When to record, edit and publish your video podcast seasonal strategies for the small business owners to avoid burnout, CreatingReorganized show

When to record, edit and publish your video podcast seasonal strategies for the small business owners to avoid burnout, CreatingReorganized show

 

In this episode of the #CreatingReorganized show, you learn seasonal strategies for recording, editing, and publishing your video podcast as a small business owner. 

Prof. Dr. Eleonore Soei-Winkels shares her insights and practical tips on how to align video podcast content with seasonal trends to maximize engagement and sales.

 

She teaches you the importance of timing, batch recording, and using various tools like Podbean, Descript, Typeform, Metricool, and ActiveCampaign for workflow efficiency. 

 

The episode aims to help the founder streamline the  production processes, avoid burnout (or "podfade"), and leverage video podcasting as an effective marketing tool across years to drive sales. Additionally, Eleonore offers a business podcasting internship opportunity for interested listeners. 

 

The episode concludes with encouragement for viewers to prioritize their mental health and business goals over rigid content creation schedules.

 

Do you need the full transcript and free CreatingReorganized resources? Click here:

https://postdoctransformation.ac-page.com/creatingreorganized_show0004

 

Do you have business promotional video podcasting questions? Click here to let me know them here so that I can answer them in future episodes for your #CreatingReorganized according to your vision of life!

https://postdoctransformation.activehosted.com/f/26

 

If you want to learn for FREE – my #CreatingReorganized video podcasting strategy, workflow and how I use tools I recommend as an affiliate partner, click below:

https://postdoctransformation.ac-page.com/creatingreorganized

 

If you like, what you see and listen to on my podcast channels and social media, these are the tools I use. They all offer a free trial period, I only get a small financial commission, if you become their customers, using my following affiliate links:

 

For effective video podcast hosting, distribution to all major podcast players and monetizing:

Podbean https://www.podbean.com/esw

 

For easy video and audio recording, AI-powered text-based editing and clipping:

Descript https://get.descript.com/83zw2yadn7jl

 

For fun and dynamic data collection in all business stages:

Typeform https://typeform.cello.so/FxXD1YT3V9z

 

For creating, hosting and monetizing an AI powered e-course learning management platform:

Thinkific https://get.thinkific.com/give-a-month-program/?gam=b1a5dca9a5

 

For integrating email marketing automation and website building, hosting and customer relationship management:

ActiveCampaign https://activecampaign.referralrock.com/l/1UGWIVAC7HA/

 

For managing and scheduling all your social media content, so you can live according to your vision of life:

Metricool https://s.mtrbio.com/DMOGXJ

 

 

If you want me to help you CreatingReorganized with my premium consulting and white-label-done for-you business promotional video podcasting service, please enter your contact details here

https://postdoctransformation.activehosted.com/f/28

 

About me:

 

In my day job as a psychology professor, I teach my bachelor and master students in real life, how to reorganize processes in a goal-directed and future-proof way in companies. That’s what I had done for a living as a former IT strategy consultant. 

For my own career coaching business on the side, I can only dedicate a fraction of my time – because I prioritize care work for my little children. I face the same or similar challenges like all small business owners. So, I applied all my experience and knowledge to create my other video podcast #PostdocTransformation to streamline my social media marketing and to boost sales of my coaching, e-courses and affiliate products or services. 

I strategically capitalize on professional tools to scale my impact according to my vision of life. 

 

Thank you for listening and sharing our CreatingReorganized with your small business owner besties!

Episode Transcript

(00:00):
create urgency and scarcity.

(00:02):
.9989999999Remember in the first couple of minutes, I said, only if they have the urge to solve the problem. 3 00:00:07,119.9999999999 --> 00:00:08,831.6666666666 Here's why it's so important. 4 00:00:08,881.6666666666 --> 00:00:18,811.666666667 Fall is perfect for leveraging scarcity of something that they really want, that they urge to change, that they urge to solve. 5 00:00:19,161.666666667 --> 00:00:23,931.666666667 So limited time offers or exclusive deals can drive conversions. 6 00:00:24,221.666666666 --> 00:00:25,501.666666666 So here's an actionable prompt. 7 00:00:25,561.666666666 --> 00:00:32,761.665666666 You can create a fall themed episode highlighting a time sensitive offer, such as a holiday bundle or a pre order. 8 00:00:32,921.665666667 --> 00:00:33,871.665666667 And here's a pro tip. 9 00:00:33,941.665666667 --> 00:00:44,831.664666666 If you have already a website provider, you can also create a time sensitive pop up window for that discount code of exclusive deals. 10 00:00:44,911.664666666 --> 00:00:45,321.664666666 Okay. 11 00:00:45,501.665666667 --> 00:00:51,21.665666667 So for example, I can do this with ActiveCampaign, which is the centerpiece of my tech stack.