S3:E8 Raoul Roach I A Fortunate Life

"My father said that when you look at the cultural traditions of people, the European cultural tradition is a generation makes a mask. They put it up on the wall, put a glass box around it, and they point to it and say that's the greatest mask that's ever been made. The African tradition is every generation makes their own mask. So what we see with this constant creativity, this constant improvisation is a very human, African, homo sapiens tradition of not taking something and classicizing it to the point that nothing can be created beyond it and the generations after just have to kneel. It's about moving the culture forward."  Raoul Roach

My guest is Raoul Roach, the son of the iconic and internationally revered jazz musician, Max Roach. Born in 1924, Max was firmly entrenched in activism, civil rights, and the social justice movement of the sixties and seventies. As a result, growing up, Raoul had a strong interest in social activism, being exposed to and mentored by some of the most pivotal black figures of that period, including Maya Angelou, Sonia Sanchez, Amiri Baraka, and Alvin Ailey.

Born and raised in New York City by age fifteen, Raoul was cutting his teeth working for his legendary dad, first as an office assistant, a roadie, and eventually Max's road manager, before ultimately producing several of his concerts.

As a 40-year upper echelon executive of the music industry, Raoul has worked with the biggest names in entertainment from Quincy Jones, Michael Jackson, and Anita Baker. Raoul helmed the successful turnaround of Jones's Qwest Records as the organization's co-executive director.

Raoul also co-founded and pioneered Harry Belafonte's social justice entertainment enterprise, Sankofa.org, as the organization's co-executive director along with Gina Belafonte. Raoul executed the recruitment of artists and celebrities such as; Usher, Jay Z, Beyoncé, Jesse Williams, John Legend, Common, Dave Matthews, Carlos Santana, Michael B Jordan, T.I., and many more in coordination with grassroots organizations and activists to produce, films, music videos, social media campaigns, PSA’s, concerts and major festivals. These initiatives raised resources for non-profit organizations as well as awareness to impact social movement and social justice.

Currently, Raoul is coordinating along with his siblings Max Roach 100, an 18-month international centennial celebration of his father's music and life that includes film, documentaries, social media, concerts, exhibitions, new and previously unreleased recordings. Experience the groundbreaking sounds of bebop pioneer and virtuoso composer Max Roach, whose far-reaching ambitions were inspired and challenged by the inequities of the society around him. "American Masters – Max Roach: The Drum Also Waltzes" premieres Friday, October 6 at 9/8c on PBS.

HOW WE MOVE

Stay tuned to the end of the guest interview when international speaker, writer and diplomat Ambassador Shabazz (daughter of Malcolm X and Dr. Betty Shabazz) spends a