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May 7, 2024 32 mins

In this episode of The Smart Author Podcast, host Chris Benetti sits down with legendary coach and author Taki Moore to unpack his unconventional book-writing journey. Taki shares how he generated over $150,000 while writing his book—not from sales, but from the process itself. He dives into the frameworks, marketing strategies, and audience engagement tactics that turned his book into a lead-generating powerhouse.

Chris and Taki also explore the evolution of his coaching business, why most new coaches should focus on scaling before writing a book, and how to leverage a book for long-term client acquisition. If you’re an author, coach, or expert looking to turn your book into a high-impact business tool, this episode is packed with insights you don’t want to miss.

 

Episode Highlights:

00:00 – Welcome, Smart Authors!

02:01 – About Taki Moore
Taki shares his background, his coaching programs, and how he helps coaches grow to $1M+ in revenue.

05:24 – You Should Only Have One Offer
The power of simplicity in business and why focusing on one offer, one audience, and one sales process leads to success.

07:18 – How Taki Became "Coach"
His journey from running after-school programs to becoming a sought-after business coach.

10:24 – How Taki Made $150K+ While Writing His Book
The creative way he turned his book-writing process into a high-revenue event and built an engaged audience before launching.

14:09 – Using Webinars to Validate Content
How Taki structured his content, attracted an audience, and monetized it before the book was even finished.

18:00 – The Reality of Hiring a Ghostwriter
Why his first draft was a disaster and how he salvaged the book to create a quality final product.

19:29 – Giving the Book Away for Free to Get Clients
Why Taki chose to distribute his book for free and how it consistently drives high-value coaching clients.

22:51 – The Impact of the Book Over Time
How his book continues to generate leads, increase authority, and help coaches scale their businesses.

25:15 – You Shouldn’t Write a Book Before Making $30K/Month
Why new coaches should focus on proving their expertise and scaling their income before writing a book.

27:30 – What’s Next for Taki?
His future book plans, content strategy, and why he’s focused on refining his messaging.

30:32 – Connect with Taki Moore
Where to find Taki, download The Million Dollar Coach, and learn more about his programs.

31:53 – Thank You for Listening

 

If you enjoyed this episode, be sure to subscribe and share!

 

Get your FREE copy of "Million Dollar Coach" here:

- https://milliondollarcoach.com/book/

 

Connect with Taki:

- https://www.facebook.com/takimoore

- https://milliondollarcoach.com/



Resources:

- Smart Author Media: https://smartauthormedia.com

- Book your free book marketing chat with Chris here: https://smartauthormedia.com/chat 

 

Subscribe:

- Subscribe on YouTube: https://links.smartauthormedia.com/youtube

- Subscribe on A

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