In this episode of The Smart Author Podcast, host Chris Benetti sits down with Mohammed Ali—no, not the boxer, but the framework expert behind Framework Freedom. Mohammed specializes in helping entrepreneurs, coaches, and consultants turn their expertise into structured frameworks and ultimately, powerful books that grow their businesses.
Chris and Mohammed dive deep into the power of frameworks, how they make books more engaging and actionable, and why they help position authors as authorities. Mohammed even builds a framework for Chris on the spot, showcasing his method live. If you're looking for a way to structure your knowledge into a book that stands out and keeps readers engaged, this episode is packed with golden insights.
Episode Highlights:
00:00 – Welcome, Smart Authors!
01:27 – About Mohammed Ali
Mohammed shares his background, how he got into frameworks, and why structuring knowledge properly is the key to book success.
03:51 – Frameworks Are Your Big Idea and Content
Why every great book is built around a framework, and how frameworks help readers engage and retain information.
04:50 – The Process of Building a Framework
Mohammed breaks down the three types of frameworks—horizontal, vertical, and cyclical—and how to choose the right one for your book.
06:50 – How to Turn a Framework into Multiple Frameworks
Why having sub-frameworks strengthens your book and makes your content more digestible.
07:50 – Your Framework Is the Plan for Your Book
How a well-structured framework makes writing and organizing your book much easier.
09:16 – Why Your Book Stands Out When You Use Frameworks
How frameworks make books more memorable, actionable, and unique in a crowded marketplace.
12:59 – Mo Helps Chris Build His Own Framework for Smart Author
Mohammed walks Chris through a live framework-building session, using the SMART goal structure as inspiration.
18:13 – The Great Thing About Frameworks
Why most people already have a framework without realizing it, and how Mohammed helps uncover it.
19:56 – Get Help from Mohammed to Build Your Framework
Where to find Mohammed, how to get his book Framework Freedom, and how to work with him directly.
21:33 – Thank You for Listening
If you enjoyed this episode, be sure to subscribe and share!
Get your free copy of Mo’s book “Framework Freedom” here:
- https://www.frameworkfreedom.com/
Mohammed's Email:
Resources:
- Smart Author Media: https://smartauthormedia.com
- Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat
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