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April 9, 2025 77 mins

To learn more about Breakthrough Academy, click here: https://trybta.com/EP209


Our guest on the show today is our very own coach, Ian Ouwerkerk.


Ian coaches the highest number of businesses here at Breakthrough Academy. He has a massive sample size and a unique perspective on what works and what doesn't when it comes to growing your construction or trades business.


He is particularly well-versed in implementing what we call the Contractor Growth Method with his coaching Members. It’s a six-part business system designed to help contractors set their businesses up for success—whether that means scaling, stabilizing or just making the whole thing less painful and more fun.


Today, Ian is going to walk us through that system, just like he’s done hundreds of times for Members.


This episode is the high-level answer to the question: “how do I systemize my entire contracting business from start to finish?”


Episode Highlights:

  • Get a step-by-step walkthrough of a six-part business system designed to help contractors scale or stabilize their operations.
  • Learn how Ian priorities certain areas of business over others when coaching his many Members.


00:00-Intro

00:10-About the Contractor Growth Method

05:14-Ian's philosophy on business systems

16:02-Contractor Growth Method Step 1: Goal Setting & Execution

26:56-Contractor Growth Method Step 2: Financial Controls

38:41-Contractor Growth Method Part 3: Optimized Sales & Marketing

51:08-Contractor Growth Method Part 4: Hiring & Training

59:15-Contractor Growth Method Part 5: Defined Roles

01:07:11-Contractor Growth Method Part 6: Project Delivery

01:13:24-Recap


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