GEO (Generative Engine Optimisation) Keynote: How To Be Recommended By ChatGPT

If you’re too embarrassed to put your name to your content… why should Google recommend it?

In this week’s episode, Darren explains why faceless, AI-generated content is slowly killing credibility online - and what to do about it.

If you want to be trusted by search engines and AI tools like ChatGPT, you need to show who you are. That means your name, your experience and your expertise front and centre on your website.

Because here’s the truth that we all know deep down: when people and algorithms can’t see who’s behind the words, they stop trusting them. And if ChatGPT can’t tell you’re the expert, it’ll recommend someone else who is.

This episode is a must-watch for business owners who want their content to stand out - and be cited by AI, not replaced by it. 

About your host:

Darren has worked within digital marketing since the last century, and was the first in-house web designer for video games retailer GAME in the UK, known as Electronics Boutique in the States. After co-founding his own agency, Engage Web, in 2009, Darren has worked with clients around the world, including Australia, Canada and the USA.

iTunes: https://podcasts.apple.com/gb/podcast/engaging-marketeer/id1612454837

LinkedIn: https://www.linkedin.com/in/darrenjamieson/

Engaging Marketeer: https://engagingmarketeer.com

Engage Web: https://www.engageweb.co.uk

Support the show: https://engageweb.club

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