Are You Building The Right Business?

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May 20, 2025 • 18 mins

Are you building your dream business or someone else's? Are you doing the things YOU need in order to be successful or what someone else has told you to do? It's easy to look at high-performing entrepreneurs and feel like you aren't doing enough. They seem to always be winning awards, getting invited on podcasts and having their work featured in all of the high profile magazines. Maybe they get up at 5am and have a crazy morning routine. Is that you though? Is that what you really want? I think we are missing an important concept. We aren't comparing apples with apples. It's a powerful idea that doesn't get spoken about enough. I just spent 20 minutes unpacking it in my latest podcast episode and it might be the difference between you feeling inferior and feeling content. There’s no one-size-fits-all when it comes to entrepreneurship. And if you want to achieve the life and business you set out to, this episode is going to help clarify whether or not you’re on the right path - and how to get back on track.

Covered in this episode:

What your personality type says about the kind of business you should run…
…and how to figure out what your personality type is.
The hidden cost of building a business that you aren’t in alignment with.
Understanding what success looks like for you.
And more…

If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.

PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.

LEARN MORE

Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator

CONNECT

Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/

LISTEN

Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT

Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799

YouTube - https://www.youtube.com/@Matt_Essam

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