Morgan Farmer, the executive vice president of Park Bank joins. Morgan tells how his father Doug started Park Bank and his family’s deep roots in the industry, dating back to 1980. Morgan shares insights into the bank's operations — from its expansion and community impact to its specialization in small business financing and residential mortgages. The conversation highlights the importance of local banking, customer success and navigating challenges, like cybersecurity and technological advancements. Morgan's passion for his team and the community-oriented approach at Park Bank underscores its commitment to local success.
00:00 Introduction to BizCast and Park Bank
00:30 Meet Morgan Farmer: Park Bank's Executive VP
00:55 The Family-Owned Legacy of Park Bank
02:34 Morgan's Journey Back to La Crosse
03:56 Park Bank's Expansion and Community Impact
05:51 Local Banking and Customer Relationships
07:58 Board of Directors and Business Focus
13:49 Adapting to Technological Changes
16:08 Interest Rates and Economic Impact
22:33 Challenges in Housing and Homeownership
26:03 Morgan's Passion for Banking
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