Watch out IndyCar and NASCAR! In the last couple years, has F1 done a better job in understanding the American motorsport fan comparative to IndyCar or even NASCAR? Todd and Sylas talk about how Formula 1 has positioned itself to capture the American audience and what changes will be coming in the future to continue F1's rise in the USA.
Cold Start Hint: a racecar sponsored by craft hotdogs.
Episode 8 Cold Start Answer: 2000 Honda Civic SiR
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