Losing a project to a competitor can be gutting.
You know your work is good. You know you can solve the client’s problem. But for some reason, they picked someone else.
I’ve been there. Back when I ran my creative studio, I’d come across competitors with great work - sometimes even better than ours - often charging less. And I’d wonder why a client would choose us over other studios.
I was assuming clients only cared about the work. But I was wrong.
And in this episode, I’m sharing what really matters when it comes to winning clients. It’s a strategy I call ‘The River of Life’, and it’s going to help you cut through the noise, make the competition irrelevant, and charge what you’re really worth.
Covered in this episode: - What clients actually care about when choosing who to work with. - Why your skills alone won’t win 6-figure projects. - How to position yourself as uniquely fitted to solve your ideal client’s problems. - How one creative business owner quadrupled his revenue with this approach. - And more…
PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.
LEARN MORE
Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator
CONNECT
Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam
LISTEN
Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT
Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799
YouTube - https://www.youtube.com/@Matt_Essam
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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