CEO: “My BIG mistake..being BULLIED by the Board & not listening to myself” with Shaa Wasmund MBE launching a new company in the 2008 crisis

We sit down with the indomitable Shaa Wasmund MBE, a true titan in the world of entrepreneurship. In this candid conversation, Shaa shares her experiences navigating the tumultuous waters of business during the 2008 financial crisis and trying to raise capital in this environment. 

She delves into the highs and lows of her career, discussing pivotal moments where neglecting her instincts led to mistakes. From a challenging upbringing, including living in hostels, Shaa draws strength, demonstrating how determination can transform challenges into opportunities.

The episode explores Shaa's foray into starting a new company during a recession, the boardroom battles she faced, and the vital role of diversity in decision-making.

She discusses her unshakable self-belief, a driving force behind her entrepreneurial triumphs. Her story is not just one of success; it's a narrative of resilience, determination, and an unyielding pursuit of goals.

About Shaa Wasmund

Shaa Wasmund MBE, with over 30 years of experience building seven-figure businesses, is a trailblazer in financial empowerment.

At 21, she became the youngest and only licensed female boxing manager, working with Super Middleweight Champion Chris Eubank, and managing 22 World Title fights. 

By 23, she founded her PR agency, landing Sir James Dyson as her first client. Shaa played a pivotal role in growing Dyson's brand from a kitchen table, earning a forward in her first book as gratitude.

Throughout her career, Shaa created and sold multiple online businesses, ran a £100 million tech start-up investment fund, and earned an MBE from The Queen in 2015 for "Services to Business and Entrepreneurship."

In 2017, she boldly left her CEO position to follow her passion, authoring many bestselling books and launching initiatives like The 6 Figure Club and the Empowered program.

Named one of the UK’s Top 20 Most Influential Entrepreneurs by The Sunday Times and recognized as one of the 'Most Influential Women in the UK' by the Institute of Directors. 

Key Topics

• Raising capital for a Start-up during the biggest financial crisis in 2008
• Her mistakes of not following her gut and instincts
• How a poorer upbringing influenced her entrepreneur endeavours
• Overcoming personal tragedy
• Entrepreneurial drive and motives, and where they come from
• Starting a new company during a recession
• Battles with her board of the business direction 
• Importance of "fit" and alignment with board members and investors
• Lack of diversity on boards
• Lack of females in Venture Capture funds
• Unshakable belief in herself 

Connect with Shaa

Instagram

Do Less, Get More book  

Shaa Wasmund 6-Figure Business Training 

Building a Bigger Table Podcast 

 

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