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March 28, 2023 61 mins
If there is anyone who understands the dance between brand strategy, the power of authentic storytelling and content production, and what audiences want, it’s my guest for this episode, Adam Bub. Head of Commercial Media at leading digital media and TV production company Pinstripe Media by day, social media influencer by night, and doer of cryptic crosswords in all the moments in between, Adam Bub has built an impressive 15-year career with major news sites including Nine Digital and Mamamia (interviewing the likes of Kim Kardashian, Hugh Jackman, Will Smith, and Demi Lovato) and crafted content campaigns in partnership with hundreds of Australia's leading brands. I’ve had the pleasure of working with Adam before. He directed me as the ‘talent’ on Kochie’s Business Builders TV and he really makes being on camera a relaxed and fun experience. In this episode of Influence Unlocked we cover a lot of ground, from what makes a good story (the ‘human factor’) and why it’s so important to ‘become your own brand PR hero’, to Adam’s evolution from shy teenager, coming to terms with his sexuality and whose choicest piece of career advice is simply: do things that terrify you. So, if you are a business owner or public relations professional wanting to better understand what makes a good pitch, or an aspiring content creator wanting a peek into the world of someone who has grown their own personal brand alongside an exciting career both in front of and behind the camera like a boss, listen in. There’s something for everyone in this episode! Follow Adam on LinkedIn: linkedin.com/in/adam-bubFind him on Instagram & TikTok: @adambub What Adam’s reading: Afterparties by Anthony Veasna So Email Sam: samantha@theprhub.com.au Follow the Influence Unlocked podcast on Instagram: @influenceunlockedpodcast Follow Samatha Dybac on LinkedIn: www.linkedin.com/in/samanthadybac/ Check out the Influence Unlocked podcast videos on YouTube here: https://bit.ly/3fq8dJ5 Podcast Producer: https://piccolopodcasts.com.au/ See omnystudio.com/listener for privacy information.
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