Want More Success - You Gotta Go One Inch Wide and One Mile Deep!

Gavan is in fine voice as he discusses why you need to focus on going 1 inch wide and 1 mile deep with an absolute focus on developing knowledge and expertise if you want to be an entrepreneur who makes their mark on the world. Taking a generalist approach to try and please everyone usually results in a lack of appeal and interest from anyone so getting focused finding a niche and becoming the most knowledgeable in your area is the only way to find the right market, one where people will be seeking you out.   KEY TAKEAWAYS You can focus on going one inch wide and one mile deep as an entrepreneur When you are a generalist you don’t develop the nuance and expertise that you can grow when adopting the 1inch wide and deep approach Most people take a generalist approach to try and attract the most people but this, in fact, can mean you are too vanilla to be of interest to anyone. Find your area of focus or your niche market and focus on it What niche can you serve best? You should build your business to be without you otherwise you have just created a job for yourself. You cannot be everything to everyone. Focus on doing one thing really well. People want a specialist; they want someone who has knowledge and expertise. The more you say no the more word gets out that you are a specialist. Pick an industry then pick a very specific area within it as your niche.   BEST MOMENTS ‘There are 7 billion people out there so there’s a market for every sort of specialist’ ‘Become the most knowledgeable in your area’ ‘You can apply the 1inch wide, 1-mile deep approach to all areas of your life’   VALUABLE RESOURCES  Speed Mentor Podcast Gavan Wall website    ABOUT THE HOST  Welcome to the Speed Mentor Podcast.  Do you want success and abundance in your life?!  Do you want to hear how to achieve it?  Then you’ve come to the right place where the world’s only Speed Mentor, Gavan Wall will mainline you with micro bite-sized chunks of inspiration fused with knowledge, built into a daily routine to help you deliver success.  After walking away, a decade ago from his gilded life as a leading Barrister and property investor, Gavan Wall started his entrepreneurial career in inauspicious circumstances as he lost everything in the property crash.  But he refused to give up, re-building a financial fortress from scratch, until now he leads multiple successful multi-million £ companies across FMCG, Franchise, Tech, Property and Mentoring.  He’s the Speed Mentor and serial entrepreneur, who shares with you all the breadcrumbs of success and just as importantly the failures. If you listen you can avoid the potholes and learn to conquer your fear and live a life of success and abundance just like him.  But be warned, his message can be stark and will not be for those seeking shortcuts. If you’re wanting to be told that the law of attraction will deliver success wrapped in a bow to your front door, then this Podcast isn’t for you, as that’s never going to happen! It’s time to own your own sh#t, never blame others and take the massive action to create the attraction.  The opportunities and whitespace are everywhere. Gavan will help you get outside your comfort zone, connect with others, shed the scarcity mindset, set gorilla goals and achieve so much more.   If you want to make your ideas soar…then talk to the Wall!    CONTACT METHOD  Gavan’s LinkedIn: https://www.linkedin.com/in/gavan-wall-b828a56b/   Gavan’s Instagram: https://www.instagram.com/gavanwall   Gavan’s Twitter: https://twitter.com/gavanwall   Speed Mentor Podcast Facebook: https://www.facebook.com/SpeedMentor   Subscribe to Gavan Wall’s YouTube Channel: https://www.youtube.com/channel/UCZyfsl7Au5_tM7gKA_vuitw   Gavan Wall Official Website: www.gavanwall.com   Email him at [e-mail]