YouTube Paid $70 Billion To Creators & They're Quitting!

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⏱ TIMESTAMPS

00:00 – YouTube paid $70B to creators. So why are they still quitting?

00:25 – Creators are burnt out and broke: here’s why

00:51 – Posting every day and still no breakthrough? Watch this

01:30 – The #1 mistake creators make when chasing platforms

02:18 – The truth about trying to “be everywhere” without a team

03:05 – Your creativity is dying because you’re chasing brand deals

04:00 – Why repurposing content isn’t the easy fix they say it is

05:00 – How being multi-niche is confusing your audience

06:10 – What happens when brand deals stop coming in

06:56 – Why creators are quitting (and what to do instead)

07:17 – The BIG lie: more followers = more income

08:05 – What 2020-2021 taught us about creator revenue

08:42 – Social media is NOT the business. It’s the marketing.

09:30 – The problem with having followers who won’t buy

10:10 – The importance of defining your audience & building systems

11:00 – The brand deal rollercoaster: $0 months to $150K spikes

11:45 – How we turned social media into $76K/month revenue

12:30 – What recurring revenue can do for your mental health

13:05 – Burnout from pitching brands that don’t align

13:55 – Why brand misalignment is hurting your income

14:20 – You’re not a creator. You’re a business owner who creates.

15:25 – How our marketing company drives predictable revenue

16:00 – Recurring revenue vs. viral videos

17:00 – From burnt-out creator to strategic founder

18:00 – Why we left LA (and how to build your business from anywhere)

18:35 – Forbes proves the money is there—are you positioned for it?

19:15 – Why a $500 client is harder than a $50K one

20:00 – The money is in solving one person’s problem

21:00 – Social comparison is destroying your progress. Here’s what to do

22:00 – You’re watching our Step 78—don’t forget the 77 before it

23:00 – The real journey: $0 months, doubt, and daily grind

23:45 – Faith, fear, and showing up when it’s hard

24:10 – Content that solves a problem vs. content for the masses

25:00 – How to pitch brands (the right way)

26:00 – The final 3-step challenge to build a business that lasts