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March 9, 2023 28 mins

Everyone has a story to tell. That is the same for entrepreneurs, whether you call it the “hero’s journey,” “quest,” or another name. The question many founders and entrepreneurs ask is “how do I find my way on this entrepreneurial journey?”

In today’s episode, Jeff chats with serial entrepreneur and investor, Cap Treeger. Cap is the author of Finding the Way: The Entrepreneur's Tale. He talked to Jeff about the importance of ‘purposeful intention,’ what founders and CEOs can do differently to attract and retain top talent, as well as what he sees as his role as a leader.

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