Creating a New Niche with Sam Brett, Naked Sundays

Ever wondered what it takes to create a cult following with a beauty brand? 

In this episode of Flex Your Hustle, Michelle Lomas sits down with Sam Brett, the founder of cult sun care brand Naked Sundays. Sam is the founder of the business and author of two books as well as being an ex-Sunrise (Seven Network) reporter with a high profile within media circles. She developed and launched Naked Sundays in 2021, and very soon after launch its cult following grew. The brand, now stocked in Mecca and Beauty Bay, has seen products sell out online multiple times and has the backing of celebrities and influencers all around the world. Listen to hear Sam's story, why she created the product, and how she has generated such great success in such a short period of time. To learn more about the brand visit the website at https://nakedsundays.com

Use sunscreen as directed, reapply often, stay out of direct sunlight where possible. SPF is only one form of sun protection. Naked Sundays products are TGA compliant.

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Flex Your Hustle is proudly produced by the team at Ampel. Ampel is an audio content agency specialising in podcast, radio, and audio content creation. For more information, head to www.ampel.com.au or reach out to us at [e-mail] 

Hosted: Michelle Lomas.
Executive Producer: Josh Butt 
Head of Strategy & Development: Michelle Lomas
Development Producer: Brittany Frappell,
Audio Editor: Justin MCarthur.
Director of Audio Production: Stuart Buckland.

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