SEO Rockstars
The SEO Rockstars Podcast is back with new episodes, hosted by NearFront founders Guillermo Bravo and Eduardo Silva, dedicated to cutting through the complexity of SEO by focusing on the AI revolution and automation. Guillermo provides deep, veteran SEO insights, while Eduardo offers the essential perspective of the marketing executive. Listen for transparent, high-impact strategies and interviews with industry leaders, designed to help you earn trust and authority in the digital space.
Episodes
A deep dive into how the world of search is being fundamentally reshaped by the emergence of ChatGPT and Large Language Models (LLMs), giving rise to the critical new discipline: Generative Engine Optimization, or GEO.
Guillermo and Eduardo break down the difference with a simple analogy: SEO is your "pickup line"—it tells Google what you do—while GEO is your "reputation," which teaches AI why yo...
Guillermo and Eduardo unveil 3 "Low-Effort, High-Impact" SEO Quick Wins—immediate, foundational steps that promise to shift your digital authority. These aren't technical deep dives; they are simple, high-leverage actions to "start dominating within their space."
They reveal a "Gold Standard" for immediately earning customer trust, a non-negotiable step to ensuring your business is foun...
We talk about the launch of Nacho Analytics with Mike Roberts, Founder and CEO of SpyFu, a service that lets you learn from and download your competitors’ AdWords and SEO campaign history.
Having founded SpyFu in 2006, he led the charge in transforming the way search marketers to craft their strategies in PPC and SEO. Like many creators, Mike obsesses over what makes something work. He applies that thinking to search marketing, pu...
Talks about SEO Mistakes You’re Definitely Making
Having founded SpyFu in 2006, he led the charge in transforming the way search marketers to craft their strategies in PPC and SEO. Like many creators,...
Plus, a recap of a session on the Definitive Guide to Local Search Ranking Factors.
How Google Chooses “People Also Search For” in Knowledge Panels
Understanding the Quick Answers Box
Questions to Assess SEO...
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