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April 14, 2025 52 mins

Episode Notes

What do you call someone who's built cell towers, dodged tornados, hacked medtech patents, launched a media empire, and helped bring $38 million in economic impact to Baltimore through a global light festival? We call him Justin Allen.

In this episode, we follow Justin’s improbable journey from digging ditches and playing death metal to becoming a creative strategist and entrepreneur who lives by one motto: take the damn risk.

💥 You’ll hear: • Why failing forward is a superpower • The story behind Light City — Baltimore’s $4M idea that lit up the world • How to break out of "the story" you're told about success • Why action > anxiety, and what to do when everything falls apart

careerreinvention #whiplashnation #fearlessliving #founderstory #startuplife #creativeagency #medtech #lightcity

🎯 More from Justin: https://whatworksstudio.com/

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