In this raw and honest episode, Katie Brandon Byrne shares the emotional journey of closing her award-winning children's wear brand, Lil and Izzy. From its successful beginnings to the final decision to liquidate, Katie discusses:
The warning signs that led to closure
The impact of rising costs and market changes
Navigating the liquidation process
Personal lessons learned from the experience
Moving forward with a new business venture
Katie Brandon Byrne founded Lil and Izzy, an award winning childrenswear brand established Pre-pandemic
Katie decided to close the doors on the brand in 2024 and has since retrained as a PT & Nutrition coach.
https://www.instagram.com/ktb_coach/
https://www.instagram.com/talkburpeetome/
Host Nicole Higgins
The Buyer and retail coach
Nicole Higgins Links
https://www.instagram.com/thebuyerandretailcoach/
https://www.linkedin.com/in/nicolehigginsuk/
https://thebuyerandretailcoach.com/
https://thebuyerandretailcoach.com/newsletter-sign-up/
https://thebuyerandretailcoach.com/free-discovery-call/
https://thebuyerandretailcoach.com/blog/
Sponsor
Neon Digital Clicks
Are you ready to scale your ecommerce store?This episode is brought to you by Neon Digital Clicks, the agency dedicated to helping kids’ and family brands achieve explosive growth with high-performing digital marketing campaigns.
Neon’s new Runway to Results programme is a revolutionary paid-advertising service that will help you understand your brand’s true potential and reach the heights of success you dream of.
Over the course of 60 days, Neon’s expert team will test and optimise your Meta and Google ad accounts to establish your business KPIs and optimum Cost Per Acquisition.
At the end of the Runway period, they’ll analyse your data to establish what profitable scaling looks like and arm you with knowledge, confidence and a clear plan for the next phase of your growth.
If you’re ready to elevate your e-commerce game, Neon is the navigator you need on your flight deck.
https://neondigitalclicks.co.uk/
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