The Instagram Stories - Social Media News
The ultimate destination for the latest in social media news, focusing on Instagram, YouTube, TikTok, Threads, and Edits. The show features exclusive audio clips from the voices behind the platforms, giving updates and insider insights. Whether you're a creator, marketer, or social media enthusiast, stay ahead of the curve and on top of social media news with 'The Instagram Stories - Social Media News'. Instagram and the Glyph are trademarks of Instagram, LLC in the U.S. and other countries. The publisher, author, and contributing photographers are independent and not affiliated with, endorsed, or sponsored by Instagram, LLC. Instagram and the Glyph are used with permission by Instagram, LLC.
Episodes
The Head of Instagram's weekly Ask Me Anything sessions are always full of great info, and this week is no exception. We talk about how to use Trial Reels, what to do if someone is harassing you by creating fake accounts, and some feature suggestions including a dislike button and why Instagram won't let you see who shared your content.
Links:
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Today's episode is focused on YouTube - they're rolling out carousel posts in YouTube Shorts, plus a new co-viewing metric for YouTube TV watchers. There's also an interview with Daniel Wall of YouTube's Behind the Wall channel, talking about how to know when it's time to hire a team and who to look for. At the end I do Wednesday Waffle where I make a prediction about the item of the summer.
Links:
How does Instagram Instants compare to Snapchat and BeReal? Can you turn off Instants? The Head of Instagram answers those questions plus busts a myth about using DMs to increase reach and more on today's episode.
Links:
SNL - BeReal (YouTube)
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Connect with me on Instagram: @danielhillmedia
Connect with me on Threads: @danielhillmedia
Connect with me on YouTube: @danielhill_media
Instagram rolls out Instants, and I started using it! Mark Zuckerberg announced encrypted AI conversations, plus how to use Edits to link directly to Reels, and advice on the questions to ask when a piece of content does not perform well.
Links:
Instagram: Introducing Instants! (Instagram)
Meta AI: Encrypted AI Conversations (Threads)
Edits: Reels and Account Linking Inside Videos (Instagram)
The Head of Instagram explains why you may have lost followers last week, how long a Reel should be, and how to prevent people from leaving your Reels after 5 seconds. He also discusses feature suggestions including a faster, simpler way to organize a carousel, plus Trial Reels being available on desktop (yay!)
Links:
Leave a Review of the Podcast: Apple Podcasts
Connect with me on Instagram: @danielhillmedia
The Threads team continues to add features, and this one is important - being able to send DMs from your laptop (or desktop). Now you finally can! Also the Edits team has some new features, including one called "Fuse" that I really like, and we get into Edits features to help you with your workflow. Lastly the YouTube Creator Insider team interviews Adam Savage from the TV show "Mythbusters" all about his strategy.
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The Head of Instagram does his weekly Ask Me Anything, answering questions like "can I still post memes on Instagram?" and "tips for meme accounts to stay original?". He also talks about the most common traits in successful creators and if Instagram Verification prevents you from having your account suspended.
Links:
Leave a Review of the Podcast: Apple Podcasts
Connect with me on Instagram: @danielhillmedia
The team at Instagram is going to start penalizing aggregators who don't make original content, and just take content from others. Additionally, the team at YouTube is going to stop sending push notifications to subscribers after 1 month of not clicking on them, and will communicate new videos through the YouTube Inbox (the bell!) instead. Also the CEO of Snap, Evan Spiegel, explains what it's like to have Instagram and Meta copy a...
The Instagram team has improved insights, making it easier to find the data you need to figure out how your content is performing. The Edits team has added some improvements, including the ability to duplicate videos so you can A/B test content without needing to remake it.
Links:
Instagram: Updates to Insights (Instagram)
Edits: Updates to Edits (Instagram)
Instagram: How To Keep Followers Engaged (Instagram)
Wedne...
The Instagram team has launched a new app called Instants in 2 countries, which seems to be remarkably similar to the old Threads app they had for sharing with Close Friends - before they cancelled that app and launched a different app named Threads. (Confused yet?)
We'll get into the AMA the Head of Instagram did last week, answering questions about metrics, translations, trial Reels, and more.
The CEO of YouTube shares what he thinks about how to gain an audience on the platform, and where YouTube is focusing to support creators. The Threads team has launched Live Chat, Edits has some audio tricks for voice you might not know about, and I do Wednesday Waffle.
Links:
What Is YouTube Doing to Us? We Asked Its CEO. | The Interview (YouTube)
Threads launched Live Chat (Threads)
Edits Audio Tricks for Voice (Instagram)
Fi...
What's the best type of content to focus on creating - carousels, long form videos, short form videos, or something else? Today on the show, the Head of Instagram answers the question but then I play a clip of Mr. Beast answering a very similar question.
Also the Head of Instagram answers questions about how to handle hate, trial reels, and takes feature suggestions.
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Instagram has expanded "Your Algorithm" to the Explore page, Threads is getting indented replies while the Threads web version is improving with DMs, the Edits app has the ability to add links to Reels, and Mark Zuckerburg is cloning himself so we technically shouldn't need CEOs anymore.
Links:
Instagram: ‘Your algorithm’ feature to the Explore tab (Instagram Blog)
Instagram: Limiting the number of Trial Reels (Threads)
Today's episode features questions from the Head of Instagram, where he answers questions like "does watching my own Reel increase my view count?" and "how do we edit comments now?"
Links:
Leave a Review: Apple Podcasts
Follow Me on Instagram: @danielhillmedia
Follow Me on Threads: @dani...
The Instagram team has added the ability to edit comments within a 15 minute window! Finally! Also the Head of Instagram reminds us of some features you might not know about, but one of them is Story Highlights, and I hate Story Highlights for so many reasons that I won't go into on this episode because you're tired of hearing me talk about them.
Links:
Instagram: Edit Comments Within 15 Minutes (Threads)
...
A new app has his number 1 in the Apple App Store, and it allows you to record video in landscape (for YouTube) and portrait (for Instagram/TikTok) at the same time - it's called DualShot Recorder.
Also, the Head of Instagram announced the ability to schedule Trial Reels, plus have affiliate links to sell products from Reels to earn a commission. The YouTube team has improved the Creator Media Kit, and integrated Nano Bana...
Today I interview Shawn Kallet. Shawn Shawn is the co-founder and co-CEO of 203 Creates, an independent agency that helps brands and IP owners develop and execute entertainment-first content strategies that earn attention and drive performance.
Shawn has over 20 years of experience developing innovative brand partnerships and revenue growth for media and creator economy leaders, including MTV, NBC News Digital, Studio71, ...
Today we talk about TikTok partnering with Cameo, Meta testing a premium subscription for Instagram, some features of Edits you might not know about, plus the YouTube team makes a way to like all your comments at once, and explains how to get insights to share with brands for partnerships.
Links:
TikTok Partners with Cameo to Unlock New Monetization Opportunities for Creators (TikTok)
Meta starts testing ...
Today the Head of Instagram answers questions like - which is more important - likes or saves? Do I have to post Reels to grow on Instagram? Is it ok to not reply to comments? Should I delete a post if it tanks?
Links:
Leave a Review: Apple Podcasts
Follow Me on Instagram: @danielhillmedia
It's frustrating when people drop off watching your videos. However, there are some steps you can take to help address that. Also Meta has lost 2 landmark legal battles and the YouTube team changes BrandConnect to YouTube Creator Partnerships and I do Wednesday Waffle.
Links:
Meta: Meta misled users about its products’ safety, jury decides (The Verge)
Meta: Meta and YouTube found negligent in landmark soc...
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