Deal Diaries

Deal Diaries

Deal Diaries is a podcast dedicated to uncovering the stories, strategies, and financial frameworks behind buying, acquiring, and selling companies in the European market. Our mission is to empower aspiring entrepreneurs and acquisition enthusiasts by providing open, honest, and educational conversations with the people behind the deals.

Episodes

October 1, 2025 94 mins

Deal Diaries returns with Piret, a veteran Estonian M&A lawyer (25+ years, co-head of corporate/M&A, real estate, employment). The episode demystifies how to buy/sell companies and where great legal work saves money, time, and headaches.

Start with strategy, not documents. Buyers must know why they’re acquiring: scale, synergies, new markets, or capabilities—and how value will actually be realized post-close. Decide early w...

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In this episode of Deal Diaries, we feature Egle Raadik, a serial entrepreneur from Estonia who has successfully exited three companies, including a landmark Amazon FBA brand sale in 2021—the largest of its kind in Estonia . Transitioning from a background in media and digital marketing, Egle ventured into e-commerce, building multiple Amazon brands with a strategic focus on scalability and exit readiness.

Egle shares her journey f...

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In this episode of Deal Diaries, Australian-born, Sweden-based broker Joe shares his journey from buying $700 content sites to brokering six-figure online business deals. He dives deep into due diligence, asset valuations, risk, growth strategies, and what first-time buyers often get wrong. If you're curious about acquiring and scaling digital assets, this episode is a goldmine of real-world insights.

Contact us here:

Indrek https:...

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My contact: https://www.linkedin.com/in/indrek-poldvee-sales-marketing-coach/

Valeria contact: https://www.linkedin.com/in/valeriakiisk/

 

Episode 165: How to Buy a Company (Even with No Money) – with Valeria Kiisk

  • Guest: Valeria Kiisk, Partner at Redgate Capital, with 15+ years in finance, corporate M&A, and advisory.

  • Background: Redgate Capital specialises in M&A, capital raising, real estate, and wealth m...

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May 18, 2025 20 mins
Deal Diaries is a podcast where host Indrek explores the world of buying and selling companies across Europe. With no financial background, he's diving into M&A to learn, build a team, and eventually close real deals. The show features honest, long-form conversations with entrepreneurs, advisors, and dealmakers. 

You can contact me here: https://www.linkedin.com/in/indrek-poldvee-sales-marketing-coach/

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