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July 19, 2025 24 mins
In this week’s Safe Money Strategies, Kelly and William kick off the hour with a fun family story about Georgia, their spirited Cairn Terrier, and her journey to becoming a step-tracking social media star. Then it’s all business with smart summer spending strategies, practical guidance for managing seasonal costs, and simple steps to  help set meaningful financial goals.Their team of advisors offers a straightforward breakdown of diversification: how it works, why it matters, and how to use it to build long-term financial resilience. You’ll also hear about the One Big Beautiful Bill and what it means for your portfolio. Plus, Bill Kelly’s timeless wit returns with a vivid story from his childhood, reminding us what truly matters in life and legacy. Make Safe Money Strategies part of your Saturday night tradition. Have questions or want to schedule a complimentary consultation?                                  Call 888-800-1881 or email kelly@kellyfinancial.org
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Episode Transcript

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Speaker 1 (00:03):
Good evening and welcome to Safe Money Strategies right here
on WBZ News Radio. I'm Kelly Kelly, founder of Kelly
Financial Services, and your host tonight. I'm so glad you're
with us. Every Saturday night at nine pm, we bring
you real conversations about retirement, resilience and protecting the life

(00:27):
you've worked so hard to build. We're a proud, family
run firm based right here in New England, and for
over twenty two years, we've helped thousands of families plan
for the next chapter with clarity and confidence. You may
know us from our two decades on the AM airwaves,
and now.

Speaker 2 (00:47):
We're thrilled to bring.

Speaker 1 (00:48):
That same trusted voice to WBZ. This show is about
more than just money. It's about peace of mind purpose
in making smart decisions that support the people you love.
Each week, I'm joined by my children, William Kelly Junior
and Mary Madeline Kelly, along with our incredible team of

(01:09):
fiduciary advisors. Together, we share practical strategies, personal stories, and
a few laughs along the way. We'll cover everything from
inflation and taxes to InCom planning, market trends, and how
to leave a lasting legacy. Because retirement isn't. The end
of the story is the beginning of a new one.

(01:30):
So if you're winding down for the evening, pour something relaxing,
settle in and spend a little time with us. You're
in good company and we're glad you're here. This is
Safe Money Strategies where family, finance, and your future come together.

Speaker 3 (01:50):
Safe Money Strategies with Kelly Kelly and her team called
Kelly Financial at eighty eight eight hundred and twenty and
one or go to Kelly Financial dot org. That's Kelly
Kelly Financial dot org.

Speaker 1 (02:05):
Each week on Safe Money Strategies, we take a moment
to step back from the headlines and have a real conversation,
the kind you might have around the kitchen table. This
is a part of the show we call Forever Young,
where I sit down with my son, William Kelly Junior,
and we talk about life, what's going on in the world,

(02:27):
in our family, and what really matters most when you're
planning for the future. Sometimes it's light, sometimes it's thoughtful,
but it's always real. Good evening, William, how are you.

Speaker 3 (02:40):
I'm fantastic, mom, and yourself.

Speaker 1 (02:42):
I'm doing great.

Speaker 3 (02:43):
Life could never be better, and everything has been fantastic,
Our dog is healthy, our cat is lazy, and lately
we have discovered a new device for our little puppy, Georgia.
Ladies and gentlemen on WBZ listening, as you know, we're
brand new and we're still introducing ourselves. Even though this
is our second show. We have this to be honest.

(03:05):
There's no other way or no other word to use
to describe her. But this perfect dog named Georgia. Georgia
is this little mutt dog, this little just rolling in
the mud, happy all the time, loves to go outside,
but she's also like prissy at the same time. It's
like she can have split personalities. And she's a caren Terrier,
a brown kind of foxy care in Terrier. Looks just

(03:28):
like Totoputer than Toto her parents, her biological parents, were
show dogs. Fun fact, and the reason Georgia never became
a show dog is because Georgia when she would sit,
she would kind of lean to the left a little bit.
And whenever they're deciding what puppies to choose for to
be show puppies and to train, they found that Georgia

(03:50):
like even the smallest imperfections. They say, okay, this dog
is meant for a family, not for the show business.
And so Georgia. Though she could totally be a puppy
actress if she wanted to, she could be a great
puppy actress, she was cut out for family life and
not for the fild life. Well, ladies and gentlemen, that
does not mean she is not athletic one bit. She's

(04:10):
six years old, she still runs like she's a little puppy.
She's got the energy like no other dog you've ever seen.
It's like a car battery is hooked up to her.
She's just running on constant voltage, this puppy. So, ladies
and gentlemen, to finally get to my point, I wanted
to speak about this collar we got her. It's called
FI and it's this very very I would say, it's

(04:31):
extremely detailed and to be honest, quite an amazing collar.
It doesn't just track their steps of their heart rate,
but it tracks how many times they lick, how many
times they drink water, how many times they scratch, how
many times they take naps. Seriously, they track everything, you know,
steps they take, how long they sleep overnight, the essentials.

(04:54):
And it's also I'm not sure if you guys are
familiar with Facebook or Instagram, and for those of you
who are, you'd understand it's also an Instagram for dogs.
So you go to the social side of the app
and you see all these other puppies on there, and
you can like and comment their posts, and so you know,

(05:15):
with the amazing creation that Ai is, I decided to
take some photos of Georgia and I decided to have
a little bit of fun and Murray Madeline, who also
has control the account, was not very happy. So first
I had Georgia driving a boat with aviators on.

Speaker 1 (05:30):
Oh, I love that picture.

Speaker 3 (05:32):
Me too, and she it's her profile picture. Then I
knew it was not Georgia.

Speaker 1 (05:38):
That dog has too many tea.

Speaker 3 (05:42):
Yeah, yeah, she she had to lose a tooth unfortunately,
so she has a little missing tooth. It's very cute.
And then I had chat Cheept make one of her
fighting Kong fu in the back of an alley over
in Japan. She went all the way back to the
Revolutionary War. There's a photo of her running alongside George
Wall Washington while he's riding a horse while American militia

(06:04):
and military men are charging and it was an honor
to fight alongside George Washington. So she's also like Peaboddy
in Sherman, So she's a time traveling dog as well.
And then there's another photo of Georgia during two thousand
and eight and she's wearing her you know, glasses, a
tie in a kind of a stock trader uniform, and

(06:25):
she says, two thousand and eight was a rough year,
but we all got through it. It was a hard
year for traders. And she's there. You know, there are
people in the background, you know, in the New York
Stock Exchange, with their hands on their foreheads and just sweating,
and George's there.

Speaker 1 (06:37):
With her glasses and tie.

Speaker 2 (06:40):
On and suit.

Speaker 3 (06:41):
Yes, ladies and gentlemen. So Georgia could be a financial
advisor as well. But I think I think the stress
from two thousand and eight is too much for her.
So I think she wanted a more calm life. So
now she's here with the family.

Speaker 1 (06:54):
So, oh, you are funny, William. They all made me laugh.
It took me a little time to get on the app.
I was so busy and I would just get the
reportings through our family chat. Yeah, how many steps has
Georgia taken today? How many hours did she sleep and
all of that. But it really is a cool app,

(07:16):
a cool collar and it holds it its battery forever.

Speaker 3 (07:21):
Yes, it's really incredible and it gives you so much data.

Speaker 4 (07:24):
Yeah.

Speaker 3 (07:25):
So this app also has a competition, and if you
know anything about the Kelly family, we're a little competitive,
especially Murray, Madeline and I and we love our dog.
Georgia is the pinnacle of all dogs to us, and
I think all dog owners think that way.

Speaker 2 (07:40):
They do.

Speaker 3 (07:41):
Of course, how could you not, I mean, especially with
a fantastic dog like her, you can't think otherwise. So
what we do is we figured out Georgia. The first
day we put the collar on her, she got forty
thousand steps in a day and we were thinking, oh
my gosh, this is our daily thing. She's going to
get forty thousand steps every day. That's one point two

(08:03):
million steps a month, and that's about fourteen million steps
a year, and the best dog on the app only
has six million steps. It's ranked in you have the
entire app, then you have all the dogs in your state,
and then you have all the dogs in your breed.
So Georgia right now is about two hundred and one,
ranked two hundred and first best dog in all caring

(08:25):
terriers in the state. I think she's number one thousand something.
There are so many dogs in the state she needs
time to kind of catch up. And then and the
entire app she's not ranked yet because there are a
lot of dogs out there. So Georgia, if she gets
fourteen million steps a year, we're thinking she's gonna win this.
She's gonna be the best dog in the app. No sweat.
But then the next day, after Georgia gets forty thousand,

(08:48):
she only gets twenty thousand. George is a little lazy,
she's a little tired, and we're thinking, Georgia, what's going
on here? And so Murray, Madeline and I were thinking
what can we do to encourage her to get more steps? So,
you know, we're thinking, should we get a robot bunny William?
Should I go to pet goo and should we buy rodents?
Because she's a Karrent carrier, so she has a natural
instinct to hunt, So I could release a couple of

(09:10):
mice and maybe she'd you know, run around, maybe get
a few and then we keep replacing for.

Speaker 1 (09:15):
Each test that she can doing that.

Speaker 3 (09:17):
We're thinking we could put some red bull in her
water or some coffee, or give her a caffee and pill.
But we decided those solutions maybe weren't the most healthy
or the most optimal, so we said, okay, we're going
to lower her limit to thirty thousand steps. And so
far that's been comfortable for her. She's been hitting that
just about every day. But yesterday she hit about forty thousand,

(09:38):
so she's kind of getting back to it.

Speaker 1 (09:40):
I think she hit forty thousand for like three days
in a row.

Speaker 3 (09:43):
Really, yes, so forty thousand is not impossible for her,
ladies and gentlemen, but thirty thousand is more realistic on
a normal, normal day. But she still has a lot
of energy. I have a lot of faith in her.
She's the best dog on that app. She spends a
lot of time outside.

Speaker 1 (10:00):
How old is the app? How old does this company?

Speaker 3 (10:03):
I have no idea, we know no, I have no clue.
I did no research on this company.

Speaker 1 (10:08):
That was Mary Madaline's department.

Speaker 3 (10:10):
Yeah, it was. This is all we are doing. But
now that we have this caller, it's like all we
can think about is making sure that George is winning
the competition.

Speaker 1 (10:17):
We can track her too, so it's also a great
track or something happens.

Speaker 3 (10:21):
That's true, But the more important thing is her winning
the competition. William so because she needs to win and
we only have winners in the Kelly family. And my goodness,
we're looking outside our studio and Georgia is just laying
down outside. She's panting, she's working hard, She's had a
long day, yes, she has so Overall this caller, it's
been a gift. Thank you Mary Madeline for putting us

(10:44):
on this because without it, I think I would never
be exposed to puppy Instagram or an imaginary dog competition.
So it's good to know.

Speaker 1 (10:53):
Do keep us on your dial. We have a lot
of great information coming your way. Mike du said and
Greg Workman will be diving into a smart, straightforward conversation
about diversification, why it matters, how it works, and how
it can help safeguard your financial future with confidence. Mary
Madeline Kelly and Greg Murray will unpack the one Big

(11:16):
Beautiful Bill covering key tax changes, planning opportunities, and what
it means for your financial future. William and I will
be back to talk summer spending, how to catch up
on retirement savings, and simple ways to tighten up your
plan this season, and of course we'll have some wit
and wisdom from the late Bill Kelly at the end

(11:38):
of the hour. His wisdom never grows old. That's a
wrap for forever, young tonight. Thank you for listening, and William,
thank you for joining me. I love you, honey, I.

Speaker 3 (11:48):
Love you too, and I look forward to next week.
Call us today at eight eight hundred and eighty one
or visit us online at Kellyfinancial dot org to schedule
your compliment by Retirement Income Analysis.

Speaker 5 (12:08):
Mike, you said, chief operating officer at Kelly Financial Services,
and I am joined by one of the investment advisors
on our team, Greg Workman. You are listening to Kelly
Financial's safe money strategies, where we believe your financial future
should be built on wisdom, not anxiety.

Speaker 2 (12:23):
We're here every week to help you mix smarter, safer
financial choices without confusing industry jargon and without the stress. Mike,
I'm excited today because we're going to dig into one
of the most important but often misunderstood principles and investing diversification.

Speaker 5 (12:43):
If you had to sum up the value of diversification
in just a few words, why is it important and
why does it come up all the time when talking
about investing.

Speaker 2 (12:52):
I'll do it in two words, risk reduction. Excellent answer.

Speaker 5 (12:56):
Investing is all about managing that balance between risk and
reward right on.

Speaker 2 (13:01):
Want to increase your rate of return, increase your risk
sounds easy, But what's the catch? Risk can and often
does lead to loss. Loss is a dirty word when
you're investing. Bottom line, we want to minimize loss and
maximize rate of return. So it's a delicate balancing act.
Get really good at managing that balance, and now you're

(13:25):
on the way to driving consistent, achievable rates of return.
That's the idea, that's the goal.

Speaker 5 (13:31):
You've probably heard the phrase don't put all your eggs
in one basket. Well, investment diversification is the financial version
of that. But it's not just about avoiding disaster. It's
about building rail long term resilience in your portfolio.

Speaker 2 (13:44):
Think of your investment portfolio like a baseball team.

Speaker 5 (13:47):
Stocks are the power hitters aiming for long term growth.
Bonds are your reliable faileders, offering stability and income, real
estate small cap value in international holdings. They are utility players,
flashy but essential when the game gets tough. A winning portfolio,
like a winning team, needs balance, depth, and diversity to

(14:08):
handle whatever pitch the market throws your way.

Speaker 2 (14:10):
If you own just one stock, your entire investment is
tied to the fate of that company. It goes belly up,
you could lose one hundred percent, But if you own
one hundred stocks, the risk of losing everything drops to
near zero.

Speaker 5 (14:25):
That said, a big mistake we see, especially among hardworking people,
is putting too much faith in their company stock. You think,
I know this company, I work here, it's safe.

Speaker 2 (14:35):
But here's what researchers have found. The risk of owning
just a single stock is only justified if that stock
can outperform the market sevenfold. That's a tough bet to win,
and good luck convincing your spouts it's a reasonable strategy.

Speaker 5 (14:52):
Let's get real. Even the best investors in the world
have had long stretches of average returns in finding tomorrow's winners.
That's harder than most folks think.

Speaker 2 (15:00):
Here's a sobering statistic. A massive study looked at US
stocks going back to nineteen twenty six. It turns out
only four percent of stocks were responsible for all of
the market's net gains. The other ninety six percent just
match the return of T bills four percent.

Speaker 5 (15:17):
That's about one in twenty five. Unless you're confident you
can spot that one in twenty five winner. Repeatedly, savvy
investors diversified by owning larger slices of the market.

Speaker 2 (15:27):
Most people pros included, are better off buying the market.

Speaker 5 (15:31):
Even if you own one thousand stocks, you're still exposed
to what we call market risk, the chance the whole
market drops together. In our business, we call that correlation,
which is a fancy term for the degree to which
to variables moved together.

Speaker 2 (15:44):
Some examples of correlated investments, again, these tend to move
in the same direction. When one goes up, the other
often follows are large cap stocks and the S and
P five hundred index. Take another example of a share
of an individual stock like Apple. When Apple moves, it
moves the overall index, and vice versa.

Speaker 5 (16:03):
Another example could be shares of a fund like the
energy sector fund versus exonmobile stock. Why both are driven
by oil prices, energy policy, and commodity markets. They tend
to move in the same direction over time. Greg What
are a couple of examples of uncorrelated or low correlation investments.
In other words, when one zigs, the other might zag

(16:25):
or move independently all together.

Speaker 2 (16:27):
US stocks and long term government bonds, for example the
S and P five hundred versus twenty year Treasury fund.
Why In market downturns, investors often flee to safety. Bonds
can rise while stocks fall, though not always, as twenty
twenty two showed.

Speaker 5 (16:45):
Or take gold versus the S and P five hundred.
Why gold is often seen as a safe haven asset,
especially during market stress or currency weakness. When one zigs,
the other tends to zag. That's why we recommend diversifying
across sectors like energy, industrials, technology, or communication services in
acid classes like large cap, MidCap, or small cap.

Speaker 2 (17:06):
During the two thousand to two thousand and two tech crash,
the S and P five hundred dropped more than fourteen percent,
but US small cap value stocks and real estate investment
trusts otherwise known as reeds were actually positive. Why did
this happen?

Speaker 5 (17:21):
Two thousand through two thousand and two marked the bursting
of the dot com bubble. The S and P five
hundred fell over forty percent from peak to trough, but
annualized it averaged a roughly fourteen point six percent return
across those three years. The damage was concentrated in large
cap growth stocks, especially technology companies that had been massively overvalued.

Speaker 2 (17:43):
Let's pause here and take this opportunity for a quick break,
and when we return, we'll share our secret sauce our
investment process, which includes how we diversify to maximize gains
and minimize loss along the way.

Speaker 5 (17:57):
In the meantime, we welcome you to call our tea
team at eight eight eight eight hundred eighteen eighty one.
We're a fiduciary and our advisors are salaried, which means
industry commissions don't get in the way of the right
investment advice for you. Once again, our number is eight
eighty eight eight hundred eighteen eighty one.

Speaker 2 (18:15):
Call us today.

Speaker 1 (18:19):
I'm Kelly Kelly from Kelly Financial. Is your financial advisor
a fiduciary? In other words, are they legally required to
act in your best interest? My complimentary book, Retire Your Fear,
Plan Your Future explains what a fiduciary is and will
help you understand if an advisor is really putting you first.
For the book, call eight eight eight eight hundred eighteen

(18:42):
eighty one or email Kelly at Kellyfinancial dot org, where
Kelly Financial. Come retire with Us.

Speaker 6 (18:50):
I'm John Boudris, and welcome to a new edition of
Kelly Financial's What would Bill Say? The wit and wisdom
of the late Bill Kelly, who today tests time.

Speaker 4 (19:01):
You don't have as much left today as you had yesterday.
It's the rule of science. When's the best time to
plant a tree twenty years ago? When's the second best
time to plant a tree? Tomorrow? Today? Whenever you can
get to it, that's the next best time.

Speaker 6 (19:16):
There's no time like the present to begin saving, planning
and enjoying retirement. So download our consumer guide simply called
a Happy Retirement and find six secrets of how you
can spend your time to cultivate happiness and a retirement
well lived. Go to Kellyfinancial dot org or call eight

(19:37):
eight eight eight hundred eighteen eighty one to spend some
time with one of our financial advisors.

Speaker 4 (19:42):
Time, ladies and gentlemen, it's not too late.

Speaker 6 (19:45):
We are Kelly Financial. Come retire with us.

Speaker 3 (19:54):
Welcome to safe money Strategies. I'm William Kelly, joined by
my favorite co host and the one who signs my page,
my mom, Kelly Kelly.

Speaker 1 (20:02):
You're off to a strong start, William, but really it's
great to be here and I want to give a
warm welcome to our WBZ listeners if you're joining us
for the first time. We're a family owned financial firm
helping people retire with confidence and a smile.

Speaker 3 (20:20):
We love summer in New England, but it can be
a season we're spending sneaks up on you. So tonight
we're talking about simple summer money goals that keep your
retirement plan.

Speaker 1 (20:29):
On track exactly, whether retirement is just starting to cross
your mind, you're actively planning for it, or you've already
stepped into those next chapters, maybe even working part time.
Summer is a season that tempts us to overspend between travel,

(20:49):
home projects, family visits, or just higher utility bills.

Speaker 3 (20:55):
Yes, especially if your thermostat becomes a family battleground. I
am all about seventy two degrees and I.

Speaker 1 (21:02):
Think seventy four is just fine. But I'm also the
one paying the electric bill, so that may have a
little something to do with it. If your energy costs
are creeping up, we're right there with.

Speaker 3 (21:15):
You, So let's talk about setting some realistic summer goals
financial goals that feel good and don't involve deprivation.

Speaker 1 (21:23):
Absolutely. Number one, don't ignore your budget. It's okay to
spend on fun, but track it whether you use an
app or a notebook, know what's going out.

Speaker 3 (21:35):
And Number two time your purchases wisely. For example, major
appliances often go on sale around Labor Day, so if
the fridge is still running, maybe weeks.

Speaker 1 (21:44):
Yes, and number three set a weekly spending limit for
things like eating out or entertainment. You'll be surprised how
motivating that can be.

Speaker 3 (21:55):
You've always said that budgeting is about freedom, not restriction.

Speaker 1 (21:59):
That's right. When you give every dollar a job, you
free yourself from that sinking where did it all go? Feeling.

Speaker 3 (22:07):
I want to bring up one of my favorite ideas
doing a summer audit, like take a look at your
banking credit card statements for the past thirty to sixty days.
You might find subscriptions or spending habits you forgot about.

Speaker 1 (22:20):
So true and sometimes just seeing those numbers makes you
pause before that next impulse.

Speaker 3 (22:26):
By all right, let's pivot to goal setting. What are
some smart, achievable summer goals for people who are either
retired or preparing to retire.

Speaker 1 (22:35):
Great question, William. Here are a few Review your monthly
budget to reflect any seasonal shifts. Check your emergency fund
ideally three to six months of expenses. Aught to make savings,
even small amounts, and make or update your will or
estate documents. People avoid this, but summer can be the

(22:57):
perfect time to get it done.

Speaker 3 (23:00):
For folks with grandkids home from school. It's also a
great time to talk about family legacy. Even something as
simple as sharing a story or opening a custodial savings
account can plant financial seats.

Speaker 1 (23:10):
That's a beautiful point, William. Retirement planning isn't just about money,
is about impact, and when people connect their financial choices
to their values, they stick with it.

Speaker 3 (23:22):
Let's talk about inflation for a second. What should people watch.

Speaker 1 (23:25):
Out for this summer rising grocery prices, utility bills, and
travel cost A good strategy is to prioritize needs over
wants and look for areas to trim like cutting back
on streaming services or renegotiating your cable or your internet plan.

Speaker 3 (23:46):
One client told me she saved six hundred dollars a
year just by switching to a new phone plan. That's
real money.

Speaker 1 (23:53):
It certainly adds up, which is why we're offering a
free investor guide this week called Your Our Retirement Income
Planning Checklist is short, is actionable, and is designed to
help people rethink their spending and savings habits throughout the year.

Speaker 3 (24:12):
To get your copy, just call eighty to eight eight
hundred and twenty eight eight one or email us at
Kelly at Kelly Financial dot org. You can also schedule
a complimentary appointment with a Kelly Financial Advisor, someone who
can help you customize your plan.

Speaker 1 (24:25):
Summer is short, but smart planning lasts a lifetime.

Speaker 3 (24:29):
Stick with us. After the break, we'll dive into income strategies,
smart summer tax moves, and how to catch up on
retirement savings. If you feel like you're behind save money
strategies with Kelly Kelly and her team, call Kelly Financial
at eighty eight eight hundred and twenty eight one or
go to Kelly Financial dot org. That's Kelly at Kelly

(24:52):
Financial dot org.
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