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July 8, 2025 21 mins

AI is evolving fast.

The creative skills that we once thought were immune to being replaced by AI seem less ‘safe’ every day.

And if you’re not willing to adapt, you’ll quickly get left behind.

That goes for designers, web developers, audio engineers, and most other creative skillsets.

But how can creatives adapt to this inevitability?

In this solo episode, I’m digging into the impact AI is already having on creative work, and more importantly, what you can do to stay ahead of it.

This episode isn’t to scare you - it’s to help you adapt before it’s too late, so that you can continue getting paid for your creativity for years to come.

Covered in this episode:

  • Why AI is threatening creative jobs more than you think.
  • Will AI take over the creative industry?
  • The key mindset shift you need to make now.
  • How to position yourself so you can’t be replaced by an AI tool.
  • What you need to start doing today to protect your business.

If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.

PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.

 

LEARN MORE 

Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator

CONNECT 

Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/ 

LISTEN 

Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT 

Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799

YouTube - https://www.youtube.com/@Matt_Essam

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