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March 12, 2025 53 mins

To learn more about Breakthrough Academy, click here: https://trybta.com/EP203


Learn more about WorkBetterNow here: https://www.workbetternow.com/


Are you using Virtual Assistants and other forms of offshore talent yet?


Because you probably should be.


Many of the roles in your business can’t be done remotely, sure. 


But could your office manager effectively administrate from Mexico City?


Could you delegate all the lower-level stuff to an executive assistant based in Medellin?


The answer is: maybe.


Our guest on the show today is Rob Levin. He is the co-founder of Work Better Now and the author of the forthcoming book: The New Talent Playbook.


Today’s conversation is a pragmatic road map to how you might install super-talented offshore hires into your company. At the end of the day, what's right for your business is up to you, but we want you to fully understand the scale of talent options that are out there.


Episode Highlights:

  • Learn about the breadth of options available to you when it comes to offshore and nearshore talent.
  • Hear Work Better Now co-founder Rob Levin’s take on some of the most common arguments AGAINST offshore talent.
  • Get ideas for which of the roles on your org chart make good candidates for offshore hiring (hint: there are more than you think).



00:00-Intro

01:41-About The New Talent Playbook

03:41-What is up with the current labor market?

09:00-Where is the labor market headed?

11:33-In the blue-collar context: what roles can be done offshore/nearshore?

23:35-Strengths and weaknesses of offshore talent

24:58-Common concerns about offshore talent: #1: Missing context

28:07-Common concern #2: Language barriers

34:22-Common concern #3: Cybersecurity

36:26-Cost of offshore vs. local

39:27-Idea of divisional assistants

44:02 - How AI empowers VAs and offshore talent

49:48-Recap

52:04-Connect with Rob

Mark as Played

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