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August 18, 2025 35 mins

About the Episode

In this episode, Crystal Hamilton, CEO of Knowbie, discusses her journey in the hospitality industry and the inspiration behind creating Knowbie, an educational platform designed to train restaurant and liquor retail staff.

She emphasizes the importance of empowering staff through education to enhance their confidence and sales capabilities.

The conversation explores the challenges of training in the restaurant industry, the significance of knowledgeable staff in improving customer experiences, and the future developments for Knowbie, including community building and integration with other learning systems.

Takeaways

  • Knowbie is an educational platform that trains restaurant staff.
  • Crystal's journey in hospitality began from humble beginnings.
  • Education and training can significantly impact sales performance.
  • Knowbie's app is designed for on-the-go learning.
  • Empowering staff with knowledge leads to better customer interactions.
  • The restaurant industry faces high turnover rates, making training challenging.
  • Creating a culture of learning benefits all staff, not just revenue-generating roles.
  • Storytelling enhances the guest experience and builds credibility.
  • Change in restaurant operations takes time and patience.
  • The future of Knowbie includes community engagement and integration with existing systems.

Timestamps

00:00 Inclusive Opportunities in Hospitality 05:25 "Standardizing Wine Training Essentials" 09:06 "Knowbie: Empowering Staff through Education" 11:56 Empower Employees, Increase Sales 14:46 Server Training Experiment Idea 18:41 "Trust-Building Tips for Servers" 22:06 Promoting Inclusive Employee Training 24:00 "Storytelling's Role in Wine Education" 28:25 Empowering Employees for Growth 32:35 Win a Trip to Barossa Australia 34:31 Increase Sales with Knowbie

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