In this episode, Natasha welcomes Tina Clark, a seasoned professional in the beauty industry with over 20 years of experience. Tina shares her inspiring journey from starting her career with a basic manicure course while pregnant to establishing her own community interest company, Simply Beauty Pamper Services, in London. Tina discusses the importance of location, marketing, and networking for aspiring salon owners, as well as the challenges of securing funding for training programs.
KEY TAKEAWAYS
Importance of Location and Target Audience: When starting a beauty business, it's crucial to consider the location and the target audience.
Value of Networking: Building a strong network within the beauty industry can open doors to opportunities, clientele, and collaborations.
Quality Over Cost: Investing in high-quality products and tools is essential for long-term success. While it may be tempting to choose cheaper options, quality products can lead to better results and customer satisfaction.
Embracing Digital Skills: As the beauty industry evolves, incorporating digital skills, including social media marketing and AI tools, is becoming increasingly important.
Passion and Persistence: Overcoming challenges, such as securing funding, requires a strong passion for the work and a commitment to helping others. Persistence in pursuing goals can lead to success, even in the face of obstacles.
BEST MOMENTS
"I always had an admin job and worked in the charity sector... in 2020, I decided to open my own community interest company."
"You really need to make your branding stand out, raise awareness about your services."
"If you buy a really good quality product or tool, it will last you. And that makes a real difference."
"You need to think about your target audience and location."
"If you've got a passion for your work and for helping others, you're just going to keep at it."
OUR LINKS
https://www.instagram.com/exquisite1hbs/
www.exquisitesalon.co
HOST BIO
Natasha is a seasoned hairdresser with over 14 years of experience in the beauty industry, renowned for her passion, skill, and dedication to her craft. Specializing in creating personalized, stunning styles, she has worked with clients of all hair types, consistently earning a reputation for boosting confidence and empowering individuals through their hair transformations. Natasha’s approach combines creativity with precision, ensuring each client feels valued and understood. Natasha looks to share insights from the world of hairstyling, creativity, and inspiration, alongside real conversations and meaningful discussions
This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
https://www.instagram.com/exquisite1hbs/