When Serena Pascal walked away from her job as a trainer, she had no aesthetics license, no client list, and no idea how to “start a business.”
What she did have? A drive to build something of her own — and the courage to click enroll on her first Luxe course.
Now? She’s the founder of a booked-out premium spa, making over $10K/month, with clients driving in from other cities just to get on her table.
In this episode, Serena breaks down exactly how she did it — and why Luxe was the turning point.
Listen to learn:
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How she built a high-end brand from scratch — with zero beauty experience
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The Luxe course that gave her the blueprint to launch fast and legally
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The marketing moves that filled her calendar (without dancing on TikTok)
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Why being underestimated became her advantage
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Her advice to anyone stuck researching, doubting, or second-guessing the dream
If you’ve been waiting for “enough time” or “the right background” — Serena’s story will challenge every excuse in the book.
Play this episode. Then go build your spa.
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