View the full show notes, including a summary of practical tips on the Amplifying Research website: https://www.amplifyingresearch.com/podcast/33-mike-schafer
How is generative AI transforming the way research is communicated and understood by different audiences? Prof Mike S. Schäfer gives us a state of the union on the rapidly evolving world of AI and science communication.
Mike is a professor of science communication, the director of CHESS (Centre for Higher Education and Science Studies), and head of the Department of Communication and Media Research at the University of Zurich.
"In science communication, dialogue often, by many, is seen as the best way of doing science communication, but the challenge is having a dialogue with people who are not interested in science to begin with... It's difficult to scale up if you actually want to do face-to-face dialogue. And AI is great at that." -- Mike Schäfer
Whether you're a research leader looking to build your team's communication capacity or an individual researcher seeking to develop your skills, this episode offers practical advice on making training work for the long term.
Our conversation covers:
-
How the general public is increasingly using tools like ChatGPT to get answers about science
-
The characteristics of early AI adopters and concerns about digital divides in AI literacy
-
How AI hallucinations and "pink slime" could impact scientific knowledge
-
The ways that ChatGPT and other models conceptualise and communicate science
-
Practical applications for researchers to experiment with AI in their communication efforts
-
The future of AI in science communication and the importance of keeping "humans in the loop"
Find Mike online:
-
LinkedIn — https://www.linkedin.com/in/mikesschaefer
-
CHESS — https://www.chess.uzh.ch/en.html
Popular Podcasts
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.