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December 3, 2025 34 mins

Are you having fun running your business?

I’ve asked myself this question in the past and the answer hasn’t always been yes.

A lot of creative business owners hit a point where their business is ‘working’, but it’s boring. And that boredom drains the energy from their business.

In this episode, I’m joined by Adam Faulkner. Adam has been running a successful video production agency for over five years, but he reached a point where business became boring, and he knew that something had to change. 

Adam changed direction with his business and content and attracted the attention of a talent agent, and when he did, he started opening doors he never expected.

We dig into why fun is more than a “nice to have” and how it can become the compass for your business.

So, if you’ve been feeling bored, stuck or like you’re playing it too safe with your business, this is for you.

Covered in this episode:

  • Why fun might be the most underrated business advantage you’re ignoring.
  • How avoiding being overly strategic can actually help your business.
  • How Adam got picked up by a talent agent.
  • Why authenticity doesn’t need to mean oversharing.
  • The real reason content doesn’t stick.
  • Why ‘showing up consistently’ isn’t enough anymore.
  • And more…

If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.

PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/.

 

LEARN MORE 

Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator

CONNECT 

Adam Faulkner on LinkedIn - https://www.linkedin.com/in/adamjfaulkner 

Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/ 

LISTEN 

Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT 

Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799

YouTube - https://www.youtube.com/playlist?list=PLcf0CcYK3MtnITQCyGXoVVR-eTu8SEbAV

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