Shift Forward Health

(Originally airing in march 2022) Dr. Bon Ku discusses providing spaces for healthcare teams to exercise their creative muscles. Dr. Bon is the co-author of Health Design Thinking, and we apply his thinking to scaling human-centered innovations in healthcare design.

These insights serve as the foundation for consumer-centered healthcare design and marketing, so a refresher can benefit everyone! 

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Kurt Knight, CEO of Foodsmart, helps us understand food-as-medicine beyond the buzzwords, what "eating well made simple" actually looks like, and where he sees GLP-1’s fitting into the nutrition conversation. 

All that, plus the Flava of the Week about Walmart and Soda Health’s new personalized nutritional guidance program. What leads us to believe that the program can gain traction, and what can healthcare leaders...

(Originally airing in August 2023) Executive recruiter David Clark shares keys for approaching staffing, tips for job seekers, and traits that make a good healthcare executive in today’s up-and-down environment.

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This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more c...

In one of the most candid conversations ever on the show, Aaron Watkins and Chris Pace join Jared to discuss careers and leadership at the intersection of healthcare, marketing and technology. As the three of them recently found themselves in career transitions at the same time, they don't hold back as they talk stages of grief, how to evaluate new opportunities, encouraging and discouraging aspects of career transitions, the uniqu...

(Originally airing in August 2023) Executive recruiter Kelly Gill from August 2023 shares the high stakes of healthcare organizations hiring for new positions as they strive to become more consumer-oriented, and how it’s more important than ever to be equally optimistic and realistic about job descriptions, qualifications, and contributions. 

As this week’s main episode with Aaron Watkins and Chris Pace dives ...

Jessica Holton, Co-Founder of Ours Privacy, gives us hope as she describes how to approach performance marketing in a privacy-first world. She gives a State of the State of developments in privacy over the last couple of years and why we as consumers not only expect personalization in healthcare outreach, but why hospitals and patients need it, too. 

All that, plus the Flava of the Week about NOOM’s gamification elements...

In the 3rd part of his bonus series of top advice, Jared shares his top 5 insights for nontraditional entrants coming into healthcare. 

1. Don’t overestimate what your brand means in healthcare. 
2. Don’t underestimate the resistance from traditional healthcare. 
3. Don’t confuse the relationship aspects of healthcare with the transactional aspects. 
4. Understand health consumers' buying behavior.&nb...

Jared and Zain and review their experiences test driving the Reperio Health At-Home Screening Kit and discuss the benefits of being able to get results from the comfort of your home within a matter of minutes. 

All that, plus the Flava of the Week about Amazon Pharmacy’s latest new features. How significant is their new caregiver feature and their making PillPack available to Medicare Part D members, and is anyone paying...

In the 2nd of a 3-part bonus series, Jared shares his top 5 insights for B2B2C digital health companies to understand their role in making healthcare consumer-centered. 

The role of digital health companies: 

1. Understand consumers more deeply than anyone else. 
2. Create a product or service so good that consumers demand it. 
3. Educate consumers so they see you as a solution. 
4. Educate health systems / employ...

Ryan Howells, Program Manager of the CARIN Alliance and Partner at Leavitt Partners, shares how to kill the clipboard in healthcare once and for all. Ryan is reported to be a finalist to lead the ONC, and he recently co-authored a 17-page roadmap for federal policy and the industry to accelerate innovation and cut administrative waste. As an advocate for scaling open data standards at the federal level, his point of view on interop...

In the 1st of a 3-part bonus series, Jared shares his top takes on the impact and value for health systems to make healthcare consumer-centered: 

1. Growth Strategy: Consumer experience is a differentiator, not a distraction. 
2. Digital Transformation: Consumer expectations aren’t an obstacle — they’re the accelerator for change management. 
3. Team Development: Every marketer is now in the experience ...

Shweta Maniar, Global Director of Health and Life Sciences at Google, shares how investing in the foundations of healthcare delivery and life sciences innovation will power the evolution from sick care to well care in the years ahead. 

All that, plus the Flava of the Week about the launch of General Medicine. What should you know about the new venture from former Amazon and PillPack leaders, and how could their consumer transf...

(Originally airing in February 2023) Chris McGhee, the Co-Founder and former CEO of Current Health, shares the backstory of their health-at-home platform being acquired by Best Buy for $400 Million and offers insights on how care at home plays an important part in creating amazing consumer experiences. 

With news last week that Best Buy Health is restructuring, it’s interesting to go back and hear the company’...

David Kamenir, Vice President of US Enterprise Strategy for Novo Nordisk, reflects on lessons in leadership, strategy, and the accelerated pace of change in healthcare and life sciences, and he shares how he has learned to understand and even predict consumerization trends during more than two decades as a Pharma leader. 

All that, plus the Flava of the Week about employee wellness trends. What does WellHub’s latest repo...

(BONUS EPISODE) Live from ViVE: Stephanie Lahr, Chief Experience Officer at  Artisight, shares how computer vision and other smart hospital room technologies can identify some of the friction points that plague clinicians and free them up to spend more time on patient care. 

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high...

What do a life score, a public benefit corporation, and boiling the ocean have in common? They’re all part of a big conversation with Gary Druckenmiller and Robert Sundelius that goes in directions we’ve always wanted to go. Are you tired of trying to fix misaligned incentives, or feel like the work you’re doing isn’t making enough change, or wonder why we aren’t talking more about human flourishing in...

(BONUS EPISODE) Live from ViVE: Kent Dicks, CEO and Founder of Life365, chats about the amplified power of personal health data, the access challenge for Veterans in rural areas, and a real-life example of collecting remote patient data using balloon and a car charger! 

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supple...

Dr. Marschall Runge, CEO of Michigan Medicine and Dean of the Medical School at the University of Michigan, shares remarkable perspective on how technology advances, policy changes, and emerging business models are fundamentally transforming the industry — all from his brand new book, The Great Healthcare Disruption. 

All that, plus the Flava of the Week about Oura’s newly released Meals and Glucose product feature...

(BONUS EPISODE) Live from HIMSS: Joe Brennan, VP of Provider Solutions at TytoCare, discusses how having home-based health exams changes the dynamic of the patient experience. 

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supplements, and science-backed wellness strategies, Shed empowers individuals to take control of th...