Ep-5 Payal Singhal: Pairing Fashion with Life

Mumbai-based designer Payal Singhal’s occasion and bridalwear creations accentuated through prints and bohemian details are functional and fun in equal parts. In the fifth episode of Shop Talk, Singhal talks about the evolution of her more than two decades old eponymous brand, its customer-led innovations and socially relevant messaging and product lines. In a layered conversation with Shefalee Vasudev, she opens up about media projecting body positivity while fashion consumers continue to obsess over body size and how the Indian fashion industry can become more inclusive. Creative director of multi-brand retailer Aza, Aparna Badlani, also a customer of Singhal’s designs, joins in and offers advice on styling versatile outfits for a global consumer.

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