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January 28, 2025 10 mins

Is college football a big business or a big debtor??  YMS senior contributor Dave Zanotti looks at the high cost of being a national champ!

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Speaker 1 (00:00):
Previously on Your Morning Show with Michael del.

Speaker 2 (00:04):
Choonho if I were to look at college football and
there's some solutions potentially, but most of it is tooth
based out of the two, how do you ever get
it back in? I think legalized gaming is a big problem.
The portal is a big problem right now. Nil is
a big problem. Take the Ohio State Buckeyes, if you will.

(00:26):
The Buckeyes just won the national championship, but did you
know that they're operating expenses were two hundred and ninety
two point three million dollars in twenty twenty four. Oh
College sports is big business and with it big debt.
The Buckeyes maybe the national champions but they're thirty seven
point seven million dollars in debt while in a lifetime,

(00:49):
how college football has changed. Our senior contributor David Sonati
for the American Policy Roundtable and the Public Square joins us, Well,
that's your big school in Ohio, Good morning. Thirty seven
million debt.

Speaker 3 (01:01):
Yeah, and it's the whole athletic department that's got them there.

Speaker 4 (01:04):
They're big.

Speaker 3 (01:04):
I mean, people don't realize O, how State University has
sixty thousand students on campus in Columbus.

Speaker 4 (01:10):
That's pretty big.

Speaker 3 (01:11):
Yeah, Notre Dame has nine thousand, but let's not go there.

Speaker 2 (01:16):
I think I don't know where LSU is now. It
was at thirty six thousand when I was there in
the eighties. It's got to be close to fifty thousand now,
I would think. But that's a lot of debt, that's
a lot of operating budget. I mean, first of all,
college football is big business, of course, and the NC
Double A.

Speaker 3 (01:33):
I'm sorry this seems like a tremendously judgmental thing to say,
but it just seems like the NC Double A it's
pretty greedy.

Speaker 2 (01:41):
I mean, it's all about the money. Do you remember
what bud Sea Leak went through? My son's music teacher, Ken,
who loves Christmas in America, by the way, he gave
me a book on bud Sea Leak, and he thought, well,
he gives me a lot of gifts, and they're usually great.
And then when I was like butt ceiling, okay, and
I started reading it and oh my gosh, this may

(02:04):
be the most influential person in Major League Baseball history.

Speaker 4 (02:08):
And he had to tackle a big problem.

Speaker 2 (02:09):
We almost lost baseball forever, literally, and it had to
do with average to small market teams could not compete.
The dollars and cents weren't there. So here we go
into every year trying to find a national champion. David,
how many schools have three hundred million dollars to spend
on sports.

Speaker 3 (02:30):
We're getting to it, now, We're getting to it. This
is tough because this also applies to the NFL.

Speaker 4 (02:34):
The recruit is not budget is everything.

Speaker 3 (02:37):
What's what we've come down to now is the way
that the NCAA has driven this, and it's their member
schools and all their athletic directors and the whole piece
of the whole game. What we've come down to is
there's about six programs in the country that are actually
good enough to compete. Everything else is beer and pizza

(02:57):
bottom line. Now, at least we've always justify that by saying, look,
these kids are getting an education, they're going to school.
There's mortal life in football. I'm with that. You transfer
that up to the NFL, and now that becomes virtually
obscene in regards to what's competitive and what's illusion.

Speaker 4 (03:12):
I mean, you take a look the NFL.

Speaker 3 (03:13):
The NFL has got six teams that maybe can compete
for the super Bowl. The rest of the thirty two
team mess is just about beer and pizza and sports gambling.

Speaker 4 (03:23):
In Cleveland. I don't think you get pizza.

Speaker 2 (03:26):
It's just.

Speaker 3 (03:29):
Dirt and we like it.

Speaker 4 (03:36):
Factory of sadness now.

Speaker 2 (03:37):
But we've often talked about, you know, hunger games, the
NFL becoming like hunger games.

Speaker 3 (03:45):
No, w, we're at in college football too. Yeah, well
that's where we're at now because it's all about nil.
And so what is nil? Name, image and likeness nil.
The schools are still prohibited, okay, read this, prohibited in air, radio,
air quotes, prohibited from directly paying the players. So this
debt that Ohio Stadium does not include nil money. They
are the old booster system. Now is these you can

(04:09):
still use. They change the name of it, but in essence,
you can still have people contributing to a fund that
directly pay players for name, image and likeness, and players
can go out and get all their own endorsements and
whoever else they want. Now that's one issue, and you know,
when it comes to a question of justice and balancing
the scales, Okay, top the top athletes, like the people

(04:30):
who play for these major megaschools, those athletes, if they're playing,
if they're an uniform, they're on the field, they're making
a minimum of ten to fifty thousand dollars a year
to play football, well plus their SCHOLARSIP.

Speaker 2 (04:40):
I'm looking at an overall budget, an operation of expenses
at three hundred million dollars, and suddenly the Buckeyes are
thirty seven million in debt and I'm thinking nil is
the reason, right, salaries, that's what's new.

Speaker 4 (04:53):
No, it's not an out.

Speaker 3 (04:54):
And I also completely separate from this, Michael, seriously, Yes,
this is nothing to do with nil.

Speaker 4 (05:00):
What are they when you add that into it?

Speaker 3 (05:01):
Well, I'll tell you what. If you take it out
of it, the whole system now collapses. At what point?
I mean, you can look at the portal. The portal
is an easy fix. You can enter the portal till
February first. Then you solve your bowl issues. You still
have the issue that bowl games that are are associated
with the National Championship nobody really cares about. But I mean,

(05:22):
when you can't send a football team that has any
of the starters left on it, that's a big problem.

Speaker 2 (05:27):
See two lane in their bowl game. All right, So
you can move the portal date. I don't think the
nil that would be like toothpaste out of the tube.
The high cost to compete for the five or six
who can is untouchable by everyone else. What are you
going to get into revenue sharing? I don't know. How
do you do that at the college level? At what point?
Seeing as.

Speaker 4 (05:49):
How do I do this without bringing up our governor?

Speaker 2 (05:51):
Our governor thought he was so wise because he wanted
everybody to praise him because he resisted casinos in the
state of Tennessee, but he approved sports betting. That's what
the that's what they wanted. Do you think they want
to do buffets? Do you think they want to do
housekeeping and have rooms? You just gave them a product
that they don't have to pay any money for.

Speaker 3 (06:11):
You put a casino on everybody's.

Speaker 2 (06:13):
Pocket and put it right in their living room couch.
I mean, at what point can college, NFL, NHL, NBA,
and what can they all go back to these casinos
and say, we want a little kick back for all
the money you're making off our games.

Speaker 3 (06:25):
Well, and here's the challenge. The casino industry is brilliant,
and of course they've run in cycles like this and
eventually they'll run out of gas and collapse because you
can only take advantage of people for so long before
other people wake up and say we're done with you.
But right now they own the legislative process. And what's
unfortunate is when was when Governor Lee came into office

(06:47):
is people thought they were really smart and they weren't.
They thought they understood what they were getting into, and
they didn't. And a number of us went to them
and said, here's a whole lot of data from the
gambling industry, not the anti gambling industry, from the gambling
that will tell you what they want, how they intend
to get it, and what the result will be. And
they said, thank you very much. But the stakeholders, the stakeholders.

(07:08):
Anytime you hear a word person use the word stakeholders,
watch out.

Speaker 2 (07:11):
So if Bud Selig save baseball, let's say, as Greg
Kid comes along, how donest he saved college football at
this point?

Speaker 4 (07:17):
Ah, well, that's.

Speaker 3 (07:20):
A little difficult situation, yeah, because it's in a way,
in a way, it would be easier to save baseball.
It's a smaller corporation than the NZ Double A.

Speaker 2 (07:31):
And not to mention all the sports involved in fact
one of the big expenditures was what paying off a
college basketball coach? You failed at six million dollars a year.
I used to say, behind every headline as a story,
behind every story, there's so much to talk about. We
could maybe even save this for tomorrow if you want
to do it longer. But I had to get this out.
So I'm on USA today and the headline is Costco

(07:51):
confirms switch of food court sodas from Pepsi back to
Coca Cola. And you see a picture of a hot
dog and a Pepsi even though now it's a hot
dog at a Coca Cola. You open up the story.
I mean, there's a line about switching back to Coca Cola,
but the whole story is about DEI talk about a
bait and switch.

Speaker 4 (08:10):
Yeah.

Speaker 3 (08:10):
Well, and it's interesting because that now really has become
the story, and in fact you put in a perspective, Wow,
the dollar fifty hot dog is like the biggest come
on for the Costco is owned basically owned by the
three people that built it from inside, the insiders, and
they own a bunch of stock. And then the three

(08:33):
biggest mutual fund blockbuster organizations that control American industry in business.
That's Vanguard, black Rock and State Street. That's who owns
all the stock. Do you know there's one hundred and
twenty seven million people that are members of Costco who
paid those dues. Run the numbers on that one a

(08:53):
Costco do times one hundred and twenty seven million. Once
they give you as an operating base, what has Blackrock
put in?

Speaker 4 (08:59):
What has States He put in? What does Vanguard put in?

Speaker 3 (09:02):
So now you've got all this and they made Costco
made nine billion dollars last nine billion dollars. Yeah, they
can afford to give you a buck fifty hot.

Speaker 2 (09:10):
Dogs and turn on and tell you now we're not
We're gonna keep diversity, equity and inclusion.

Speaker 3 (09:16):
Yeah.

Speaker 2 (09:16):
Oh and by the way, and then I don't know
that they wanted Al Sharpton to come there and.

Speaker 4 (09:19):
Blow up Trump.

Speaker 3 (09:20):
Let me tell you something, Michael, Do you better believe
that they that they threw those doors open. Can you
imagine those three investment companies letting any conservative activists march
down Main Street of one of their biggest profit centers
like a crown prince.

Speaker 4 (09:33):
No, are you kidding me?

Speaker 3 (09:34):
Those companies are the primary source.

Speaker 2 (09:37):
Of So if somebody wants to let their money do
the talking and switch to Sam's.

Speaker 4 (09:40):
Is it any better?

Speaker 3 (09:42):
Well, look, Sam Walton would turn over and is great
based upon what has been done to his company and
where his family is today.

Speaker 4 (09:48):
It's a crime, shame, it's tough.

Speaker 3 (09:49):
You're going to go to Target where you can join
the LGBTQ crowd. I mean, what on earth do you
think about this? Retailers used to say stay out of
controversial politics because everybody buys shoes, right, That was Michael
Jordan's famous line from the Nike everybody buy shoes.

Speaker 2 (10:05):
But if this was a year ago or three years ago, fine,
but there's been a you know, an overt and window shift. Now.

Speaker 4 (10:11):
I don't know how this is going to play with consumers, but.

Speaker 3 (10:13):
Well, and and the bottom line behind it though is
that it's it's not like there's a like well, they
certainly hid the story behind Coca Cola and a hot
dog at a dollar fifty dollars fifty Okay, because here
comes Al Sharpton, the Crown Prince of Dei, marching down
saying we're in charge here now.

Speaker 2 (10:30):
David's gonna be back for a full segment tomorrow in
his normal slot of the third hour, but appreciate your
time today.

Speaker 1 (10:36):
David, miss a little, miss a lot, miss a lot,
and we'll miss you. It's Your Morning Show with Michael
del Chuno
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