Fran Horowitz, CEO of Abercrombie & Fitch

Fran Horowitz has served as Chief Executive Officer of Abercrombie & Fitch Co. since February 2017. She joined the company in October 2014 as the Hollister Brand President and prior to being named CEO, she held the role of President and Chief Merchandising Officer for all brands of A&F Co. from December 2015 – February 2017.

Episode Transcript

Speaker 1 (00:00):
iHeartMedia presents national CEOs you Should Know. Let's meet fran Horowitz,
CEO of Abercrombie and Fitch.

Speaker 3 (00:08):
I have an amazing team.

Speaker 2 (00:10):
We have built, as an example, a marketing team from
what we had no muscle in marketing. You know, when
I first joined the company almost eight years ago, we
at that point had used our stores for marketing, right,
I mean all the stories about you know, your catalog
back in the day, back in the day, and so
we had a lot to learn and a lot to grow.
And we have now created both for Abercrombie and Hollister,

(00:33):
two award winning marketing teams who are very digital savvy.

Speaker 3 (00:38):
They are in the know. They are speaking to.

Speaker 2 (00:41):
The consumer, our associates the world to find out to
your point, you know, what's cool and what's happening, and
they're always on the cutting edge.

Speaker 1 (00:49):
You've been listening to iHeartMedia's National CEOs You Should Know
podcast To hear more interviews from this series, visit the
iHeartRadio app and search for CEOs you Should Know.

Speaker 3 (01:00):
Oh,