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May 26, 2025 49 mins

Most money advice assumes you’re either bad at math or just need more discipline, but what if the real reason your budget isn’t working is because it was never designed for how you actually spend?

In this episode, we revisit a section from our book Cashing Out that recently got new life thanks to a great piece written by our friend Leo Aquino for Business Insider. It’s all about the three emotional spending profiles we’ve seen over and over again: Fast Spenders, Financially Insecure, and what we call "The Middle".

And no, these aren’t zodiac signs. You’re not locked in for life, but recognizing your dominant spending energy right now can help you stop fighting your habits and start building wealth around them.

We break down what drives each type’s spending behavior, what actually works for them (that they’ll stick with), and what absolutely does not work, no matter how many times the internet suggests it. 

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