Can you use prescription drug names like Botox in your Google Ads?
The rules have changed . . . and the October 2025 update makes an important distinction.
StubGroup CEO John Horn explains exactly what’s allowed when referencing prescription drugs in your:
-Ad copy -Landing pages -Keyword targeting
You’ll learn:
-Why certification still matters for keyword targeting -When educational and legal advertisers can now include prescription terms -Which industries benefit from this rare policy relaxation -How Google’s AI may still flag legitimate advertisers
Stay compliant and understand how to safely use these terms without risking disapprovals or suspensions.
Stay current on Google Policy Updates by visiting our Policy Center → https://stubgroup.com/stubgroup-google-policy-center/
0:00: Can you use prescription drug names in Google Ads? 0:18: StubGroup and Google Premier Partner introduction 0:25: The October 2025 policy update overview 0:41: Google’s certification requirements explained 1:12: What’s changing and what stays the same 1:28: When you can use drug names in ads and landing pages 1:43: Example: Lawyers and class-action campaigns 1:59: Keyword targeting limitations 2:14: Other industries affected by the change 2:45: Why this is a rare policy relaxation 3:02: How Google’s AI may still misinterpret compliance 3:20: Key takeaway and next steps
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