Solo entrepreneurs — or solo pros — exemplify everything in the business. In fact they ARE the business — everything revolves around their skills, expertise, and personal energy. Col Fink guides these business owners to discover a personalised strategy that resonates with their own unique strengths and passions.
Col is a speaker (an awesome one, mind you!), advisor and author, including his latest ‘The Solo Pro’. I’ve known Col a number of years now, and am just blown away with authentic he comes across on stage and behind a microphone and camera.
TAKEAWAYS
- Solopreneurs are the business; core activities depend on them.
- Personalised marketing strategies must align with individual strengths and preferences.
- Solo pros can hire support but handle core activities themselves.
- Focus on high-impact work to deliver value without overworking. Authentic content creation builds trust and attracts like-minded clients.
Col Fink
https://www.colfink.com/
https://www.linkedin.com/in/colfink/
https://www.instagram.com/col_fink
https://www.facebook.com/colfinkauthor
https://www.youtube.com/c/ColFink
Chris Ashmore Media
https://chrisashmore.media/
See omnystudio.com/listener for privacy information.
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