Want to land your dream brand deal and keep your content rights protected? In this powerhouse episode, Katelyn sits down with Sarah Boyd, founder of The Digital Dept. and a longtime force in the influencer industry. Sarah breaks down how creators are securing 5- and 6-figure brand deals, the non-negotiables your media kit must include, and what to watch out for in contracts — including the real cost of perpetuity.
We’re talking strategy, red flags, and the behind-the-scenes truths brands don’t always tell you. If you're ready to treat your content like a business and elevate your brand partnerships, this is the episode you can't miss.
We cover:
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The rise of the mid-tier creator (and how to stand out)
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How to structure your media kit for high-paying deals
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What “perpetuity” actually means — and how to protect yourself
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The #1 mistake creators make when negotiating with brands
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How to build long-term brand relationships that scale
🎧 Tune in and walk away ready to pitch with confidence.
🛠️ Start your free 14-day trial of Stan Store and set up your digital storefront today: stan.store/callhercreator
⭐Follow me on instagram: @CallHerCreator and @TheKatelynRhoades
💼 Learn more about The Digital Department: https://thedigitaldept.com/
⭐ Follow Sarah Boyd on Insta!
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