This episode is best viewed on YouTube. Find the full video here! - https://youtu.be/phI00kFWrTc
In this episode, Carl provides a practical guide on how to leverage Google Keyword Planner to identify lucrative keywords for monetisation. The discussion begins with a step-by-step walkthrough of using the tool to discover what people are searching for, particularly in the property investment niche. The host shares a real-life example involving a newsletter aimed at first-time property investors, demonstrating how to refine search parameters for better results. By broadening the geographic focus and experimenting with different keywords, the host uncovers valuable insights, including a significant increase in searches for "commercial real estate investing for dummies." The episode also highlights the integration of ChatGPT to generate content and imagery, showcasing how technology can streamline the content creation process. Ultimately, listeners learn how to create engaging articles on high domain authority platforms like LinkedIn, driving traffic and potential sign-ups for their newsletters.
KEY TAKEAWAYS
Utilizing Google Keyword Planner : The episode emphasizes the importance of Google Keyword Planner as a tool to identify popular search terms, which can help in monetizing content effectively.
Targeting Specific Geographies : When conducting keyword research, it's beneficial to narrow down the target audience geographically to improve relevance and reach, as demonstrated by focusing on specific areas in the UK.
Broaden Search Terms : If initial keyword searches yield low results, broadening the search terms or geography can lead to more relevant and higher-volume keywords, increasing the potential audience.
Creating Content Based on Trends : By analyzing search trends, such as the increase in interest for "commercial real estate investing for dummies," one can create timely and relevant content that meets audience demand.
Leveraging High Domain Authority Platforms : Publishing articles on platforms with high domain authority, like LinkedIn, can enhance visibility and engagement, making it easier to attract readers and potential newsletter sign-ups.
BEST MOMENTS
"Google Keyword Planner is a great tool to help you identify what people are searching for and how to help you monetize right now."
"The search geography was far too small. Now what we've got, Property Investing for Beginners has come up with 100 to 1,000 searches per month."
"I could go ahead and create a brand new blog... but I'm actually going to use something with a higher domain authority."
"Have you considered investing in commercial real estate, but don't have any idea how to get started?"
"It's not particularly a title I would have thought of, commercial real estate for dummies, but there we are."
HOST BIO
Meet Carl Mannion, the warts-and-all host of the "Lazy Wealth Creation Podcast." From a council estate to self-made millionaire, Carl's journey is both humorous and inspiring. Despite describing himself early on as "autistic, poor, and hungry," he now proudly identifies as "autistic, doing-well, dadbod."
Through candid interviews, Carl shares the highs and lows of his journey, offering invaluable insights into overcoming adversity and seizing opportunities in the world of wealth creation. Despite facing challenges like a marriage breakdown and single parenthood, Carl persevered, achieving millionaire status in his 40s.
Join Carl on the "Lazy Wealth Creation Podcast" for practical advice and entrepreneurial wisdom. Whether you're starting from scratch or aiming for greater heights, Carl's relatable story and guidance will inspire you on your journey to financial freedom.
This Podcast has been brought to you byDisruptive Media .https://disruptivemedia.co.uk/ https://disruptivemedia.co.uk/