Phil Kerr was overworked, frustrated…angry. He was running a seven-day-a-week business that had plateaued, barely paying himself, and missing time with his young family. The breaking point? An honest drawing from his four-year-old son: a picture of his dad as an angry man.
That moment changed everything. Phil realised something had to give. He couldn’t just keep working harder; he needed to work smarter and lead differently.
Fast-forward to today and Phil has transformed not only himself but also Minibeasts Enterprises, the business that ships millions of crickets, mealworms, and rodents to pet stores and zoos across Australia every year. With new systems, stronger leadership, and a renewed focus on culture, Phil turned a struggling operation into a thriving, national enterprise.
In this episode you’ll learn:
🔨 How uncovering blind spots can transform leadership and decision-making.
🔨 The systems that turn a struggling business into a thriving national supplier.
🔨 Why personal growth is often the key to business growth.
🔨 How redefining culture lifts team standards and performance.
🔨 Why hiring for mindset matters more than hiring for skills.
🔨 How becoming more present creates stronger family and business connections.
Check out the incredible business of Minibeasts Enterprises: https://minibeastsenterprises.com.au/
… Book a free Strategy Session to start your journey toward building a sustainable business and balanced life: www.strategysession.com.au
And if you’re not already part of The Trade Den please come over to our community on Facebook: https://www.facebook.com/groups/thetradeden
Find out more about Pravar Group at www.pravargroup.com or https://www.instagram.com/pravargroup
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