S3E35: Why Reputation Beats Revenue in Business (And How It Makes You More Money)

In business, your reputation is your real currency. Revenue might keep the lights on, but reputation builds a legacy. 

In this episode, we unpack why protecting your name is worth more than chasing short-term sales,  and how doing right by your customers can actually grow your business over time.

I share a story where I refunded a massive amount in sales after a product didn’t deliver as promised. It stung in the moment, but it kept our brand clean and our customers speaking positively about us. 

Tikis shares a clothing order nightmare where a brand refused to make a small gesture to fix their mistake, losing him as a loyal customer for good.

In this episode of The Boardroom Podcast, we break down how poor customer service erases loyalty, why keeping a customer is smarter than constantly replacing them, and how to offboard someone so well that they still recommend you, even if they didn’t get results. 

We pull lessons from brands to show that above-and-beyond service is a competitive edge most entrepreneurs ignore!

 

▶️ Watch the full episode of The Boardroom Podcast on my YouTube channel: https://youtu.be/qxhpt_v3XBs

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