In this episode of The Wellthy CEO Podcast, host Shae Invidiata is joined by best-selling author, entrepreneur, and retreat leader Katie Sampayo to discuss what it truly means to thrive as a purpose-driven woman in business. Katie shares her journey from corporate burnout to building a seven-figure freedom-based business aligned with her values. From her first steps teaching wellness in a traditional 9–5, to taking bold leaps into entrepreneurship and solo travel, Katie’s story is a powerful reminder that personal alignment is the key to sustainable success.
A major turning point in her life came during a solo trip to Bali, where she completed her yoga teacher training, ended a toxic relationship, and rewrote her book from scratch in just 30 days. Katie explains how trusting her intuition over logic opened doors to exponential growth—not just financially, but spiritually and emotionally. This led her to embrace the digital nomad lifestyle, build a remote team, and eventually launch transformative programs and events like the Millionaire Playbook.
Katie also introduces her Seven Pillars of Thriving—a foundational framework she uses with clients to help them self-assess and create holistic success. She speaks candidly about overcoming inherited money beliefs, learning how to lead a team, and building in systems like her monthly “Flex Week” to avoid burnout. Whether you're just starting out or scaling to the next level, this episode is full of practical wisdom and inspiration to help you grow with more freedom, intention, and joy.
Key Takeaways:
Time Stamps
0:30 – Meet Katie Sampayo
1:45 – Katie’s Journey into Entrepreneurship
4:50 – Building Her First Wellness Program
6:40 – Making the Leap to Self-Employment
7:45 – The Digital Nomad Spark
10:20 – Launching Her First Online Product
11:30 – Writing Her First Book
12:55 – The Breakup That Changed Everything
14:45 – Bali as a Catalyst
20:00 – Lessons from Solo Travel
28:40 – The Seven Pillars of Thriving
33:00 – Rewriting Her Money Story
38:00 – Burnout & the Hustle Hangover
40:30 – Team as the Breakthrough Strategy
46:30 – The Millionaire Playbook Event
53:00 – Final Thoughts & Free Coaching Gift
Katie Sampayo Bio
Katie is the Founder of THRIVE Life and Business Coaching for Entrepreneurs, and Owner of THRIVE Fitness, Adventure, and Transformational Retreats. She is also a Certified Personal Trainer, 200 Hour Ashtanga-Vinyasa Yoga Instructor, #1 Bestselling Author of "Eat To Thrive: The Anti-Diet Cookbook", and former T.V. show host of "Eat Right, Live Well " on channel 47 ABC.
Her mission is to help burnt-out and disconnected high achievers and entrepreneurs step into their next-level of success to fully live life on their terms with her proven 7 pillar life-redesign system.
Katie has been traveling the world full-time since 2018 running her businesses and living a life filled with adventure, connection, and transformational experiences.
You can catch her surfing in the AM and leading powerful zoom coaching sessions in her bikini from the beach in the afternoon. She walks the talk, and is committed to helping high achievers create their own version of a FREEDOM lifestyle too!
Connect with Katie:
Website: .css-j9qmi7{display:-webkit-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-flex-direction:row;-ms-flex-direction:row;flex-direction:row;font-weight:700;margin-bottom:1rem;margin-top:2.8rem;width:100%;-webkit-box-pack:start;-ms-flex-pack:start;-webkit-justify-content:start;justify-content:start;padding-left:5rem;}@media only screen and (max-width: 599px){.css-j9qmi7{padding-left:0;-webkit-box-pack:center;-ms-flex-pack:center;-webkit-justify-content:center;justify-content:center;}}.css-j9qmi7 svg{fill:#27292D;}.css-j9qmi7 .eagfbvw0{-webkit-align-items:center;-webkit-box-align:center;-ms-flex-align:center;align-items:center;color:#27292D;}
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Betrayal: Weekly
Betrayal Weekly is back for a brand new season. Every Thursday, Betrayal Weekly shares first-hand accounts of broken trust, shocking deceptions, and the trail of destruction they leave behind. Hosted by Andrea Gunning, this weekly ongoing series digs into real-life stories of betrayal and the aftermath. From stories of double lives to dark discoveries, these are cautionary tales and accounts of resilience against all odds. From the producers of the critically acclaimed Betrayal series, Betrayal Weekly drops new episodes every Thursday. Please join our Substack for additional exclusive content, curated book recommendations and community discussions. Sign up FREE by clicking this link Beyond Betrayal Substack. Join our community dedicated to truth, resilience and healing. Your voice matters! Be a part of our Betrayal journey on Substack. And make sure to check out Seasons 1-4 of Betrayal, along with Betrayal Weekly Season 1.