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February 23, 2023 9 mins

Episode 95: “Tricked out Ford Broncos and the women who love and drive them”

In this episode, producer Phil Tower welcomes back one of our favorite guests, automotive writer and reporter, Phoebe Wall-Howard from the Detroit Free Press. (Freep.com )

Phoebe recently wrote a very cool story in the Detroit Free Press about how women love their new Ford Broncos so much that they're “pouring thousands of dollars into their brand-new SUV to make it even better.” Phoebe told Michigan’s AutoTalk that some women trick out the vehicles themselves while others have actually created or grown companies. Much of the “tricking out” of these new Broncos often includes a new paint job, replacing doors, replacing fenders, replacing tires, replacing guard plates under the belly of the vehicle, adding lights, and changing engine guts under the hood.

In her story, Phoebe profiled several women owners of the new Ford Bronco in the common theme throughout the article was how much these women loved this vehicle. As Phoebe writes, ‘Jeep owners who spend their days crawling rocks and snaking through dirt roads or gliding across sandy beaches have been doing this kind of thing forever. But, now, the new Bronco crowd is all in, too.’

More online:
Read the story in the Detroit Free Press.


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