that's like, hey, we need
a little bit of help. How are you helping elevate it?
And like what's your process and like analyzing someone and
bringing them in to like really get them what they need.
Speaker 2 (01:48):
Yeah, yeah, well blood test is really important, Okay, So
that's that's the first step is like check your your
tea level. And again with the changing the change in
like just the male chemistry that's happened, you want to
get test said earlier rather than later. Like back in
the day, guys would coming in their fifties and sixties
and start testosterone. Now, I mean it's like guys in
their twenties and thirties have it now. Yeah, crazy, And
(02:09):
so you want to you want to come in and
see someone like it's a controlled substance testosterone, so, but
we naturally produce in our body, and so you want
to get that blood test. And then there's a list
of symptoms that you're going to have if you have
low te and so based on that and your age,
Like you don't want to give an eighteen year old testosterone,
but there's other things you can do to boost it
(02:29):
like naturally. And then ultimately, like if you need it
and you know you're qualified for it, there's you can
take testosterone. So but there's a few different options.
Speaker 1 (02:37):
Sure, no, that makes so much sense, And I feel
like it's something that a lot of people out there,
like I can talk about my husband first hand. He
probably has no idea about his Testosterone's probably something he's
very nervous to talk to his doctor about. But you
make it easy, you have. I was looking at your website.
You have this massive network of clinics. So where can
people find you? How can they access you?
Speaker 2 (02:55):
Yeah, so you can go to men'spro dot com and
you can see the list of clinics. We have one
right here in Manhattan. Yeah, we're in Grand Center right.
Crustry from Grand Central Station a fantastic provider. He's doing
some really cool stuff with like girth enhancement, which literally
you can it's like filler that you know, like you
get in your cheeks and stuff. You can literally literally
put it down there. Interesting, it's hyaluronic acids, so it's
like naturally occurring in the body, and you can increase
(03:17):
your your size like within an hour. Like it's not
it's really really cool in dramatic results. So that's wild
talk about taboo. People are like, you don't hear.
Speaker 1 (03:26):
Girth enhancement and they're talking about and then it's a
real topic.
Speaker 2 (03:29):
Yeah, And there's.
Speaker 3 (03:31):
Something that people may need or it may be interested in.
Speaker 2 (03:33):
Yeah, this is going to rock your world too. You know,
we're using botox for a rectel dysfunction.
Speaker 3 (03:38):
So interesting. Does that work?
Speaker 2 (03:40):
Yeah? So you basically take the same thing that you
do in your face. Sure not you, I'm not saying
you do it. I do the thing. Yeah, and you
basically do an injection in the in the penis and
it helps e d Like it's like that, it's a
it's been well studied, like we're seeing fantasticals with it.
(04:00):
Very cool, and it makes you look better in a
swimsuit too.
Speaker 3 (04:02):
There you go, and all the things.
Speaker 2 (04:06):
I'm just throwing this stuff at you like you're.
Speaker 1 (04:08):
Like, no, I'm pretty I'm pretty much like a Gray's
anatomy doctor here.
Speaker 3 (04:12):
We're having a medical conversation. It's totally fir.
Speaker 2 (04:13):
Yeah, we should have waded into this a little more.
Speaker 1 (04:15):
Now, let's dive in. I feel like I have three brothers,
I have a husband, Like you can't. You can't really
catch me off guard. So we can we can really
dive into the nitty gritty, because where else are people
talking about it?
Speaker 2 (04:24):
Right?
Speaker 1 (04:24):
So if this is a place that someone can come
to and find information that helps them, whether it be
business information or be personal information.
Speaker 3 (04:31):
Let's have at it, right.
Speaker 2 (04:32):
Yeah, it's a I mean, it's a big deal. And
again the puns they roll off the time when you start.
But it's a big deal.
Speaker 3 (04:38):
It's a big deal and it's a serious topic too.
Speaker 2 (04:40):
Yeah. Yeah, And again watching guys over over the past
twenty years, and you can just see there's been a
change in like, and everyone thinks about testosterone being like, yeah,
it's like, you know, strong bodybuilders and stuff like that,
but actually it's like mood and sleep and all, you know,
so many things that affect how we feel. And so
a lot of times you guys are like you know
that are cranky. Yeah, you'd think you give them testosterone'll
(05:01):
become more cranky. It's the opposite. They become they feel
better and they get they get more chill, believe it
or not? So very cool.
Speaker 1 (05:08):
How did you find passion in this? Like how did
you get started? Like where did this all come from?
Speaker 2 (05:12):
Yeah, so I back in the day was an EMT
on the ambulance and so I was like sick of
doing those twenty four hour shifts and you know, seeing
dead people and all that stuff, and so I was like, well, yeah,
and I had like a family, small family, and so
I was like, how can I get a job? So
long time ago, probably before your time, used to find
jobs on Craigslist and.
Speaker 3 (05:32):
So it doesn't sound at all, but that was the thing.
Speaker 2 (05:34):
That was a thing. I've actually found a lot of
doctors back, like a long time ago on Craigslist anyway,
But Craigslist was like So I went on and there
was like unique niche medical practice seeking an EMT for
office work. So I answered the ad. Yeah, and I
walk in and there's a man thing behind the desk
going in there. Yeah. Well I walk in. There's a
man singing and with a rubber penis on his desk.
I was like, oh, I'm on the wrong side of Craigslist.
(05:55):
Like I answered the wrong I was like, He's like no, no, no, no,
this is this is work opening or tell this function
all that stuff. And I was like, are you sure, okay, whatever,
And then because there's no such thing like there wasn't.
There weren't testosterone clinics or health clinics or there there
was this stuff didn't exist then, and so I was like, well,
I guess I'll give it a shot. And I was like, man,
(06:15):
So like that first week, I was like, holy crap,
we're changing people's lives. Yeah, and so like just took
to it. Ended up managing a practice and then getting
promoted a few times and then actually the uh, the
owner of those practices passed away, and so I went
to a dog. Yeah, it was like twenty ten, and
so I went to a doctor. I was like, I think,
I think we can do this. You do the doctor
(06:37):
stuff and I'll do the U I'll do the operations
and all that stuff. And so, I mean, I didn't
know what I was doing. I didn't know how to
run a business or anything like that. And he was like, sure,
so on how much you need? And I was like,
I told him and just like writes me a check.
I'm like, all right, what do I do with this? Great?
And so yeah, that was open our first clinic in
twenty twelve, and since then we've been in rocking and rolling.
Speaker 3 (06:55):
Oh that's awesome. How many clinics are you in today?
Speaker 2 (06:58):
Thirteen at the moment that was party should have eighteen
by the end of the year.
Speaker 3 (07:02):
Wow.
Speaker 1 (07:03):
Well it just shows how important it is, right and
and access is also important because you want to go
somewhere that you know where it is, you can find it.
Like if people are tuning in and they're like, okay,
like I wish there was one here, like there may
be one soon.
Speaker 2 (07:14):
Yeah, absolutely, Now what's coming?
Speaker 1 (07:15):
Very cool managing all those clinics like and having like
this brand and this business. You also are a father
and you have five children. Yes, how I have a
toddler and I'm like barely surviving. So like, how are
you figuring this out? Please give us all your secrets.
Speaker 2 (07:30):
Yeah, well, I mean it's not that's that's that's a
great challenge, but it's it's certainly showing up for the
kids when you know, being president. When I am president, yeah,
and I do travel a lot, but they you know,
like I have a goal of showing up for every
single one of my kids games, like not going to
miss a game, soccer, whatever it is. Football, also commitment. Yeah,
and so that's like if you show up during those
(07:52):
important moments. I'm not going to show up to a
second grade graduation. Now I don't understand why we have
graduate anyway.
Speaker 3 (07:58):
That's this way we celebrate everything, celebrate all the moments.
Speaker 2 (08:00):
I'm not why, yeah, but the but the big, the
big moments, and then obviously I think the biggest challenge
for a CEO is like you could always work, Like
it could be eight o'clock at night and someone's blown
you up about some horrible thing that's happening, and you're like,
I can deal with this in the morning, Like I
need to be here for the family. So I think
that's you know, again working hard, running around, but being
(08:22):
present when you are present is everything being available.
Speaker 1 (08:24):
Yeah, yeah, family man helping make families. We're doing all
the things. So that's very cool when you look at
and sometimes I feel like becoming a parent, it's kind
of helped the way I manage and like help the
way I like think about situations. And even in leadership,
you're leading this whole like movement, this industry, you have teams,
you have all these things. How has that really impacted
(08:45):
your leadership like skill set? And how have you learned
from different challenges that have come across the way.
Speaker 2 (08:52):
Yeah, I haven't really had a choice. Like it's just like,
you know, obviously I don't have like an MBA or
like that. You know, I've learned just from figuring out
and making every single mistake I've possibly because ye, well
yeah is it.
Speaker 3 (09:04):
I don't know. It's like trial by fire. It's like, yeah,
this is even going to work. It's not We're to
figure this out.
Speaker 2 (09:08):
Yeah, but yeah, I don't know. But I like that's
the only way I've done it. So it's been you know,
failing and then just not giving up, right, like losing here,
losing there, and then being like just not giving myself
a choice to uh to go, you know, to just stop.
Like there's just like their success is the only the
only way to do it. And so I think with
(09:30):
that and just taking one step at a time, that's
that's how I've learned how to lead. And I think,
you know, leadership is something there's always you know that
you know, is it already born with it or is
it growing it. I think it's a pretty good combination.
But anyone can work on those skills, and you just
have to make look back every once in a while,
make sure people are actually following you beIN what.
Speaker 3 (09:50):
I'm putting down on that journey, we still got that. No,
it's it's important.
Speaker 1 (09:55):
I feel like to feel like that camaraderie and that
team like it's a moment and when it's something you're
so invested in seeing people believe in it with you
has got to be pretty empowering.
Speaker 2 (10:03):
Yeah, that's been my my focus the past couple of
years is bringing like amazing people on that are similar,
Like we have the same core values, We see things
the same way. We may we may actually not see
things the same way, but we understand what the goal is.
If there's friction there, we know it's you know, for
the greater good to figure it out. And so it's
been so cool, like right now, you know, we have
(10:26):
so many a players on the team right now that
are just dedicated to helping guys get where they need
to be. And uh and this, you know, in this business,
this men's health world, it's attracting a lot of you
know people who are just like looking for a quick
buck or you know, don't really they just are you know,
testosterone is really hot around every TikTok at you know,
a thing is talking about you know, there's chirop Like
it's like, yeah, no, there's like a chiropractor that's like
(10:47):
you want to learn about testosterone. I'm like, you't have
any business in this world. Like you're out of here, man,
go crack it back and and it's and so I
think having that the people that are passionate and doing
it from a place of like, I want to change
the world with this and make guys better, make their
relationships better. That's what I've been focused on. So I
(11:08):
don't think, you know, I'm not worried about competition if
I have people that are completely dealed down that No,
it's important.
Speaker 1 (11:13):
It's important to have a team you believe in, but
also a team that believes in you and because they're
going to work twice as hard. If they have that
buy in and they understand your direction and what you're
trying to do, it feels like you are passionate about
the subject obviously, but also looking towards innovation, Like there's
different things. You said, there's so much on the horizon,
there's so much coming. What is it Like, what's next
for mental health?
Speaker 2 (11:31):
Yeah, well there's there's a lot of different things happen.
There's I have a eurology base, right, so, like lots
of eurologists on the team. That's that's a that's unique
in this space because a lot of times it's like,
you know, an internal medicine guy who just got interested
in it or something but having like Eurology should have
should be at the forefront of this of this in
this world, but they just have been slow to the party.
(11:52):
And so part that's part of my mission is to
bring more eurologists around because this is their stuff. So
since we have eurologists, they're able to like look at
new treatments in this world, like give them some room
to go. So right now we're working on a new
treatment for something called Pironi's disease. And again, I hope
everybody's sitting down. It's a probably you've probably never heard
of it, but we're like nine to ten percent of
(12:14):
guys have it, and it's a it's a when your
penis gets it can actually get some plaque at the
base of it, and it can actually curve, and it
can be painful during sex. And so my eurologist in
Nashville has been treating patients for it with with a
couple of different things and it's like dramatic results. And
these guys who like can't have sex because it works
too much or it's like, you know, it's really crooked.
(12:35):
And then we're seeing like massive shift.
Speaker 3 (12:37):
In that it's life changing.
Speaker 2 (12:40):
It's huge. Yeah, and so stuff like that I think
is awesome. And then you know, there's like the whole
peptide thing, which I think there's a lot, there's some
that's a promising future for peptides, but it's just so
early and pisses me off. All these peptide clanks out
there being like they don't have any sex much like you.
Speaker 1 (12:56):
Just it's it's hard to navigate and figure out what's
real it's not really so it's hard for potential patients
to figure out what's realistic out there.
Speaker 2 (13:04):
Yeah, that's and I think that's part of our goal
is to make sure that we're giving patients things that
are well studied, understood, have been you know, seen, tried
and true kind.
Speaker 3 (13:15):
Of stuff important.
Speaker 2 (13:16):
And then if you want to try something experimental, let's
try it. We can try it, but understand the risks
and understand the side effects, potential and all that stuff. Yeah,
but guys are more you know, you know, it's real easy.
It's always been easy to get ladies to the doctor,
but guys have become more interested in like aesthetic stuff
and making the you know, different changes in their life
and all that stuff, which is so cool.
Speaker 1 (13:35):
Yeah, they just need to know about it. Yeah, and
even from like a female perspective. I mean it used
to be like to get my husband to go to
the doctor and be like, your arm's broken, Like I
can tell it's broken, Like maybe we should see somebody
and he's like I'm good.
Speaker 3 (13:46):
I'm like, hey, maybe we're not.
Speaker 1 (13:48):
But this is also like such a such a unique
subject and a sensitive subject. If someone is listening in
and they're like, all right, maybe this would be right
for my partner, or maybe it's even right for me.
What's the best way? And this is from for person
no coaching, like how would you coach a woman to
be like these are the ways that you should get
your partner or husband to come in and figure something out?
Speaker 2 (14:07):
Yeah, well, I think a big part of it's going
in with them like hey, can I schedule this point
before you let's do this together?
Speaker 3 (14:14):
Cool?
Speaker 2 (14:15):
And hey, maybe we can have more sex, you know,
I mean obviously that's that's a big deal. And then
like a lot of times guys when they have low
t like their lipidos low or they're just like tired,
like just like be like, hey, maybe there's something that
can help, Like have you have you ever thought about testosterone?
They'll be like yeah, I've heard some ads or whatever
and be like, well, hey, go online take this quiz,
Like there's testosterone quidz. Let's just see. And like if
(14:36):
you go to you go to Men's Pro and then
go to one of our clinics, Like if you go
to Grand Central Men's Health dot com, there's there's a
low te quiz that you can go to and it's like, hey,
you might have low TI. It's like AI stuff, and
you it tells you, you know, if you should get checked,
if it's even worth coming in to get checked, all
that stuff. So yeah, I mean, very cool. It's it's hard.
I mean it is hard. But I'll tell you what
part of what's changed about men's sexual health is women.
(14:59):
Women are care more about this now for their guy
and partners really matter, and so I like thirty percent
of our website traffic right now is women looking for
their partner and so they're driving. Yeah, yeah, that's a
big deal. No, it's really cool.
Speaker 1 (15:15):
It's cool, and it's also like an educational standpoint. I
think things like this and podcast and audio and conversation
and social media, it makes it a part of the conversation.
So it's not like you've randomly found this out from
your doctor like twenty years too late. Now it's really
a part of culture, and I think as time goes
it's going to become even more prevalent and even more
(15:36):
part of the conversation because the conversations like this, So
thank you for sharing it. Of course, if there are
like five key takeaways you want our audience to walk
away from this particular podcast with, what would those be.
Speaker 3 (15:48):
From Men's Problem what you offer?
Speaker 2 (15:50):
Yeah, yeah, I think I think it's understanding that we
only get one shot at this life. Yeah, that's it,
and the sooner you are able to take care of
yourself and put yourself in a position where you're moving forward.
And I think that's that's massive. And also, you know,
there's a certain loneliness that a lot of men feel
(16:10):
like we're I think as a culture we're bad at relationships.
Yeah and not I don't want to say bad that's blanket,
but we struggle sometimes with allowing ourselves to be alone
and friend groups and stuff like that. And I think,
you know, part of part of what Men's Pros trying
to do is to you know, be that support to
help put you know, you know, there's no magic wand, right,
(16:32):
you can't wave a magic wand and change somebody, but
giving guys the edge to get to, you know, have
that mindset change of like, hey, maybe I can take
some steps towards feeling better, towards being more social to
you know, improving my relationship instead of just coming home
and sitting on the couch and falling asleep on the couch. Yeah,
like that, that is that's massive, the quicker you can
(16:52):
do that. You know, life starts today, No.
Speaker 3 (16:55):
It does.
Speaker 1 (16:55):
And I think really positive change in culture is self
help and self awareness and self care. And I think
everyone across the board is really leaning into taking care
of themselves and like that doesn't just start with your head,
because I think mental health is really important right now,
but mental health is so connected to every other part
of the body. So if someone's listening, if someone's interested
(17:16):
in finding out more information, do you want to remind
them again on how they find you and find more information?
Speaker 2 (17:20):
Yeah? Yeah, just go to Men'spro dot com and you
can you see all our clinics and stuff like that
and where we're some of the ones we're opening, and
you know, we just open one and Fort Laerdale, So
we're coming. We're coming soon into a city near you.
Speaker 3 (17:30):
Yes, they'll be everywhere. No, that's awesome.
Speaker 1 (17:32):
And for our New Yorkers that are tuning in Grand
Central Men's Health, you're located there, incredible establishment. So do
something for you, do something for your family, do something
to enhance the rest of your life, and check out
more information. We really appreciated having you.
Speaker 2 (17:46):
Thank you so much. Thanks