This Is Small Business

This Is Small Business

This is Small Business explores the journey to success for small business owners by diving deep into the pivotal moments they have faced and conquered along the way. Brought to you by Amazon, this show is delivered through the unique perspective of a curious millennial trying to figure out what it takes to be a successful small business owner today. Episodes feature small business owners and industry experts from all walks of life who offer trends analysis, life lessons, and a different point of view. This is Small Business invites you to dig deep and find the tools you need to start, build, and grow your small business.

Episodes

June 4, 2024 29 mins

Are you trying to figure out if a rebrand is worth the high price tag? Just ask actors turned entrepreneurs David McGranaghan & Julian Miller, co-founders of McMiller, a company that creates games designed to make you laugh, who went over-budget to rebrand their business. “Strong design [...] turns a four-star review into a five-star review, and I think that's definitely what we've learned,...

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Are you planning on selling your business but don’t know where to start? Just ask Emmet Apolinario, President of the International Resource Group. Having transitioned into becoming a business broker after navigating the pitfalls of selling his own business, Emmet offers insights on how to evaluate your business to spare you from the same mistakes he made. 


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Considering buying a business? Whether it's your first venture or you’re trying to expand your business, it can be a game-changer. Just ask Brian Shields, an Acquisition Entrepreneur who knows what it takes to successfully buy a business. “Try to look at at least a hundred deals to help dial yourself in so you know what kind of risk you're willing to take, what kind of business plan you really ...

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Expanding your business and drawing in more customers may seem overwhelming, but it doesn’t have to be! Just ask Amy Porterfield, New York Times bestselling author of Two Weeks Notice and Host of The Online Marketing Made Easy Podcast, who managed to increase her sales in only a year. 


“The people who need you will find you, even if you put a...

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Want to build a loyal following of people who are excited to buy what you're selling? Stop spending your valuable time on the wrong marketing channels, and prioritize an email list. So says Jenna Kutcher, a digital marketing expert and host of The Goal Digger Podcast. After attracting thousands of followers on social, but seeing so few convert to customers, Jenna learned about the power of owni...

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Ready to make a difference with your business but don’t know where to start? Just ask Thomas Ling, founder of Kin+Kind, who combined his passion for the environment and love of animals to create eco-friendly pet products. Thomas breaks down what makes a business sustainable, the importance of transparency and authenticity, and how you can start a business that does good in the world. 

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April 30, 2024 14 mins

The more people see your products, the more sales you’ll probably get – and a marketing strategy can help you do that. 


Just ask Elena Fahrländer, the Chief Commercial Officer of Danish Endurance, a company that sells their products worldwide. She’ll be sharing what they do to find their target audience and how their approach to marketing cha...

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Your small business (or idea if you haven’t started yet) is a lot more important than you think. Just ask Karen Kerrigan, the president and CEO of the Small Business & Entrepreneurship Council. She’ll be sharing a ton of fun facts about how small businesses drive innovation, help the economy, and create jobs. You’ll also hear from 

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Aside from a regular paycheck, what more can you do for your employees? And can going the extra mile for them really help your business' bottom line? Listen in to hear from brothers and founders of Mr. TortillaRon and Anthony Alcazar. Their approach to business was formed at an early age, while...

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April 9, 2024 10 mins

Dealing with audits doesn’t have to be scary as long as you’re prepared for it. Just ask Erick O. Bell, an accounting professor at the Haas School of Business at UC Berkeley, who used to work at KPMG LLP in the Audit Risk Advisory Services. Erick simplifies everything you need to know about audits – even the IRS audit – so it doesn’t feel a...

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April 2, 2024 16 mins

Getting a Patent can be a complicated and expensive process, but it can protect your idea as you work on bringing it to market. Just ask Becca Davison, the CEO of UnbuckleMe, who got a patent early on in her small business journey. Becca explains how she came up with UnbuckleMe, why she...

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March 26, 2024 9 mins

Accidents happen, we make missteps, sometimes our brands are tarnished. So how do we prepare for the inevitable and mitigate impact? Indya ‘Icy’ Wright, the Founder and CEO of Artiste House, a PR firm that prioritizes diversity, inclusivity, and representation, has some answers.

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If there's one thing we’ve learned over the many episodes of this show, it’s that owning and operating your own business is hard. You have to overcome challenges you didn’t even know existed.


Thinking of becoming an entrepreneur or you’re wondering if you should stick it out? We have Dr. Laura Morgan Roberts, Read more

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March 12, 2024 9 mins

Money is such an integral part of your business. So when the time comes and you need to secure more, where do you start? Who do you turn to? We’ve got Iman Cotton, a loans officer with CDC Small Business Finance to guide us through it. Iman...

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Being a woman in business can come with its challenges but with the right tools – it can become a journey of empowerment and growth. Just ask Katy Luxem, the CEO and founder of Big Dill Pickleball, who stands out in the sporting goods industry with her products. She’ll share the story behind...

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Having a solid network can help you meet the right people that will help you grow your business. Just ask Robbie Samuels, a networking expert who got his first few clients by tapping into his network. Robbie shares all his networking secrets so you can know how to get the most out of any networking event and break away from the transactional fee...

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Social media can help you connect with your audience authentically and foster meaningful growth. Just ask Sahra Nguyen, the founder and CEO of Nguyen Coffee Supply, who uses storytelling to keep her audience engaged. Sahra explains how she figured out what content her audience wants and what perf...

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Building a brand around your culture and history can help you stand out and create a loyal customer base. Just ask Teri Johnson, the CEO of Harlem Candle Co, whose scented candles are inspired by influential figures in the Harlem Renaissance. Teri opens up about how, in sharing stories from this ...

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Ever wondered how to keep a seasonal business profitable year-round? Charlie Weiss, owner of Jummy, an organic hot cocoa company has it figured out. Find out how you can leverage slow periods for business growth and why customer loyalty is essential to your success during the high and low seasons. And because this is our last episode this season...

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December 12, 2023 11 mins

Can your business meet eco-friendly regulations while thriving in a competitive market? Greg and Will Owens, the Co-Founders of Liberty Tabletop (who claim to be one of the most environmentally friendly flatware manufacturers on earth) will show you how. From using reusable materials to reducing carbon footprint, learn what it takes to grow...

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