EWH University for Small Business Show
Tune into our weekly show for insights and strategies for success. Empowering you to build, grow and Master your Business! Whether you are just starting or you’ve been in business for years, EWH University can give your organization the strength it needs to be more successful and equip you for the future. Fuel up for the week with business insights. With more good weeks, we will have better, months and years. This show will help fuel your success.
Episodes
March 24, 2025 • 43 mins
No business can thrive without loyal customers who come back and refer others. That’s why mastering customer service isn’t optional—it’s essential. In this episode, we sit down with Debra J. Smith, the “Loyalty Leader,” who has worked with countless businesses for over three decades to deliver customer service that creates lasting loyalty and repeat business. From meeting and exceeding expectations to turning everyday moments into ...
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March 17, 2025 • 41 mins
As small business owners, sometimes the most impactful thing you can hear is the story of a fellow entrepreneur—someone who’s been in your shoes and truly understands the journey.
This week, we are revisiting our first interview with Edward W. Hastreiter, Joseph’s father and the founder of EWH Small Business Accounting—the namesake of EWH University for Small Business.
Edward started his business from his basement and, over the las...
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March 17, 2025 • 40 mins
Cash flow can be a small business’s biggest challenge or greatest opportunity. In this episode, we’ll dive into how to implement a numbers-based strategy to create financial stability and long-term success. We’ll break down the key steps to knowing your numbers, using them to drive sales, profits, and cash flow, and leveraging financial equity to build lasting wealth. Whether you’re looking to solve cash flow struggles or maximize ...
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March 4, 2025 • 41 mins
Small businesses often struggle with training, team-building, communication, hiring, sales, and customer service—challenges that can drain time, money, and opportunities. But those who get it right see incredible ROI. In this episode, we’ll break down why these areas matter, common mistakes that hold businesses back, and key insights to turn these challenges into strengths. Plus, we’ll share three actionable steps you can take righ...
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February 26, 2025 • 38 mins
Small Business Marketing & Sales: Winning Your Own Super Bowl
The Super Bowl isn’t just about football—it’s also the biggest stage for the most powerful commercials in the world. And while small businesses may not have million-dollar ad budgets, the way they market themselves is just as critical. Whether it’s a networking pitch, a social media ad, a website message, or a sales conversation, too many business owners struggle with th...
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February 19, 2025 • 39 mins
Small Business Taxes: Wrap Up & Move Forward
Tax season isn’t just about filing—it’s about closing the books on last year so you can focus on what’s next without carrying unfinished business into the new year. In this episode, we’re breaking down the key steps to finalizing last year’s financials and making tax season work for you.
How to organize your Year-End Business Financial Statement
The Personal Year-End Tax Organizer
File y...
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February 12, 2025 • 39 mins
Buying a business can be full of landmines, and even experienced buyers often overlook key factors that can make or break a deal. In this episode, we’re taking the guesswork out of buying a business, sharing some of the most important things to look for to ensure you’re making a smart, profitable investment. Whether you’re exploring your first acquisition or you’ve bought businesses before, you’ll discover actionable insights to na...
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February 12, 2025 • 40 mins
Finances in a family business can be uniquely challenging but are key to success when managed well. In this episode, we focus on profitability, exploring how running your family business like a business and working on it—not just in it—creates a thriving organization. We’ll address common challenges like entitlement mentalities or perceptions of unfairness around pay and compensation, and share strategies to eliminate fear and scar...
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January 27, 2025 • 43 mins
Being part of a family business—whether you’re part of the family or not—can be uniquely challenging for everyone involved. For the first time, we’re sharing three key insights drawn from years of experience both in running a family business and working with countless others. These insights will not only help you grow a successful and profitable family business but also create a greater return on what we all dedicate so much of our...
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January 27, 2025 • 37 mins
Starting a small business is tough, but getting off to the right start can make all the difference between success and failure. In this episode, we’ll share essential tips and strategies to lay a solid foundation for success. Whether you’re launching a new venture or giving your current business a fresh perspective, this show is packed with practical advice and actionable steps. Get ready for another great show filled with fuel, in...
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January 17, 2025 • 41 mins
In this show we’re exploring a critical aspect of running a successful business: surrounding yourself with the right key partners. Whether it’s the start of the year or any time during it, evaluating your internal and external business advisors is essential for long-term success.
In this episode, we’ll focus on one of the most important relationships in your business—your accountant. We’ll discuss how to ensure you’re covered with ...
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January 15, 2025 • 39 mins
What’s the key to achieving success in any organization? It’s simple: teamwork makes the dream work. Whether you’re running a small business, leading a team, or just looking for ways to improve collaboration, this episode dives deep into the importance of teamwork and how it drives success.
We’ll explore powerful insights from business legends like Henry Ford and share lessons learned from decades of experience running and coaching...
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January 15, 2025 • 43 mins
Are you afraid of ChatGPT—or just unsure what it really is? If you’re a small business owner and not using this powerful tool, you’re missing out on opportunities to save time, reduce costs, and grow your business.
In this episode, we dive into what ChatGPT is and explore real-life examples of how business owners are using it to streamline processes, enhance marketing, and tackle everyday tasks. From creating detailed spreadsheets ...
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December 30, 2024 • 42 mins
This week in the world of Small Business, we’re diving into what goal setting and resolutions truly mean—not just for the new year, but for anytime you’re looking at what’s next for you and your business. This isn’t just another New Year’s show; it’s a guide to envisioning your next chapter and creating a compelling vision for your life and business.
In this episode, we’ll share real-life examples to help you reflect on your goals—...
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December 30, 2024 • 40 mins
When it comes to understanding your strengths, improving communication, making better hires, building a stronger team, generating more leads, or closing more sales, businesses and their teams often need help knowing where to turn or what tools to use to improve and grow!
In this episode, we’re exploring the power of self-assessments and how they can transform your business, leadership, and team. We’ll share what makes these tools...
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November 15, 2024 • 42 mins
This week in the world of small business, we’re uncovering what sets successful, profitable businesses apart from those that struggle. After decades of working with thousands of small businesses, we’ve identified the 10 secrets to achieving results in your small business. In this episode, we’ll explore a few of these powerful insights and how they can help you build, lead, and grow a thriving business. These secrets are designed t...
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November 15, 2024 • 38 mins
This week in the world of small business, we’re focusing on one of the most critical steps to running a successful business—ensuring profitability and positive cash flow. Many small business owners struggle not only to close profitable sales but to manage their entire business to consistently hit their bottom-line targets. In this episode, we’ll dive into common obstacles that can hinder your cash flow and profitability, along with...
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November 15, 2024 • 42 mins
This week in the world of small business, we’re tackling a critical challenge for many business owners, salespeople, and even team members occasionally involved in sales—how to close more sales and ensure each one is profitable. Too often, people struggle not only to make the sale but to make it at a price that benefits the business. In this episode, we’ll explore key skills that can help you boost your close rate and profitability...
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October 30, 2024 • 41 mins
This week on the EWH University for Small Business show, we’re diving into the often-confusing world of business financing. Many small business owners struggle to understand how to secure financing, whether from a bank or another lending institution. To simplify this process, we’re joined by Dan Franecki, Senior Vice President of Commercial Banking at Tri City National Bank and a 20-year veteran who sits on their loan committee. Da...
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October 30, 2024 • 38 mins
So many small business owners struggle with hiring, communicating, supporting, and developing their team—or simply put, hiring and teamwork. In this show, we will introduce a simple tool that, when implemented successfully, can transform these critical areas. Learn how to make better hires, increase retention, and build a stronger, more connected team. Tune in to discover how to apply these strategies to support your team and take ...
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