Episode 16 of Cobb & Company features Dr. Brenda Jamerson, CEO and founder of iSimcha Health, in a conversation with host Rolf Taylor. Dr. Jamerson shares how AI-powered tools like ResearchLinQ are transforming the way clinical trial information is translated into plain language and how people can be connected to studies that align with their location and personal health goals.
Fresh from speaking at the Cobb Institute’s Symposium on AI in Healthcare, Dr. Jamerson explains how artificial intelligence can help dismantle barriers to accessing healthcare—and, in particular, the clinical trial barriers that drive disparities in participation. She describes how AI speeds up and scales plain-language conversion, reduces literacy obstacles, enables conversational chat features, and supports more representative and precise trial matching.
The discussion also explores the promise—and the challenges—of ensuring that AI remains ethical and unbiased, while expanding both health literacy and research literacy. Together, these innovations point toward a future where more people have equitable access to cutting-edge medical research and the potential benefits it brings.
The Cobb Institute Clinical Trial finder (https://www.thecobbinstitute.org/trial-finder) is designed to assist patients and their healthcare teams identify clinical trial participation opportunities, and is powered by ResearchLinQ.
Dr. Brenda Jamerson is CEO and Founder of iSimcha Health, a health information company providing digital tools dedicated to making medical advances and clinical trial opportunities understandable and accessible to all. Dr. Jamerson is also Adjunct Assistant Professor in Psychiatry and Behavioral Sciences, Duke University Health System, Durham, NC.
Cobb & Company is featuring interviews with speakers from our AI symposium, which the Cobb Institute recently convened at the NMA Annual Convention. Titled Code, Context, & Care - Artificial Intelligence at the Crossroads of Healthcare, Research, & Workforce Development - the symposium explores the role of AI in shaping scientific direction and operational decision-making. Speakers considered the ethical, methodological, and policy-related challenges of conducting research in a landscape shaped by shifting language norms and increasing use of data-driven technologies.
You can review the full symposium program - and a video recording - on the Cobb Institute website using this link: https://www.thecobbinstitute.org/webinar-series
The Cobb Institute thanks our partners and sponsors for supporting this event, including Amgen, BlackDoctor.org, Robert Wood Johnson Foundation, The Cato T. Laurencin Institute for Regenerative Engineering, and the Josiah Macy Jr. Foundation.
Production Credits: Hosted, edited & engineered by Rolf Taylor.
Symposium development: Tiffany North Reid, M.P.H.
Copyright © W. Montague Cobb Institute - 2025.
Popular Podcasts
Law & Order: Criminal Justice System - Season 1 & Season 2
Season Two Out Now! Law & Order: Criminal Justice System tells the real stories behind the landmark cases that have shaped how the most dangerous and influential criminals in America are prosecuted. In its second season, the series tackles the threat of terrorism in the United States. From the rise of extremist political groups in the 60s to domestic lone wolves in the modern day, we explore how organizations like the FBI and Joint Terrorism Take Force have evolved to fight back against a multitude of terrorist threats.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
NFL Daily with Gregg Rosenthal
Gregg Rosenthal and a rotating crew of elite NFL Media co-hosts, including Patrick Claybon, Colleen Wolfe, Steve Wyche, Nick Shook and Jourdan Rodrigue of The Athletic get you caught up daily on all the NFL news and analysis you need to be smarter and funnier than your friends.